Rascasse Audience Intelligence

Mark Chesnutt Audience in United States

A data profile of the people who buy, follow and care about Mark Chesnutt in United States — modelled from more than twelve digital signal sources. Mark Chesnutt has an estimated audience of 664,573 people in United States.

The average Mark Chesnutt fan in United States is 47.0 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, Florida, Tennessee.

Top brand affinities include Weather forecasting, FedEx, Lonestar, with strongest over-indexing on Weather forecasting (8.83× the country average).

Demographically, the Mark Chesnutt audience skews balanced with an average age of 47.0, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Mark Chesnutt fan in United States is balanced, around 47.0 years old, with strong Patriotism tendencies and a notable affinity for Weather forecasting.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Mark Chesnutt profile in United States.

Audience size
665K
in United States
Gender
48.3%
51.7% male
Age
47.0
average years
Country rank
#30833
Person in United States
Fig. 01

Search interest · 12-month trend

+19%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Mark Chesnutt fans

48.3% are female, 51.7% are male, average age 47.0.

Fig. 02

Gender split

48.3%
Female
51.7%
Male
Demographic split for Mark Chesnutt audience in United States
MetricValue
Female48.3%
Male51.7%
Average age47.0
Estimated audience size664,573
Fig. 03

Age distribution

Ø 47.0
average years
Age distribution of the Mark Chesnutt audience in United States
Age bracketShare%
16-1910%
20-298%
30-3915%
40-4927%
50+40%
Fig. 04

Worldwide distribution

92.5%

of the worldwide Mark Chesnutt audience comes from United States.

Worldwide audience distribution share by country for Mark Chesnutt
CountryShare
United States92.5%
Canada4.3%
Australia1.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Mark Chesnutt audience in United States is strongest.

Fig. 05

Top regions by affinity

Mark Chesnutt fans by region: top regions in United States
#RegionReachAffinity×
01Oklahoma~20K2.34×
02West Virginia~7K2.20×
03New Mexico~7K2.04×
04Arkansas~10K2.02×
05Kentucky~20K1.96×
06Louisiana~20K1.80×
07Tennessee~20K1.78×
08Alabama~20K1.76×
09Mississippi~9K1.76×
10South Dakota~3K1.70×
11Texas~90K1.58×
12Kansas~8K1.53×
13Missouri~20K1.45×
14Montana~2K1.29×
15Wyoming~1K1.24×
16Iowa~6K1.20×
17North Dakota~2K1.17×
18Indiana~10K1.11×
19South Carolina~10K1.08×
20Nebraska~3K1.06×
21Ohio~20K1.02×
22Wisconsin~10K1.02×
23Idaho~3K1.01×
24North Carolina~20K0.97×
25Georgia~20K0.95×
26Arizona~10K0.86×
27Minnesota~8K0.83×
28Maine~2K0.82×
29Michigan~10K0.77×
30Colorado~8K0.76×
31Alaska~1K0.76×
32Oregon~5K0.73×
33New Hampshire~2K0.73×
34Pennsylvania~20K0.72×
35Virginia~10K0.71×
36Delaware~1K0.68×
37Rhode Island~1K0.64×
38Illinois~10K0.63×
39Nevada~4K0.63×
40Utah~4K0.62×
41Hawaii~2K0.62×
42Florida~30K0.60×
43Washington~8K0.58×
44Washington, District of Columbia~1K0.58×
45Connecticut~3K0.48×
46Maryland~5K0.46×
47Massachusetts~5K0.36×
48New Jersey~6K0.34×
49New York~10K0.31×
50California~20K0.29×
Fig. 06

Affinity by region

Affinity by region — Mark Chesnutt, United States
0.29×1.00×2.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Mark Chesnutt audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Mark Chesnutt audience
#·InterestCategoryAffinity×
01LonestarMusic & Radio34.57×
02Josh TurnerMusic & Radio27.79×
03Dwight YoakamMusic & Radio17.62×
04Darius RuckerMusic & Radio15.48×
05ExxonMobilCars & Mobility13.47×
06Grand Ole OpryMusic & Radio13.32×
07Alan JacksonMusic & Radio10.74×
08Weather forecastingHome & Garden8.83×
09Willie NelsonMusic & Radio7.08×
10FedExBusiness & Career5.95×
11QVCMovies & TV5.87×
12Renewable energyBusiness & Career4.36×
13Solar energyHome & Garden3.97×
14Vehicle insuranceCars & Mobility3.58×
15Discount storesShopping3.51×
16Mortgage loansBusiness & Career3.45×
17SubwayFood & Beverages3.04×
18Pizza HutFood & Beverages2.92×
19PinterestInternet & Social Media2.47×
20McDonald'sFood & Beverages2.47×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Mark Chesnutt audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Mark Chesnutt audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.51×
Convenience OrientationPREMIUM2.41×
Family OrientationCONSERVATISM1.88×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Mark Chesnutt audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.46×
Design AffinityPREMIUM0.51×
Healthy LifestyleBALANCE0.63×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Mark Chesnutt have in United States?

Mark Chesnutt has an estimated audience of 664,573 people in United States, concentrated in Texas and Florida.

02

What is the gender split and age of Mark Chesnutt fans?

48.3% of Mark Chesnutt fans are female, 51.7% are male, with an average age of 47.0 years.

03

Which brands do Mark Chesnutt fans like most?

Mark Chesnutt fans show strongest brand affinity for Weather forecasting (8.83×), FedEx (5.95×), and Lonestar (34.57×) over the country average.

04

Where do Mark Chesnutt fans live in United States?

Mark Chesnutt fans in United States are most concentrated in Texas (reach ~90K), Florida (reach ~30K), and Tennessee (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Mark Chesnutt fans also like?

Beyond Mark Chesnutt itself, the audience over-indexes on FedEx (5.95×), Lonestar (34.57×), Dwight Yoakam (17.62×), and Josh Turner (27.79×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mark Chesnutt. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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