A data profile of the people who buy, follow and care about Kevin Bacon in United States — modelled from more than twelve digital signal sources. Kevin Bacon has an estimated audience of 4,935,613 people in United States.
The average Kevin Bacon fan in United States is 40.3 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Gwyneth Paltrow, Brad Pitt, Jamie Foxx, with strongest over-indexing on Gwyneth Paltrow (19.89× the country average).
Demographically, the Kevin Bacon audience skews more female with an average age of 40.3, and over-indexes on personality traits such as Community Orientation, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Kevin Bacon fan in United States is more female, around 40.3 years old, with strong Community Orientation tendencies and a notable affinity for Gwyneth Paltrow.
The key figures that characterise the Kevin Bacon profile in United States.
61.7% are female, 38.3% are male, average age 40.3.
| Metric | Value |
|---|---|
| Female | 61.7% |
| Male | 38.3% |
| Average age | 40.3 |
| Estimated audience size | 4,935,613 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 17% | |
| 30-39 | 18% | |
| 40-49 | 24% | |
| 50+ | 21% |
Where the Kevin Bacon audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Utah | ~70K | 1.32× | |
| 02 | Idaho | ~40K | 1.23× | |
| 03 | Kansas | ~50K | 1.15× | |
| 04 | Montana | ~20K | 1.14× | |
| 05 | Missouri | ~100K | 1.13× | |
| 06 | Kentucky | ~80K | 1.13× | |
| 07 | Oklahoma | ~70K | 1.13× | |
| 08 | Oregon | ~70K | 1.11× | |
| 09 | West Virginia | ~30K | 1.11× | |
| 10 | Indiana | ~100K | 1.10× | |
| 11 | Arkansas | ~50K | 1.10× | |
| 12 | Maine | ~20K | 1.09× | |
| 13 | Pennsylvania | ~200K | 1.08× | |
| 14 | New Hampshire | ~20K | 1.08× | |
| 15 | Ohio | ~200K | 1.07× | |
| 16 | Iowa | ~50K | 1.07× | |
| 17 | Arizona | ~100K | 1.06× | |
| 18 | Tennessee | ~100K | 1.05× | |
| 19 | Wisconsin | ~90K | 1.05× | |
| 20 | New Mexico | ~30K | 1.04× | |
| 21 | Michigan | ~200K | 1.03× | |
| 22 | South Dakota | ~10K | 1.03× | |
| 23 | Connecticut | ~60K | 1.01× | |
| 24 | Alabama | ~80K | 1.00× | |
| 25 | Delaware | ~20K | 1.00× | |
| 26 | Washington | ~100K | 0.99× | |
| 27 | Colorado | ~90K | 0.99× | |
| 28 | South Carolina | ~90K | 0.99× | |
| 29 | Minnesota | ~80K | 0.99× | |
| 30 | Nebraska | ~30K | 0.99× | |
| 31 | North Dakota | ~10K | 0.99× | |
| 32 | Vermont | ~10K | 0.99× | |
| 33 | Alaska | ~10K | 0.97× | |
| 34 | North Carolina | ~200K | 0.95× | |
| 35 | Massachusetts | ~100K | 0.94× | |
| 36 | Nevada | ~50K | 0.94× | |
| 37 | Florida | ~400K | 0.93× | |
| 38 | Illinois | ~200K | 0.93× | |
| 39 | Mississippi | ~40K | 0.93× | |
| 40 | Rhode Island | ~20K | 0.92× | |
| 41 | Texas | ~500K | 0.91× | |
| 42 | Georgia | ~200K | 0.90× | |
| 43 | Louisiana | ~70K | 0.90× | |
| 44 | Virginia | ~100K | 0.89× | |
| 45 | New Jersey | ~100K | 0.87× | |
| 46 | California | ~500K | 0.86× | |
| 47 | New York | ~300K | 0.86× | |
| 48 | Maryland | ~80K | 0.85× | |
| 49 | Hawaii | ~20K | 0.75× | |
| 50 | Washington, District of Columbia | ~10K | 0.61× |
The strongest cross-interests of the Kevin Bacon audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Gwyneth Paltrow | Movies & TV | 19.89× | ||
| 02 | Jamie Foxx | Movies & TV | 9.74× | ||
| 03 | Brad Pitt | Movies & TV | 5.98× | ||
| 04 | George Clooney | Movies & TV | 5.09× | ||
| 05 | Julia Roberts | Movies & TV | 4.46× | ||
| 06 | Tom Cruise | Movies & TV | 3.76× | ||
| 07 | Leonardo DiCaprio | Movies & TV | 3.41× | ||
| 08 | Anne Hathaway | Movies & TV | 3.36× | ||
| 09 | Emmy Award | Movies & TV | 3.29× | ||
| 10 | Adam Sandler | Movies & TV | 3.08× | ||
| 11 | Rotten Tomatoes | Movies & TV | 3.00× | ||
| 12 | True Detective | Movies & TV | 2.45× | ||
| 13 | Apple TV | Movies & TV | 2.28× | ||
| 14 | Golden Globe Award | Movies & TV | 2.12× | ||
| 15 | Denver Nuggets | Sports | 2.06× | ||
| 16 | Britney Spears | Music & Radio | 2.03× | ||
| 17 | Superman | Movies & TV | 1.72× | ||
| 18 | Pizza Hut | Food & Beverages | 1.71× | ||
| 19 | TMZ | Internet & Social Media | 1.70× | ||
| 20 | Subway | Food & Beverages | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.64× | |
| Convenience Orientation | PREMIUM | 1.38× | |
| Indulgence | JOY | 1.29× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.60× | |
| Mindfulness | BALANCE | 0.77× | |
| Risk Appetite | THRILL | 0.80× |
Kevin Bacon has an estimated audience of 4,935,613 people in United States, concentrated in California and Texas.
61.7% of Kevin Bacon fans are female, 38.3% are male, with an average age of 40.3 years.
Kevin Bacon fans show strongest brand affinity for Gwyneth Paltrow (19.89×), Brad Pitt (5.98×), and Jamie Foxx (9.74×) over the country average.
Kevin Bacon fans in United States are most concentrated in California (reach ~500K), Texas (reach ~500K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.
Beyond Kevin Bacon itself, the audience over-indexes on Brad Pitt (5.98×), Jamie Foxx (9.74×), Superman (1.72×), and George Clooney (5.09×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Kevin Bacon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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