Deana Carter Audience in United States

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Deana Carter has an estimated audience of 345,343 people in United States. 52.9% are female, 47.1% are male, average age 46.3. Top regions: Texas, Tennessee, Florida. Top brand affinities: Kaytee, KiwiCo, Israel, Pillow, Whataburger.

The average Deana Carter fan in United States is 46.3 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, Tennessee, Florida. Top brand affinities include Kaytee, KiwiCo, Israel, with strongest over-indexing on Kaytee (70.56× the country average). Demographically, the Deana Carter audience skews balanced with an average age of 46.3, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Deana Carter fans

Demographic split for Deana Carter audience in United States
MetricValue
Female52.9%
Male47.1%
Average age46.3
Estimated audience size345,343

Audience persona

The typical Deana Carter fan in United States is balanced, around 46.3 years old, with strong Patriotism tendencies and a notable affinity for Kaytee.

Top regions in United States

Top regions ranked by reach for Deana Carter in United States
RegionReachAffinity
Texas27,3890.92×
Tennessee17,5632.54×
Florida17,4830.75×
North Carolina15,5551.5×
California12,9940.34×
Ohio12,0701.13×
Georgia11,1941.05×
Kentucky9,6792.24×
Illinois9,1890.8×
Missouri8,7671.57×
Pennsylvania8,6940.75×
Michigan8,5300.94×
South Carolina7,9411.53×
New York7,5540.39×
Virginia7,3040.87×
Indiana6,9791.11×
Wisconsin6,8871.33×
Minnesota6,4461.3×
Alabama6,2111.29×
Louisiana6,1041.37×
Oklahoma4,8531.27×
Arkansas4,4451.56×
Washington4,3380.63×
Mississippi4,2611.5×
Maryland4,2380.71×
Colorado4,0370.74×
Iowa3,8861.37×
Arizona3,5240.5×
Kansas3,3971.25×
Massachusetts3,1020.46×
New Jersey2,6800.31×
West Virginia2,6781.67×
Oregon2,5320.64×
Utah1,9030.62×
Nebraska1,8111.05×
South Dakota1,8062.26×
Connecticut1,7550.51×
Idaho1,5410.89×
Nevada1,4110.42×
New Mexico1,2940.75×
Montana1,1571.21×
Maine1,0420.84×
North Dakota8991.27×
Wyoming8541.67×
New Hampshire8390.62×
Delaware4570.48×
Washington, District of Columbia4080.39×
Rhode Island4050.37×
Alaska3950.54×
Vermont3690.61×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Deana Carter audience
BrandAffinityCategory
Kaytee70.56×Pets & Animals
KiwiCo11.02×Kids & Family
Israel2.71×Travel & Leisure
Pillow2.19×Home & Garden
Whataburger1.78×Food & Beverages
KLOS26.63×Music & Radio
Nebraska2.01×Travel & Leisure
Scratching post6.69×Pets & Animals
Elsword11×Games
Unique Gifts1.54×Shopping
JDSU1.71×Business & Career
Home Delivery1.7×Food & Beverages
Guy Fieri2.01×Movies & TV
La Jolla4.69×Travel & Leisure
Home staging2.48×Home & Garden
Sinaloa1.7×Travel & Leisure
Corona (band)2.6×Music & Radio
JibJab2.47×Internet & Social Media
Jack White2.02×Movies & TV
Avneet Kaur10.92×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Deana Carter audience
TraitClusterScore
PatriotismCONSERVATISM1.57
TraditionCONSERVATISM1.36
Community OrientationOPEN1.34
ExtroversionTHRILL1.3
SpiritualityBALANCE1.19
DIY MentalityTHRILL1.16

Worldwide distribution

Worldwide audience distribution share by country for Deana Carter
CountryShare
United States84.2%
Canada7.6%
United Kingdom3.5%

See Deana Carter audiences in other countries

More Singer-songwriter audiences in United States

Frequently asked questions

How many fans does Deana Carter have in United States?

Deana Carter has an estimated audience of 345,343 people in United States, concentrated in Texas and Tennessee.

What is the gender split and age of Deana Carter fans?

52.9% of Deana Carter fans are female, 47.1% are male, with an average age of 46.3 years.

Which brands do Deana Carter fans like most?

Deana Carter fans show strongest brand affinity for Kaytee (70.56×), KiwiCo (11.02×), and Israel (2.71×) over the country average.

Where do Deana Carter fans live in United States?

Deana Carter fans in United States are most concentrated in Texas (reach 27,389), Tennessee (reach 17,563), and Florida (reach 17,483). These three regions account for the largest share of the active audience.

What other brands do Deana Carter fans also like?

Beyond Deana Carter itself, the audience over-indexes on KiwiCo (11.02×), Israel (2.71×), Pillow (2.19×), and Whataburger (1.78×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Deana Carter. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.