Rascasse Audience Intelligence

Kyle Richards Audience in United States

A data profile of the people who buy, follow and care about Kyle Richards in United States — modelled from more than twelve digital signal sources. Kyle Richards has an estimated audience of 2,077,317 people in United States.

#855among Actor Actress or TV Star in United States#2497among Person in United States#2131in Movies & TV

The average Kyle Richards fan in United States is 44.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Lisa Rinna, Little House on the Prairie (TV series), Sharon Osbourne, with strongest over-indexing on Lisa Rinna (53.63× the country average).

Demographically, the Kyle Richards audience skews more female with an average age of 44.0, and over-indexes on personality traits such as Spirituality, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Kyle Richards fan in United States is more female, around 44.0 years old, with strong Spirituality tendencies and a notable affinity for Lisa Rinna.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kyle Richards profile in United States.

Audience size
2.1M
in United States
Gender
81.2%♀
18.8% male
Age
44.0
average years
Country rank
#13834
Person in United States
Fig. 01

Search interest · 12-month trend

-18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kyle Richards fans

81.2% are female, 18.8% are male, average age 44.0.

Fig. 02

Gender split

81.2%
Female
18.8%
Male
Demographic split for Kyle Richards audience in United States
MetricValue
Female81.2%
Male18.8%
Average age44.0
Estimated audience size2,077,317
Fig. 03

Age distribution

Ø 44.0
average years
Age distribution of the Kyle Richards audience in United States
Age bracketShare%
16-1913%
20-2912%
30-3917%
40-4928%
50+30%
Fig. 04

Worldwide distribution

53.7%

of the worldwide Kyle Richards audience comes from United States.

Worldwide audience distribution share by country for Kyle Richards
CountryShare
United States53.7%
United Kingdom10.4%
Canada5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kyle Richards audience in United States is strongest.

Fig. 05

Top regions by affinity

Kyle Richards fans by region: top regions in United States
#RegionReachAffinity×
01Arizona~60K1.39×
02Rhode Island~9K1.33×
03Maine~10K1.25×
04New Jersey~70K1.21×
05Connecticut~30K1.21×
06Pennsylvania~90K1.20×
07Massachusetts~50K1.20×
08Nevada~20K1.18×
09California~300K1.15×
10New York~100K1.15×
11Illinois~80K1.15×
12Minnesota~30K1.10×
13Alabama~30K1.10×
14New Hampshire~9K1.09×
15Ohio~70K1.07×
16Tennessee~50K1.07×
17Colorado~40K1.07×
18Kentucky~30K1.07×
19Delaware~6K1.07×
20Wisconsin~30K1.06×
21South Carolina~30K1.03×
22Michigan~60K1.02×
23Indiana~40K1.02×
24Missouri~40K1.00×
25Florida~100K0.99×
26Oklahoma~20K0.99×
27Idaho~10K0.99×
28Maryland~40K0.97×
29Louisiana~30K0.96×
30Washington~40K0.94×
31Oregon~20K0.94×
32North Carolina~60K0.93×
33Washington, District of Columbia~6K0.93×
34North Dakota~4K0.92×
35Virginia~50K0.91×
36Montana~6K0.91×
37Texas~200K0.90×
38Arkansas~20K0.90×
39Iowa~20K0.90×
40West Virginia~9K0.89×
41Georgia~60K0.88×
42Nebraska~10K0.87×
43South Dakota~4K0.87×
44Kansas~10K0.86×
45New Mexico~9K0.85×
46Vermont~3K0.85×
47Mississippi~10K0.81×
48Hawaii~8K0.81×
49Utah~20K0.80×
50Alaska~3K0.72×
Fig. 06

Affinity by region

Affinity by region — Kyle Richards, United States
0.72×1.00×1.39×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kyle Richards audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kyle Richards audience
#·InterestCategoryAffinity×
01Lisa RinnaMovies & TV53.63×
02Tobe HooperMovies & TV48.66×
03Melrose PlaceMovies & TV43.16×
04Kim RichardsMovies & TV36.93×
05Lisa VanderpumpMovies & TV31.43×
06Garcelle BeauvaisFashion & Accessoires30.58×
07Little House on the Prairie (TV series)Movies & TV27.73×
08Bethenny FrankelMovies & TV24.44×
09Brandi GlanvilleMovies & TV24.24×
10Pete CarrollSports18.59×
11Days of Our LivesMovies & TV17.81×
12Sharon OsbourneMovies & TV14.24×
13Ian SomerhalderMovies & TV13.78×
14Nathan FillionMovies & TV11.05×
15Dick Van DykeMovies & TV4.59×
16Daily MailNews4.42×
17Social scienceBusiness & Career3.07×
18News broadcastingBusiness & Career2.88×
19NBCMovies & TV2.73×
20CommunicationTechnology & Electronics2.73×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kyle Richards audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Kyle Richards audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.87×
Design AffinityPREMIUM1.60×
Community OrientationOPEN1.59×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Kyle Richards audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.91×
Pet OwnershipJOY1.04×
Early Adopter MentalityPOWER1.04×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Kyle Richards have in United States?

Kyle Richards has an estimated audience of 2,077,317 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Kyle Richards fans?

81.2% of Kyle Richards fans are female, 18.8% are male, with an average age of 44.0 years.

03

Which brands do Kyle Richards fans like most?

Kyle Richards fans show strongest brand affinity for Lisa Rinna (53.63×), Little House on the Prairie (TV series) (27.73×), and Sharon Osbourne (14.24×) over the country average.

04

Where do Kyle Richards fans live in United States?

Kyle Richards fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Kyle Richards fans also like?

Beyond Kyle Richards itself, the audience over-indexes on Little House on the Prairie (TV series) (27.73×), Sharon Osbourne (14.24×), Lisa Vanderpump (31.43×), and Kim Richards (36.93×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Kyle Richards. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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