Rascasse Audience Intelligence

Little House on the Prairie (TV series) Audience in United States

A data profile of the people who buy, follow and care about Little House on the Prairie (TV series) in United States — modelled from more than twelve digital signal sources. Little House on the Prairie (TV series) has an estimated audience of 3,455,931 people in United States.

#140among TV series in United States#377among Movie / TV Show / Series in United States#1116in Movies & TV

The average Little House on the Prairie (TV series) fan in United States is 44.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Meet the Robinsons, Dumbo, Gene Simmons, with strongest over-indexing on Meet the Robinsons (36.5× the country average).

Demographically, the Little House on the Prairie (TV series) audience skews more female with an average age of 44.4, and over-indexes on personality traits such as Community Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Little House on the Prairie (TV series) fan in United States is more female, around 44.4 years old, with strong Community Orientation tendencies and a notable affinity for Meet the Robinsons.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Little House on the Prairie (TV series) profile in United States.

Audience size
3.5M
in United States
Gender
73.1%♀
26.9% male
Age
44.4
average years
Country rank
#9131
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Little House on the Prairie (TV series) viewers

73.1% are female, 26.9% are male, average age 44.4.

Fig. 02

Gender split

73.1%
Female
26.9%
Male
Demographic split for Little House on the Prairie (TV series) audience in United States
MetricValue
Female73.1%
Male26.9%
Average age44.4
Estimated audience size3,455,931
Fig. 03

Age distribution

Ø 44.4
average years
Age distribution of the Little House on the Prairie (TV series) audience in United States
Age bracketShare%
16-1912%
20-2913%
30-3917%
40-4926%
50+32%
Fig. 04

Worldwide distribution

65.8%

of the worldwide Little House on the Prairie (TV series) audience comes from United States.

Worldwide audience distribution share by country for Little House on the Prairie (TV series)
CountryShare
United States65.8%
United Kingdom8.8%
Canada6.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Little House on the Prairie (TV series) audience in United States is strongest.

Fig. 05

Top regions by affinity

Little House on the Prairie (TV series) fans by region: top regions in United States
#RegionReachAffinity×
01South Dakota~10K1.56×
02Kentucky~60K1.49×
03Idaho~20K1.41×
04West Virginia~20K1.40×
05Oklahoma~50K1.38×
06Missouri~70K1.33×
07Arkansas~40K1.33×
08Tennessee~90K1.31×
09North Dakota~9K1.28×
10Indiana~80K1.26×
11Minnesota~60K1.26×
12Kansas~30K1.18×
13Iowa~30K1.16×
14Montana~10K1.16×
15Wisconsin~60K1.15×
16Mississippi~30K1.15×
17Alabama~50K1.13×
18Oregon~40K1.13×
19Utah~30K1.11×
20Maine~10K1.11×
21Ohio~100K1.10×
22Michigan~100K1.10×
23Wyoming~5K1.09×
24South Carolina~50K1.08×
25Nebraska~20K1.06×
26Alaska~7K1.04×
27New Mexico~20K1.01×
28North Carolina~100K0.97×
29Vermont~6K0.94×
30Pennsylvania~100K0.93×
31Georgia~90K0.92×
32Washington~60K0.91×
33Louisiana~40K0.90×
34New Hampshire~10K0.87×
35Rhode Island~9K0.86×
36Arizona~60K0.85×
37Texas~200K0.81×
38Virginia~70K0.81×
39Colorado~40K0.81×
40Illinois~90K0.78×
41Connecticut~30K0.78×
42Delaware~7K0.73×
43New York~100K0.70×
44California~300K0.69×
45Massachusetts~40K0.66×
46Florida~100K0.65×
47New Jersey~60K0.65×
48Maryland~40K0.64×
49Nevada~20K0.63×
50Hawaii~7K0.51×
Fig. 06

Affinity by region

Affinity by region — Little House on the Prairie (TV series), United States
0.51×1.00×1.56×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Little House on the Prairie (TV series) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Little House on the Prairie (TV series) audience
#·InterestCategoryAffinity×
01Meet the RobinsonsMovies & TV36.50×
02Kyle RichardsMovies & TV27.73×
03DumboMovies & TV24.67×
04Kings IslandTravel & Leisure24.32×
05Gene SimmonsMusic & Radio22.06×
06America's Test KitchenFood & Beverages20.97×
07Hacksaw RidgeMovies & TV20.88×
08MegamindMovies & TV20.32×
09Roseanne BarrMovies & TV19.76×
10SeaWorld San DiegoTravel & Leisure19.51×
11Judy GarlandMovies & TV14.98×
12Once Upon a Time (TV series)Movies & TV13.72×
13Chopped (TV series)Movies & TV13.39×
14Knott's Berry FarmTravel & Leisure12.84×
15Emma RobertsMovies & TV12.49×
16Pet Supplies PlusShopping11.46×
17Khan AcademyBusiness & Career8.45×
18Tom HanksMovies & TV8.42×
19Robert RedfordMovies & TV8.22×
20NostalgiaHome & Garden4.37×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Little House on the Prairie (TV series) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Little House on the Prairie (TV series) audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.95×
PatriotismCONSERVATISM1.86×
TraditionCONSERVATISM1.68×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Little House on the Prairie (TV series) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.67×
Early Adopter MentalityPOWER0.80×
Design AffinityPREMIUM0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Little House on the Prairie (TV series) have in United States?

Little House on the Prairie (TV series) has an estimated audience of 3,455,931 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Little House on the Prairie (TV series) viewers?

73.1% of Little House on the Prairie (TV series) fans are female, 26.9% are male, with an average age of 44.4 years.

03

Which brands do Little House on the Prairie (TV series) fans like most?

Little House on the Prairie (TV series) fans show strongest brand affinity for Meet the Robinsons (36.5×), Dumbo (24.67×), and Gene Simmons (22.06×) over the country average.

04

Where do Little House on the Prairie (TV series) fans live in United States?

Little House on the Prairie (TV series) fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Little House on the Prairie (TV series) fans also like?

Beyond Little House on the Prairie (TV series) itself, the audience over-indexes on Dumbo (24.67×), Gene Simmons (22.06×), Megamind (20.32×), and Kyle Richards (27.73×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Little House on the Prairie (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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