Rascasse Audience Intelligence

Lonestar Audience in United States

A data profile of the people who buy, follow and care about Lonestar in United States — modelled from more than twelve digital signal sources. Lonestar has an estimated audience of 840,413 people in United States.

The average Lonestar fan in United States is 42.6 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Connie Britton, Midland, Charles Esten, with strongest over-indexing on Connie Britton (156.71× the country average).

Demographically, the Lonestar audience skews balanced with an average age of 42.6, and over-indexes on personality traits such as Spirituality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Lonestar fan in United States is balanced, around 42.6 years old, with strong Spirituality tendencies and a notable affinity for Connie Britton.

Category: Music & Radio · Type: Person · Subtype: Video game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Lonestar profile in United States.

Audience size
840K
in United States
Gender
49.4%
50.6% male
Age
42.6
average years
Country rank
#26580
Person in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Lonestar fans

49.4% are female, 50.6% are male, average age 42.6.

Fig. 02

Gender split

49.4%
Female
50.6%
Male
Demographic split for Lonestar audience in United States
MetricValue
Female49.4%
Male50.6%
Average age42.6
Estimated audience size840,413
Fig. 03

Age distribution

Ø 42.6
average years
Age distribution of the Lonestar audience in United States
Age bracketShare%
16-1914%
20-2916%
30-3918%
40-4924%
50+28%
Fig. 04

Worldwide distribution

64.5%

of the worldwide Lonestar audience comes from United States.

Worldwide audience distribution share by country for Lonestar
CountryShare
United States64.5%
Canada8.7%
Australia4.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Lonestar audience in United States is strongest.

Fig. 05

Top regions by affinity

Lonestar fans by region: top regions in United States
#RegionReachAffinity×
01Texas~600K9.99×
02Mississippi~10K2.07×
03Arkansas~10K1.77×
04Oklahoma~20K1.66×
05North Dakota~2K1.48×
06Utah~10K1.41×
07Kentucky~10K1.29×
08South Dakota~2K1.26×
09Wyoming~1K1.24×
10Iowa~8K1.18×
11Nebraska~5K1.14×
12Idaho~5K1.12×
13West Virginia~4K1.09×
14Tennessee~20K1.05×
15Minnesota~10K1.02×
16Kansas~7K1.02×
17Missouri~10K0.99×
18Indiana~10K0.98×
19Wisconsin~10K0.97×
20Ohio~20K0.95×
21New Mexico~4K0.94×
22Louisiana~10K0.93×
23Alabama~10K0.90×
24Maine~3K0.89×
25Alaska~2K0.89×
26New Hampshire~3K0.88×
27Montana~2K0.86×
28Oregon~8K0.84×
29Rhode Island~2K0.83×
30Arizona~10K0.78×
31Delaware~2K0.78×
32Colorado~10K0.77×
33Virginia~20K0.76×
34Washington, District of Columbia~2K0.76×
35South Carolina~9K0.75×
36Georgia~20K0.74×
37Illinois~20K0.72×
38North Carolina~20K0.72×
39Hawaii~2K0.71×
40Massachusetts~10K0.67×
41Pennsylvania~20K0.63×
42Washington~10K0.60×
43Florida~30K0.54×
44Michigan~10K0.53×
45Nevada~4K0.52×
46Connecticut~4K0.50×
47Maryland~7K0.49×
48New York~20K0.47×
49California~40K0.45×
50New Jersey~8K0.41×
Fig. 06

Affinity by region

Affinity by region — Lonestar, United States
0.41×1.00×9.99×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Lonestar audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Lonestar audience
#·InterestCategoryAffinity×
01Connie BrittonMovies & TV156.71×
02Sydney SwansSports127.34×
03MidlandMusic & Radio121.56×
04Charles EstenMusic & Radio91.21×
05Tracy ByrdMusic & Radio52.95×
06Montgomery GentryMusic & Radio49.62×
07Clay WalkerMusic & Radio41.11×
08Deana CarterMusic & Radio40.42×
09Joe DiffieMusic & Radio38.52×
10Sammy KershawMusic & Radio36.64×
11John Michael MontgomeryMusic & Radio35.82×
12Mark ChesnuttMusic & Radio34.57×
13Gary AllanMusic & Radio33.34×
14CamTechnology & Electronics30.93×
15Ronnie DunnMusic & Radio30.55×
16Gretchen WilsonMusic & Radio27.18×
17Clint BlackMusic & Radio26.24×
18Lorrie MorganMusic & Radio24.86×
19ShenandoahMusic & Radio21.96×
20LeAnn RimesMusic & Radio14.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Lonestar audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Lonestar audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.44×
PatriotismCONSERVATISM1.36×
ExtroversionTHRILL1.35×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Lonestar audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.86×
Luxury OrientationPREMIUM0.86×
SustainabilityBALANCE0.91×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Lonestar have in United States?

Lonestar has an estimated audience of 840,413 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Lonestar fans?

49.4% of Lonestar fans are female, 50.6% are male, with an average age of 42.6 years.

03

Which brands do Lonestar fans like most?

Lonestar fans show strongest brand affinity for Connie Britton (156.71×), Midland (121.56×), and Charles Esten (91.21×) over the country average.

04

Where do Lonestar fans live in United States?

Lonestar fans in United States are most concentrated in Texas (reach ~600K), California (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Lonestar fans also like?

Beyond Lonestar itself, the audience over-indexes on Midland (121.56×), Charles Esten (91.21×), Sydney Swans (127.34×), and Cam (30.93×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lonestar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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