Mauritania Audience in United States
Mauritania has an estimated audience of 437,171 people in United States. 38.9% are female, 61.1% are male, average age 40.2. Top regions: California, New York, Texas. Top brand affinities: Urban Outfitters, Bully (2011 film), La Opinión, Laneige, Jeep Wagoneer.
The average Mauritania fan in United States is 40.2 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Urban Outfitters, Bully (2011 film), La Opinión, with strongest over-indexing on Urban Outfitters (89× the country average). Demographically, the Mauritania audience skews more male with an average age of 40.2, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Country
Demographics of Mauritania fans
| Metric | Value |
|---|---|
| Female | 38.9% |
| Male | 61.1% |
| Average age | 40.2 |
| Estimated audience size | 437,171 |
Audience persona
The typical Mauritania fan in United States is more male, around 40.2 years old, with strong Patriotism tendencies and a notable affinity for Urban Outfitters.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 45,717 | 0.95× |
| New York | 38,505 | 1.58× |
| Texas | 32,384 | 0.86× |
| Florida | 27,308 | 0.92× |
| Ohio | 19,566 | 1.45× |
| Virginia | 16,600 | 1.56× |
| Illinois | 16,428 | 1.13× |
| Pennsylvania | 15,619 | 1.06× |
| Georgia | 13,402 | 1× |
| North Carolina | 13,031 | 0.99× |
| Michigan | 12,720 | 1.11× |
| New Jersey | 11,310 | 1.02× |
| Massachusetts | 10,944 | 1.27× |
| Washington | 10,922 | 1.25× |
| Maryland | 10,069 | 1.34× |
| Arizona | 8,796 | 0.99× |
| Colorado | 7,692 | 1.12× |
| Indiana | 7,330 | 0.92× |
| Tennessee | 7,087 | 0.81× |
| Minnesota | 6,783 | 1.08× |
| Kentucky | 5,829 | 1.06× |
| Missouri | 5,713 | 0.81× |
| Louisiana | 5,418 | 0.96× |
| Wisconsin | 5,290 | 0.8× |
| Oregon | 5,153 | 1.03× |
| Alabama | 5,151 | 0.84× |
| South Carolina | 5,134 | 0.78× |
| Connecticut | 4,444 | 1.01× |
| Washington, District of Columbia | 4,034 | 3.07× |
| Oklahoma | 3,703 | 0.76× |
| Utah | 3,411 | 0.87× |
| Nevada | 3,293 | 0.78× |
| Iowa | 2,844 | 0.79× |
| Kansas | 2,832 | 0.82× |
| Arkansas | 2,471 | 0.69× |
| Mississippi | 2,278 | 0.63× |
| New Hampshire | 1,757 | 1.02× |
| Maine | 1,685 | 1.08× |
| Nebraska | 1,638 | 0.75× |
| Idaho | 1,625 | 0.74× |
| New Mexico | 1,532 | 0.7× |
| Rhode Island | 1,441 | 1.04× |
| West Virginia | 1,400 | 0.69× |
| Hawaii | 1,371 | 0.73× |
| Montana | 1,104 | 0.91× |
| Delaware | 1,104 | 0.92× |
| Alaska | 1,071 | 1.15× |
| Vermont | 833 | 1.08× |
| North Dakota | 675 | 0.75× |
| South Dakota | 657 | 0.65× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Urban Outfitters | 89× | Shopping |
| Bully (2011 film) | 51.85× | Movies & TV |
| La Opinión | 39.14× | News |
| Laneige | 20.93× | Beauty & Wellness |
| Jeep Wagoneer | 15.24× | Cars & Mobility |
| De Buyer | 60.73× | Home & Garden |
| Vocal harmony | 7.44× | Music & Radio |
| Wok | 10.15× | Food & Beverages |
| Goop | 7.18× | Internet & Social Media |
| Penn & Teller | 10.74× | Movies & TV |
| Governor of Michigan | 9.05× | Politics & Society |
| Grinch | 4.66× | Movies & TV |
| Bull Terrier (Miniature) | 36.8× | Pets & Animals |
| Home staging | 5.86× | Home & Garden |
| Riedel (glass manufacturer) | 28.29× | Home & Garden |
| One Day International | 34.63× | Sports |
| La Prensa (Honduras) | 12.27× | News |
| Hilversum | 61.27× | Travel & Leisure |
| Google Home | 6.33× | Technology & Electronics |
| Hibachi | 7.53× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 42.36 |
| Risk Appetite | THRILL | 3.53 |
| Need for Security | CONSERVATISM | 1.63 |
| Spirituality | BALANCE | 1.54 |
| Career Orientation | POWER | 1.4 |
| Luxury Orientation | PREMIUM | 1.31 |
Worldwide distribution
| Country | Share |
|---|---|
| France | 9.9% |
| Senegal | 7.9% |
| Morocco | 7.6% |
See Mauritania audiences in other countries
More Country audiences in United States
- United States (134,384,245)
- Mexico (48,716,375)
- Australia (45,480,148)
- Canada (41,667,301)
- United Kingdom (29,060,621)
Frequently asked questions
How many fans does Mauritania have in United States?
Mauritania has an estimated audience of 437,171 people in United States, concentrated in California and New York.
What is the gender split and age of Mauritania fans?
38.9% of Mauritania fans are female, 61.1% are male, with an average age of 40.2 years.
Which brands do Mauritania fans like most?
Mauritania fans show strongest brand affinity for Urban Outfitters (89×), Bully (2011 film) (51.85×), and La Opinión (39.14×) over the country average.
Where do Mauritania fans live in United States?
Mauritania fans in United States are most concentrated in California (reach 45,717), New York (reach 38,505), and Texas (reach 32,384). These three regions account for the largest share of the active audience.
What other brands do Mauritania fans also like?
Beyond Mauritania itself, the audience over-indexes on Bully (2011 film) (51.85×), La Opinión (39.14×), Laneige (20.93×), and Jeep Wagoneer (15.24×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Mauritania. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.