Kenneth Cole (designer) Audience in United States

Kenneth Cole (designer) logo

Kenneth Cole (designer) has an estimated audience of 417,297 people in United States. 57.6% are female, 42.4% are male, average age 39.3. Top regions: California, Texas, New York. Top brand affinities: Mothercare, Lulu 黃路梓茵, Elsword, Home equity, Hardik Pandya.

The average Kenneth Cole (designer) fan in United States is 39.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Mothercare, Lulu 黃路梓茵, Elsword, with strongest over-indexing on Mothercare (7.4× the country average). Demographically, the Kenneth Cole (designer) audience skews more female with an average age of 39.3, and over-indexes on personality traits such as Indulgence, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Brand

Demographics of Kenneth Cole (designer) fans

Demographic split for Kenneth Cole (designer) audience in United States
MetricValue
Female57.6%
Male42.4%
Average age39.3
Estimated audience size417,297

Audience persona

The typical Kenneth Cole (designer) fan in United States is more female, around 39.3 years old, with strong Indulgence tendencies and a notable affinity for Mothercare.

Top regions in United States

Top regions ranked by reach for Kenneth Cole (designer) in United States
RegionReachAffinity
California68,6911.5×
Texas56,1601.57×
New York48,4972.08×
Florida40,0471.42×
Illinois18,7211.35×
New Jersey17,0691.61×
Georgia15,9181.24×
Pennsylvania14,2861.02×
North Carolina13,3741.07×
Ohio11,4480.89×
Massachusetts10,9691.33×
Virginia10,9611.08×
Arizona10,0921.18×
Michigan10,0200.92×
Maryland8,9341.25×
Tennessee8,3100.99×
Washington7,6060.91×
Indiana7,5410.99×
Connecticut6,2101.48×
South Carolina6,2000.99×
Louisiana6,1811.15×
Missouri6,1510.91×
Colorado6,0570.92×
Alabama5,8631.01×
Wisconsin5,3610.85×
Nevada5,1841.28×
Minnesota5,0380.84×
Kentucky4,5580.87×
Oklahoma4,4900.97×
Oregon3,8680.81×
Arkansas3,5221.02×
Utah3,5150.94×
Mississippi3,3740.98×
Kansas2,8840.88×
Iowa2,7010.79×
New Mexico2,0260.97×
Washington, District of Columbia1,7751.42×
Nebraska1,7380.83×
Hawaii1,3660.76×
Rhode Island1,3461.01×
Idaho1,2740.61×
West Virginia1,2200.63×
New Hampshire1,1790.72×
Delaware1,1210.97×
Maine9970.67×
South Dakota6360.66×
Montana5560.48×
Alaska4950.55×
North Dakota4920.57×
Vermont4150.57×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kenneth Cole (designer) audience
BrandAffinityCategory
Mothercare7.4×Kids & Family
Lulu 黃路梓茵5.54×Movies & TV
Elsword18.06×Games
Home equity2.16×Home & Garden
Hardik Pandya16.43×Sports
Kay Arthur20×Literature
Litter box1.79×Pets & Animals
Stamp collecting3.94×Home & Garden
Kansas2.06×Travel & Leisure
Celadon13.53×Home & Garden
Bugatti Chiron7.78×Cars & Mobility
Nebraska Cornhuskers football2.59×Sports
Bank account1.75×Business & Career
Gumbal5.53×Cars & Mobility
Graham Greene3.93×Literature
Jesse Plemons2.2×Movies & TV
JDSU1.9×Business & Career
Monogram2.32×Home & Garden
Charlamagne Tha God5.39×Movies & TV
Arco Iris11.02×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kenneth Cole (designer) audience
TraitClusterScore
IndulgenceJOY1.93
Luxury OrientationPREMIUM1.81
Design AffinityPREMIUM1.6
Early Adopter MentalityPOWER1.46
Price SensitivityPREMIUM1.45
Urban LifestyleOPEN1.41

Worldwide distribution

Worldwide audience distribution share by country for Kenneth Cole (designer)
CountryShare
United States39.5%
India26.0%
Mexico8.8%

See Kenneth Cole (designer) audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Kenneth Cole (designer) have in United States?

Kenneth Cole (designer) has an estimated audience of 417,297 people in United States, concentrated in California and Texas.

What is the gender split and age of Kenneth Cole (designer) fans?

57.6% of Kenneth Cole (designer) fans are female, 42.4% are male, with an average age of 39.3 years.

Which brands do Kenneth Cole (designer) fans like most?

Kenneth Cole (designer) fans show strongest brand affinity for Mothercare (7.4×), Lulu 黃路梓茵 (5.54×), and Elsword (18.06×) over the country average.

Where do Kenneth Cole (designer) fans live in United States?

Kenneth Cole (designer) fans in United States are most concentrated in California (reach 68,691), Texas (reach 56,160), and New York (reach 48,497). These three regions account for the largest share of the active audience.

What other brands do Kenneth Cole (designer) fans also like?

Beyond Kenneth Cole (designer) itself, the audience over-indexes on Lulu 黃路梓茵 (5.54×), Elsword (18.06×), Home equity (2.16×), and Hardik Pandya (16.43×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kenneth Cole (designer). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.