King Princess Audience in United States

King Princess has an estimated audience of 667,007 people in United States. 56.7% are female, 43.3% are male, average age 36.2. Top regions: California, New York, Texas. Top brand affinities: Jarabacoa, Guy Fieri, UK garage, Minnesota, Combat sport.
The average King Princess fan in United States is 36.2 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Jarabacoa, Guy Fieri, UK garage, with strongest over-indexing on Jarabacoa (83.13× the country average). Demographically, the King Princess audience skews more female with an average age of 36.2, and over-indexes on personality traits such as LGBTQ+ Identity, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of King Princess fans
| Metric | Value |
|---|---|
| Female | 56.7% |
| Male | 43.3% |
| Average age | 36.2 |
| Estimated audience size | 667,007 |
Audience persona
The typical King Princess fan in United States is more female, around 36.2 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Jarabacoa.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 100,075 | 1.36× |
| New York | 70,478 | 1.89× |
| Texas | 46,658 | 0.81× |
| Florida | 35,316 | 0.78× |
| Illinois | 25,501 | 1.15× |
| Pennsylvania | 25,165 | 1.12× |
| Massachusetts | 22,393 | 1.7× |
| Washington | 20,920 | 1.56× |
| North Carolina | 20,696 | 1.03× |
| Georgia | 19,202 | 0.93× |
| Ohio | 18,681 | 0.91× |
| Virginia | 17,638 | 1.09× |
| Michigan | 17,138 | 0.98× |
| New Jersey | 15,849 | 0.93× |
| Oregon | 13,095 | 1.71× |
| Maryland | 12,777 | 1.11× |
| Tennessee | 12,712 | 0.95× |
| Arizona | 11,844 | 0.87× |
| Colorado | 11,807 | 1.12× |
| Minnesota | 11,401 | 1.19× |
| Missouri | 10,517 | 0.98× |
| Indiana | 10,140 | 0.83× |
| Wisconsin | 9,661 | 0.96× |
| Connecticut | 8,120 | 1.21× |
| South Carolina | 6,643 | 0.66× |
| Kentucky | 6,611 | 0.79× |
| Louisiana | 6,539 | 0.76× |
| Utah | 6,080 | 1.02× |
| Alabama | 5,892 | 0.63× |
| Oklahoma | 5,652 | 0.76× |
| Nevada | 5,013 | 0.78× |
| Iowa | 4,402 | 0.8× |
| Arkansas | 4,397 | 0.8× |
| Kansas | 4,278 | 0.81× |
| Washington, District of Columbia | 4,105 | 2.05× |
| Maine | 3,095 | 1.3× |
| New Hampshire | 2,854 | 1.09× |
| Mississippi | 2,781 | 0.51× |
| New Mexico | 2,749 | 0.82× |
| Hawaii | 2,747 | 0.96× |
| Rhode Island | 2,725 | 1.28× |
| Nebraska | 2,700 | 0.81× |
| Idaho | 2,588 | 0.77× |
| West Virginia | 1,907 | 0.61× |
| Montana | 1,862 | 1.01× |
| Vermont | 1,766 | 1.51× |
| Delaware | 1,331 | 0.72× |
| Alaska | 1,049 | 0.73× |
| North Dakota | 813 | 0.59× |
| South Dakota | 735 | 0.48× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jarabacoa | 83.13× | Travel & Leisure |
| Guy Fieri | 7.43× | Movies & TV |
| UK garage | 6.72× | Music & Radio |
| Minnesota | 1.89× | Travel & Leisure |
| Combat sport | 1.7× | Sports |
| Product design | 1.99× | Business & Career |
| Home staging | 5.28× | Home & Garden |
| Chromebook | 4.53× | Technology & Electronics |
| Cass County, Missouri | 7.85× | Travel & Leisure |
| Israel | 1.57× | Travel & Leisure |
| Isometric exercise | 6.4× | Sports |
| Pro-Ject | 2.6× | Music & Radio |
| Noodle (Gorillaz) | 2.15× | Music & Radio |
| Kyokushin | 8.7× | Sports |
| Elsword | 9.31× | Games |
| Captain America (1990 film) | 2.35× | Movies & TV |
| Stamp collecting | 2.29× | Home & Garden |
| The Fillmore | 6.05× | Music & Radio |
| Mortgage insurance | 2.1× | Business & Career |
| Kaytranada | 5.5× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.38 |
| Extroversion | THRILL | 1.42 |
| Early Adopter Mentality | POWER | 1.2 |
| Mindfulness | BALANCE | 1.18 |
| Social Media Usage | JOY | 1.1 |
| Risk Appetite | THRILL | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 56.7% |
| United Kingdom | 7.2% |
| Canada | 5.6% |
See King Princess audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
Frequently asked questions
How many fans does King Princess have in United States?
King Princess has an estimated audience of 667,007 people in United States, concentrated in California and New York.
What is the gender split and age of King Princess fans?
56.7% of King Princess fans are female, 43.3% are male, with an average age of 36.2 years.
Which brands do King Princess fans like most?
King Princess fans show strongest brand affinity for Jarabacoa (83.13×), Guy Fieri (7.43×), and UK garage (6.72×) over the country average.
Where do King Princess fans live in United States?
King Princess fans in United States are most concentrated in California (reach 100,075), New York (reach 70,478), and Texas (reach 46,658). These three regions account for the largest share of the active audience.
What other brands do King Princess fans also like?
Beyond King Princess itself, the audience over-indexes on Guy Fieri (7.43×), UK garage (6.72×), Minnesota (1.89×), and Combat sport (1.7×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for King Princess. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.