Labrinth Audience in United States

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Labrinth has an estimated audience of 263,314 people in United States. 65.1% are female, 34.9% are male, average age 34.5. Top regions: California, Texas, Florida. Top brand affinities: Javelin throw, Autism Awareness, Diabetes mellitus awareness, LCD Soundsystem, Microblogging.

The average Labrinth fan in United States is 34.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Javelin throw, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on Javelin throw (438.6× the country average). Demographically, the Labrinth audience skews more female with an average age of 34.5, and over-indexes on personality traits such as LGBTQ+ Identity, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Hip hop

Demographics of Labrinth fans

Demographic split for Labrinth audience in United States
MetricValue
Female65.1%
Male34.9%
Average age34.5
Estimated audience size263,314

Audience persona

The typical Labrinth fan in United States is more female, around 34.5 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Javelin throw.

Top regions in United States

Top regions ranked by reach for Labrinth in United States
RegionReachAffinity
California30,8981.07×
Texas23,1331.02×
Florida14,8470.83×
New York14,5640.99×
Illinois13,7961.57×
Georgia8,3881.03×
Pennsylvania7,8720.89×
Ohio7,7940.96×
North Carolina7,2780.92×
Michigan6,9561.01×
Virginia6,0560.94×
Arizona5,9051.1×
Washington5,7901.1×
New Jersey5,5710.83×
Tennessee5,5481.05×
Indiana5,0211.04×
Colorado4,7931.15×
Massachusetts4,7570.92×
Missouri4,6401.09×
Maryland4,2290.93×
Wisconsin4,0531.02×
Oregon3,6251.2×
Louisiana3,6141.06×
Utah3,5491.5×
Minnesota3,5370.94×
Alabama3,5310.96×
South Carolina3,4710.88×
Oklahoma3,3851.16×
Kentucky3,1020.94×
Nevada2,6841.05×
Connecticut2,4800.94×
Kansas2,2031.06×
Mississippi2,0990.97×
Iowa2,0910.96×
Arkansas2,0890.96×
Idaho1,5241.15×
New Mexico1,3471.02×
Nebraska1,3311.01×
Hawaii1,1250.99×
New Hampshire9600.92×
West Virginia9430.77×
Maine8820.94×
Montana7961.09×
Washington, District of Columbia7921×
Alaska6501.15×
Rhode Island5960.71×
South Dakota5360.88×
Delaware5330.73×
North Dakota4520.84×
Vermont3690.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Labrinth audience
BrandAffinityCategory
Javelin throw438.6×Sports
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
LCD Soundsystem74.79×Music & Radio
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Noah Cyrus28.29×Music & Radio
Henry Schein37.98×Health
Income tax13.19×Business & Career
Group buying15.29×Shopping
Lukas Graham56.54×Music & Radio
Dove Cameron12.8×Movies & TV
Brittany Snow8.86×Movies & TV
Fifth Harmony23.86×Music & Radio
Beyblade20×Literature
Jean Paul Gaultier14.73×Fashion & Accessoires
Kia Sportage17.52×Cars & Mobility
Metro Boomin21.9×Music & Radio
Rebecca Ferguson11.68×Movies & TV
Troye Sivan20.6×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Labrinth audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.2
TraditionCONSERVATISM1.53
Early Adopter MentalityPOWER1.49
SustainabilityBALANCE1.34
ExtroversionTHRILL1.33
MindfulnessBALANCE1.3

Worldwide distribution

Worldwide audience distribution share by country for Labrinth
CountryShare
United States39.7%
United Kingdom17.6%
Brazil6.3%

See Labrinth audiences in other countries

More Hip hop audiences in United States

Frequently asked questions

How many fans does Labrinth have in United States?

Labrinth has an estimated audience of 263,314 people in United States, concentrated in California and Texas.

What is the gender split and age of Labrinth fans?

65.1% of Labrinth fans are female, 34.9% are male, with an average age of 34.5 years.

Which brands do Labrinth fans like most?

Labrinth fans show strongest brand affinity for Javelin throw (438.6×), Autism Awareness (19.03×), and Diabetes mellitus awareness (12.48×) over the country average.

Where do Labrinth fans live in United States?

Labrinth fans in United States are most concentrated in California (reach 30,898), Texas (reach 23,133), and Florida (reach 14,847). These three regions account for the largest share of the active audience.

What other brands do Labrinth fans also like?

Beyond Labrinth itself, the audience over-indexes on Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), LCD Soundsystem (74.79×), and Microblogging (12.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Labrinth. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.