Luby's Audience in United States
Luby's has an estimated audience of 1,218,144 people in United States. 62.0% are female, 38.0% are male, average age 41.3. Top brand affinities: Nebraska, Panama, Public speaking, Leverage (TV series), Cockpit.
Top brand affinities include Nebraska, Panama, Public speaking, with strongest over-indexing on Nebraska (3.14× the country average). Demographically, the Luby's audience skews more female with an average age of 41.3, and over-indexes on personality traits such as Convenience Orientation, Family Orientation.
Category: Food & Beverages · Type: Brand
Demographics of Luby's fans
| Metric | Value |
|---|---|
| Female | 62.0% |
| Male | 38.0% |
| Average age | 41.3 |
| Estimated audience size | 1,218,144 |
Audience persona
The typical Luby's fan in United States is more female, around 41.3 years old, with strong Convenience Orientation tendencies and a notable affinity for Nebraska.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Nebraska | 3.14× | Travel & Leisure |
| Panama | 1.76× | Travel & Leisure |
| Public speaking | 1.52× | Politics & Society |
| Leverage (TV series) | 2.27× | Movies & TV |
| Cockpit | 3× | Travel & Leisure |
| Picnic | 1.88× | Kids & Family |
| Lebanese cuisine | 1.96× | Food & Beverages |
| Gaelic football | 1.53× | Sports |
| Príncipe | 2.56× | Travel & Leisure |
| Waterford | 1.91× | Travel & Leisure |
| Mad About You | 2.14× | Movies & TV |
| Cacique | 1.94× | Food & Beverages |
| Tequila Cazadores | 2.82× | Food & Beverages |
| George Mikan | 3.1× | Sports |
| The Tree of Life (film) | 1.92× | Movies & TV |
| Ayrton Senna | 1.53× | Sports |
| Cachorros | 1.86× | Pets & Animals |
| Cacique | 1.58× | Food & Beverages |
| Cachaça | 2.74× | Food & Beverages |
| Isabela (province) | 1.73× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 1.6 |
| Family Orientation | CONSERVATISM | 1.48 |
| Indulgence | JOY | 1.45 |
| Price Sensitivity | PREMIUM | 1.4 |
| Need for Security | CONSERVATISM | 1.31 |
| Urban Lifestyle | OPEN | 1.28 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 99.9% |
| Germany | 0.1% |
| Italy | 0.0% |
See Luby's audiences in other countries
More Food & Beverages audiences in United States
- Walmart (94,971,264)
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- Macy's (79,019,110)
- Lowe's (75,832,553)
- EBay (75,427,823)
How to read this data
Audience size is the estimated number of people in United States who actively search for Luby's. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.