Lobo (DC Comics) Audience in United States

Lobo (DC Comics) logo

Lobo (DC Comics) has an estimated audience of 339,962 people in United States. 46.6% are female, 53.4% are male, average age 29.6. Top brand affinities: Queens College, City University of New York, Jezebel (film), Dog breed, Urban Outfitters, Combat sport.

Top brand affinities include Queens College, City University of New York, Jezebel (film), Dog breed, with strongest over-indexing on Queens College, City University of New York (20× the country average). Demographically, the Lobo (DC Comics) audience skews balanced with an average age of 29.6, and over-indexes on personality traits such as LGBTQ+ Identity, Patriotism.

Category: Literature · Type: Book / Manga / Comic

Demographics of Lobo (DC Comics) fans

Demographic split for Lobo (DC Comics) audience in United States
MetricValue
Female46.6%
Male53.4%
Average age29.6
Estimated audience size339,962

Audience persona

The typical Lobo (DC Comics) fan in United States is balanced, around 29.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Queens College, City University of New York.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lobo (DC Comics) audience
BrandAffinityCategory
Queens College, City University of New York20×Business & Career
Jezebel (film)10.25×Movies & TV
Dog breed1.71×Pets & Animals
Urban Outfitters2.57×Shopping
Combat sport1.74×Sports
Grinch4.13×Movies & TV
Emperor Entertainment Group11.28×Business & Career
Product design1.83×Business & Career
Goop4.61×Internet & Social Media
Israel1.79×Travel & Leisure
Vocal harmony3.83×Music & Radio
Bank account1.95×Business & Career
Nebraska Cornhuskers football2.79×Sports
Winemaking3.48×Food & Beverages
Jesse Plemons2.55×Movies & TV
Home staging3.71×Home & Garden
Glossier3.49×Beauty & Wellness
UK garage3.54×Music & Radio
Google Photos1.6×Technology & Electronics
Endless Space15.5×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lobo (DC Comics) audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.39
PatriotismCONSERVATISM1.88
Risk AppetiteTHRILL1.62
Early Adopter MentalityPOWER1.45
Community OrientationOPEN1.44
TraditionCONSERVATISM1.41

Worldwide distribution

Worldwide audience distribution share by country for Lobo (DC Comics)
CountryShare
United States34.9%
Brazil25.9%
Mexico6.7%

See Lobo (DC Comics) audiences in other countries

More Literature audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Lobo (DC Comics). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.