Rascasse Audience Intelligence

Deana Carter Audience in United States

A data profile of the people who buy, follow and care about Deana Carter in United States — modelled from more than twelve digital signal sources. Deana Carter has an estimated audience of 427,627 people in United States.

#911among Singer-songwriter in United States#9842among Person in United States#5662in Music & Radio

The average Deana Carter fan in United States is 46.3 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, Tennessee, Florida.

Top brand affinities include Ed Helms, Sara Evans, Lonestar, with strongest over-indexing on Ed Helms (347.32× the country average).

Demographically, the Deana Carter audience skews balanced with an average age of 46.3, and over-indexes on personality traits such as Patriotism, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Deana Carter fan in United States is balanced, around 46.3 years old, with strong Patriotism tendencies and a notable affinity for Ed Helms.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Deana Carter profile in United States.

Audience size
428K
in United States
Gender
52.9%♀
47.1% male
Age
46.3
average years
Country rank
#40066
Person in United States
Fig. 01

Search interest · 12-month trend

+84%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Deana Carter fans

52.9% are female, 47.1% are male, average age 46.3.

Fig. 02

Gender split

52.9%
Female
47.1%
Male
Demographic split for Deana Carter audience in United States
MetricValue
Female52.9%
Male47.1%
Average age46.3
Estimated audience size427,627
Fig. 03

Age distribution

Ø 46.3
average years
Age distribution of the Deana Carter audience in United States
Age bracketShare%
16-1911%
20-299%
30-3915%
40-4926%
50+39%
Fig. 04

Worldwide distribution

86.6%

of the worldwide Deana Carter audience comes from United States.

Worldwide audience distribution share by country for Deana Carter
CountryShare
United States86.6%
Canada6.4%
United Kingdom3.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Deana Carter audience in United States is strongest.

Fig. 05

Top regions by affinity

Deana Carter fans by region: top regions in United States
#RegionReachAffinity×
01Tennessee~20K2.31×
02South Dakota~2K2.14×
03West Virginia~3K2.09×
04Kentucky~9K2.01×
05Arkansas~4K1.54×
06Alabama~7K1.50×
07Missouri~8K1.49×
08Mississippi~4K1.48×
09Oklahoma~5K1.38×
10Iowa~4K1.38×
11Wyoming<1K1.37×
12South Carolina~7K1.36×
13North Dakota<1K1.32×
14Minnesota~6K1.31×
15Louisiana~6K1.29×
16Wisconsin~7K1.28×
17Indiana~8K1.27×
18Nebraska~2K1.25×
19North Carolina~10K1.24×
20Kansas~3K1.21×
21Montana~1K1.20×
22Ohio~10K1.12×
23Georgia~10K0.96×
24Idaho~2K0.96×
25Maine~1K0.90×
26Michigan~8K0.89×
27Texas~20K0.84×
28Virginia~7K0.82×
29Alaska<1K0.80×
30New Mexico~1K0.78×
31New Hampshire~1K0.76×
32Pennsylvania~9K0.75×
33Illinois~9K0.75×
34Oregon~3K0.74×
35Delaware<1K0.73×
36Colorado~4K0.70×
37Utah~2K0.70×
38Florida~20K0.67×
39Rhode Island<1K0.67×
40Washington~5K0.66×
41Maryland~4K0.65×
42Hawaii<1K0.64×
43Washington, District of Columbia<1K0.61×
44Arizona~4K0.60×
45Connecticut~2K0.55×
46Nevada~2K0.53×
47Massachusetts~3K0.47×
48New York~7K0.38×
49New Jersey~3K0.37×
50California~10K0.33×
Fig. 06

Affinity by region

Affinity by region — Deana Carter, United States
0.33×1.00×2.31×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Deana Carter audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Deana Carter audience
#·InterestCategoryAffinity×
01Ed HelmsMovies & TV347.32×
02LonestarMusic & Radio40.42×
03Sara EvansMusic & Radio38.55×
04Kellie PicklerMusic & Radio28.02×
05Josh TurnerMusic & Radio21.50×
06Dionne WarwickMusic & Radio19.38×
07Erin AndrewsSports17.20×
08Shania TwainMusic & Radio12.56×
09Isla FisherMovies & TV12.13×
10LeAnn RimesMusic & Radio12.02×
11Josh DuhamelFashion & Accessoires11.28×
12Phil CollinsMusic & Radio7.78×
13Weather forecastingHome & Garden5.88×
14Dolly PartonMusic & Radio5.45×
15Discount TireShopping3.92×
16Britney SpearsMusic & Radio3.67×
17FedExBusiness & Career3.19×
18Donald TrumpPolitics & Society2.14×
19Country musicMusic & Radio2.14×
20CookingFood & Beverages1.61×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Deana Carter audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Deana Carter audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.62×
TraditionCONSERVATISM1.57×
Need for SecurityCONSERVATISM1.43×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Deana Carter audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.49×
SustainabilityBALANCE0.53×
Design AffinityPREMIUM0.61×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Deana Carter have in United States?

Deana Carter has an estimated audience of 427,627 people in United States, concentrated in Texas and Tennessee.

02

What is the gender split and age of Deana Carter fans?

52.9% of Deana Carter fans are female, 47.1% are male, with an average age of 46.3 years.

03

Which brands do Deana Carter fans like most?

Deana Carter fans show strongest brand affinity for Ed Helms (347.32×), Sara Evans (38.55×), and Lonestar (40.42×) over the country average.

04

Where do Deana Carter fans live in United States?

Deana Carter fans in United States are most concentrated in Texas (reach ~20K), Tennessee (reach ~20K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Deana Carter fans also like?

Beyond Deana Carter itself, the audience over-indexes on Sara Evans (38.55×), Lonestar (40.42×), Kellie Pickler (28.02×), and Shania Twain (12.56×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Singer-songwriter audiences in United States

See Deana Carter audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Deana Carter. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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