La Fortaleza Audience in United States
La Fortaleza has an estimated audience of 329,171 people in United States. 56.1% are female, 43.9% are male, average age 39.8. Top regions: New Jersey, New York, California. Top brand affinities: Minnesota, Home construction, Penn & Teller, JTV (Indonesia), Mad About You.
The average La Fortaleza fan in United States is 39.8 years old, more female, and lives primarily in New Jersey. The audience is concentrated in New Jersey, New York, California. Top brand affinities include Minnesota, Home construction, Penn & Teller, with strongest over-indexing on Minnesota (5.65× the country average). Demographically, the La Fortaleza audience skews more female with an average age of 39.8, and over-indexes on personality traits such as Extroversion, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: POI
Demographics of La Fortaleza fans
| Metric | Value |
|---|---|
| Female | 56.1% |
| Male | 43.9% |
| Average age | 39.8 |
| Estimated audience size | 329,171 |
Audience persona
The typical La Fortaleza fan in United States is more female, around 39.8 years old, with strong Extroversion tendencies and a notable affinity for Minnesota.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| New Jersey | 246,572 | 29.45× |
| New York | 95,722 | 5.2× |
| California | 17,061 | 0.47× |
| Florida | 11,687 | 0.52× |
| Pennsylvania | 9,075 | 0.82× |
| Texas | 8,962 | 0.32× |
| Virginia | 3,959 | 0.49× |
| Connecticut | 3,949 | 1.2× |
| Massachusetts | 3,933 | 0.61× |
| Illinois | 3,791 | 0.35× |
| North Carolina | 3,655 | 0.37× |
| Georgia | 3,477 | 0.34× |
| Ohio | 2,661 | 0.26× |
| Michigan | 2,649 | 0.31× |
| Maryland | 2,626 | 0.46× |
| Washington | 1,710 | 0.26× |
| Tennessee | 1,545 | 0.23× |
| Arizona | 1,401 | 0.21× |
| Indiana | 1,379 | 0.23× |
| Minnesota | 1,281 | 0.27× |
| South Carolina | 1,274 | 0.26× |
| Wisconsin | 1,244 | 0.25× |
| Colorado | 1,198 | 0.23× |
| Louisiana | 1,018 | 0.24× |
| Kentucky | 979 | 0.24× |
| Oregon | 924 | 0.24× |
| Missouri | 801 | 0.15× |
| Washington, District of Columbia | 794 | 0.8× |
| Utah | 645 | 0.22× |
| Alabama | 624 | 0.14× |
| Nevada | 617 | 0.19× |
| Oklahoma | 550 | 0.15× |
| Delaware | 550 | 0.61× |
| Rhode Island | 475 | 0.45× |
| Iowa | 458 | 0.17× |
| Arkansas | 428 | 0.16× |
| Mississippi | 422 | 0.16× |
| Kansas | 414 | 0.16× |
| West Virginia | 373 | 0.24× |
| Idaho | 368 | 0.22× |
| New Hampshire | 328 | 0.25× |
| Nebraska | 321 | 0.19× |
| Alaska | 298 | 0.42× |
| Hawaii | 285 | 0.2× |
| Maine | 277 | 0.23× |
| Montana | 260 | 0.28× |
| South Dakota | 256 | 0.34× |
| North Dakota | 250 | 0.37× |
| Wyoming | 242 | 0.5× |
| New Mexico | 240 | 0.15× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Minnesota | 5.65× | Travel & Leisure |
| Home construction | 1.54× | Home & Garden |
| Penn & Teller | 7.47× | Movies & TV |
| JTV (Indonesia) | 2.8× | |
| Mad About You | 4.87× | Movies & TV |
| Ixtapaluca | 6.7× | Travel & Leisure |
| Toros de Tijuana | 8.72× | Sports |
| Leverage (TV series) | 1.93× | Movies & TV |
| The Boomtown Rats | 16.74× | Music & Radio |
| Dental hygienist | 1.88× | Health |
| Life of Pi | 2.62× | Movies & TV |
| Bus Driver (video game) | 4.71× | Games |
| Better Off Dead (film) | 2.85× | Movies & TV |
| Ext JS | 6.84× | Technology & Electronics |
| bumGenius | 10.11× | Kids & Family |
| War on Terror | 1.66× | Politics & Society |
| St Matthew Passion | 8.3× | |
| Title Nine | 1.71× | Fashion & Accessoires |
| Babalawo | 4.29× | |
| The Tree of Life (film) | 1.6× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.26 |
| Need for Security | CONSERVATISM | 1.25 |
| Urban Lifestyle | OPEN | 1.2 |
| Risk Appetite | THRILL | 1.16 |
| DIY Mentality | THRILL | 1.06 |
| Tradition | CONSERVATISM | 0.96 |
Worldwide distribution
| Country | Share |
|---|---|
| Mexico | 44.7% |
| United States | 31.1% |
| Spain | 7.1% |
See La Fortaleza audiences in other countries
More POI audiences in United States
- Manhattan (32,995,716)
- Brooklyn (21,036,114)
- The Bronx (14,112,482)
- Midtown Manhattan (13,341,655)
- Times Square (12,272,822)
Frequently asked questions
How many fans does La Fortaleza have in United States?
La Fortaleza has an estimated audience of 329,171 people in United States, concentrated in New Jersey and New York.
What is the gender split and age of La Fortaleza fans?
56.1% of La Fortaleza fans are female, 43.9% are male, with an average age of 39.8 years.
Which brands do La Fortaleza fans like most?
La Fortaleza fans show strongest brand affinity for Minnesota (5.65×), Home construction (1.54×), and Penn & Teller (7.47×) over the country average.
Where do La Fortaleza fans live in United States?
La Fortaleza fans in United States are most concentrated in New Jersey (reach 246,572), New York (reach 95,722), and California (reach 17,061). These three regions account for the largest share of the active audience.
What other brands do La Fortaleza fans also like?
Beyond La Fortaleza itself, the audience over-indexes on Home construction (1.54×), Penn & Teller (7.47×), JTV (Indonesia) (2.8×), and Mad About You (4.87×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for La Fortaleza. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.