Lapis lazuli Audience in United States

Lapis lazuli logo

Lapis lazuli has an estimated audience of 1,863,038 people in United States. 75.8% are female, 24.2% are male, average age 39.6. Top regions: California, Texas, Florida. Top brand affinities: Mothercare, Jingoism, Natural rubber, Nationality, South Asian cuisine.

The average Lapis lazuli fan in United States is 39.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Mothercare, Jingoism, Natural rubber, with strongest over-indexing on Mothercare (3.44× the country average). Demographically, the Lapis lazuli audience skews more female with an average age of 39.6, and over-indexes on personality traits such as Mindfulness, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Topic

Demographics of Lapis lazuli fans

Demographic split for Lapis lazuli audience in United States
MetricValue
Female75.8%
Male24.2%
Average age39.6
Estimated audience size1,863,038

Audience persona

The typical Lapis lazuli fan in United States is more female, around 39.6 years old, with strong Mindfulness tendencies and a notable affinity for Mothercare.

Top regions in United States

Top regions ranked by reach for Lapis lazuli in United States
RegionReachAffinity
California215,5811.05×
Texas158,7780.99×
Florida128,3261.02×
New York98,7260.95×
Ohio57,208
Illinois57,1710.92×
Pennsylvania57,1590.91×
Georgia55,7310.97×
North Carolina55,1830.98×
Washington49,7531.33×
Michigan47,7480.98×
Virginia46,1191.02×
Arizona40,1401.06×
New Jersey38,4290.81×
Tennessee38,0641.02×
Colorado34,0691.16×
Indiana33,4500.98×
Massachusetts33,3580.91×
Missouri31,7421.06×
Maryland28,6650.89×
Oregon27,0961.27×
Wisconsin25,1080.9×
Alabama25,0270.96×
Minnesota24,3110.91×
South Carolina23,6720.84×
Oklahoma23,5061.14×
Utah23,0371.38×
Kentucky22,2270.95×
Louisiana21,2260.88×
Nevada18,9211.05×
Arkansas16,9351.1×
Connecticut15,8770.85×
Kansas15,0751.03×
Iowa13,5690.88×
Mississippi12,3610.81×
Idaho11,7291.26×
Hawaii10,3281.29×
New Mexico10,1591.09×
Nebraska8,5980.92×
West Virginia7,6500.88×
Maine7,2201.08×
New Hampshire7,1090.97×
Montana6,1091.18×
Washington, District of Columbia5,1670.92×
Rhode Island5,1460.87×
Alaska4,7641.2×
Delaware3,8800.75×
South Dakota3,7730.88×
Vermont3,1760.97×
North Dakota3,1250.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lapis lazuli audience
BrandAffinityCategory
Mothercare3.44×Kids & Family
Jingoism1.73×Politics & Society
Natural rubber1.53×Cars & Mobility
Nationality1.54×Politics & Society
South Asian cuisine5.07×Food & Beverages
Cachorros6.21×Pets & Animals
Cachorro2.65×Pets & Animals
Picnic2.7×Kids & Family
CAC 402.06×Business & Career
Tequila Cazadores5.74×Food & Beverages
Layne Staley2.07×Music & Radio
Edgars2.77×Shopping
Fist of Legend8.31×Movies & TV
Cachorros3.77×Pets & Animals
Assassin's Creed II2.12×Games
Temple Grandin2.15×Literature
Erie County, New York2.71×Travel & Leisure
19 Kids and Counting1.55×Movies & TV
Tierra Cali2.12×Travel & Leisure
Kingdom of JudahPolitics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lapis lazuli audience
TraitClusterScore
MindfulnessBALANCE2.24
SpiritualityBALANCE1.8
Community OrientationOPEN1.78
LGBTQ+ IdentityOPEN1.71
SustainabilityBALANCE1.7
CreativityOPEN1.65

Worldwide distribution

Worldwide audience distribution share by country for Lapis lazuli
CountryShare
United States31.2%
United Kingdom6.1%
Italy5.3%

See Lapis lazuli audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Lapis lazuli have in United States?

Lapis lazuli has an estimated audience of 1,863,038 people in United States, concentrated in California and Texas.

What is the gender split and age of Lapis lazuli fans?

75.8% of Lapis lazuli fans are female, 24.2% are male, with an average age of 39.6 years.

Which brands do Lapis lazuli fans like most?

Lapis lazuli fans show strongest brand affinity for Mothercare (3.44×), Jingoism (1.73×), and Natural rubber (1.53×) over the country average.

Where do Lapis lazuli fans live in United States?

Lapis lazuli fans in United States are most concentrated in California (reach 215,581), Texas (reach 158,778), and Florida (reach 128,326). These three regions account for the largest share of the active audience.

What other brands do Lapis lazuli fans also like?

Beyond Lapis lazuli itself, the audience over-indexes on Jingoism (1.73×), Natural rubber (1.53×), Nationality (1.54×), and South Asian cuisine (5.07×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lapis lazuli. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.