Ludwig Drums Audience in United States

Ludwig Drums logo

Ludwig Drums has an estimated audience of 280,262 people in United States. 13.4% are female, 86.6% are male, average age 42.3. Top regions: California, Texas, Florida. Top brand affinities: Springfield, Illinois, Dog breed, Israel, Product design, Home construction.

The average Ludwig Drums fan in United States is 42.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Springfield, Illinois, Dog breed, Israel, with strongest over-indexing on Springfield, Illinois (138.53× the country average). Demographically, the Ludwig Drums audience skews more male with an average age of 42.3, and over-indexes on personality traits such as Tradition, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Brand · Subtype: Music instrument

Demographics of Ludwig Drums fans

Demographic split for Ludwig Drums audience in United States
MetricValue
Female13.4%
Male86.6%
Average age42.3
Estimated audience size280,262

Audience persona

The typical Ludwig Drums fan in United States is more male, around 42.3 years old, with strong Tradition tendencies and a notable affinity for Springfield, Illinois.

Top regions in United States

Top regions ranked by reach for Ludwig Drums in United States
RegionReachAffinity
California31,1081.01×
Texas21,2830.88×
Florida16,2690.86×
New York15,8171.01×
North Carolina13,3981.59×
Pennsylvania11,0751.17×
Illinois10,6661.14×
Ohio9,4461.09×
Tennessee8,8611.58×
Georgia8,4720.98×
New Jersey7,9041.11×
Michigan7,8461.07×
Virginia6,6400.97×
Indiana6,4211.25×
Massachusetts5,9041.07×
Washington5,8851.05×
Arizona5,2630.92×
Missouri5,2371.16×
South Carolina4,4151.05×
Louisiana4,4051.22×
Colorado4,2920.97×
Wisconsin4,0570.96×
Minnesota3,9270.98×
Maryland3,8970.81×
Alabama3,8670.99×
Kentucky3,7891.08×
Oregon3,7031.15×
Oklahoma3,6051.16×
Connecticut3,1881.13×
Arkansas2,3981.04×
Mississippi2,2560.98×
Utah2,1930.87×
Nevada2,1280.79×
Iowa2,0410.88×
Kansas1,9350.88×
West Virginia1,8621.43×
Idaho1,4131.01×
New Hampshire1,3971.27×
New Mexico1,2010.85×
Nebraska1,1540.82×
Maine1,0311.03×
Rhode Island8200.92×
Hawaii7330.61×
Montana6650.86×
Vermont5991.22×
Washington, District of Columbia5300.63×
Delaware4980.64×
South Dakota4570.71×
Alaska4310.72×
North Dakota3890.68×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ludwig Drums audience
BrandAffinityCategory
Springfield, Illinois138.53×Travel & Leisure
Dog breed3.05×Pets & Animals
Israel5.24×Travel & Leisure
Product design4.47×Business & Career
Home construction1.88×Home & Garden
Elsword20×Games
Wikia3.94×Internet & Social Media
Embroidery Library16.51×Home & Garden
UK garage5.68×Music & Radio
Winemaking4.19×Food & Beverages
Alaska1.55×Travel & Leisure
Keene State College31.16×Business & Career
Home staging4.31×Home & Garden
Stamp collecting3.67×Home & Garden
Pro-Ject3.16×Music & Radio
Morphine (band)5.92×Music & Radio
Nebraska Cornhuskers football2.58×Sports
3D printing1.72×Technology & Electronics
Unique Gifts1.55×Shopping
Jesse Plemons2.2×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ludwig Drums audience
TraitClusterScore
TraditionCONSERVATISM1.64
LGBTQ+ IdentityOPEN1.6
SustainabilityBALANCE1.55
Early Adopter MentalityPOWER1.43
Luxury OrientationPREMIUM1.29
Social Media UsageJOY1.09

Worldwide distribution

Worldwide audience distribution share by country for Ludwig Drums
CountryShare
United States45.6%
Brazil6.4%
United Kingdom6.1%

See Ludwig Drums audiences in other countries

More Music instrument audiences in United States

Frequently asked questions

How many fans does Ludwig Drums have in United States?

Ludwig Drums has an estimated audience of 280,262 people in United States, concentrated in California and Texas.

What is the gender split and age of Ludwig Drums fans?

13.4% of Ludwig Drums fans are female, 86.6% are male, with an average age of 42.3 years.

Which brands do Ludwig Drums fans like most?

Ludwig Drums fans show strongest brand affinity for Springfield, Illinois (138.53×), Dog breed (3.05×), and Israel (5.24×) over the country average.

Where do Ludwig Drums fans live in United States?

Ludwig Drums fans in United States are most concentrated in California (reach 31,108), Texas (reach 21,283), and Florida (reach 16,269). These three regions account for the largest share of the active audience.

What other brands do Ludwig Drums fans also like?

Beyond Ludwig Drums itself, the audience over-indexes on Dog breed (3.05×), Israel (5.24×), Product design (4.47×), and Home construction (1.88×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ludwig Drums. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.