¡MAYDAY! Audience in United States

¡MAYDAY! logo

¡MAYDAY! has an estimated audience of 342,486 people in United States. 33.4% are female, 66.6% are male, average age 30.7. Top regions: Florida, California, Texas. Top brand affinities: 3D printing, Dog breed, Home construction, Elsword, Urban Outfitters.

The average ¡MAYDAY! fan in United States is 30.7 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, California, Texas. Top brand affinities include 3D printing, Dog breed, Home construction, with strongest over-indexing on 3D printing (6.14× the country average). Demographically, the ¡MAYDAY! audience skews more male with an average age of 30.7, and over-indexes on personality traits such as Extroversion, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of ¡MAYDAY! fans

Demographic split for ¡MAYDAY! audience in United States
MetricValue
Female33.4%
Male66.6%
Average age30.7
Estimated audience size342,486

Audience persona

The typical ¡MAYDAY! fan in United States is more male, around 30.7 years old, with strong Extroversion tendencies and a notable affinity for 3D printing.

Top regions in United States

Top regions ranked by reach for ¡MAYDAY! in United States
RegionReachAffinity
Florida38,9891.68×
California37,6081×
Texas23,2590.79×
New York17,7960.93×
Pennsylvania11,9521.04×
Illinois9,5430.84×
Georgia8,9310.85×
Ohio7,9150.75×
North Carolina7,8790.76×
Washington7,7601.13×
Michigan7,0450.79×
Virginia6,9740.84×
Massachusetts6,6980.99×
Arizona6,4250.92×
New Jersey6,3700.73×
Tennessee5,8580.85×
Minnesota5,7651.17×
Colorado4,9140.91×
Missouri4,7920.87×
Maryland4,5870.78×
Indiana4,5490.73×
Alabama4,4740.94×
Wisconsin4,1110.8×
Oregon4,0821.04×
Vermont4,0736.77×
Mississippi4,0551.44×
Nevada3,7491.13×
South Carolina3,7470.73×
Connecticut3,3290.97×
Louisiana3,3030.75×
Kentucky3,2280.75×
Oklahoma3,2050.84×
Utah2,4190.79×
Iowa2,3610.84×
Kansas2,1610.8×
Arkansas2,0610.73×
Hawaii1,6701.13×
New Mexico1,5430.9×
Nebraska1,4640.85×
Idaho1,3490.79×
New Hampshire1,1570.86×
Washington, District of Columbia1,1111.08×
Maine1,0250.84×
West Virginia1,0150.64×
Rhode Island8990.82×
Montana7450.78×
Delaware6570.69×
Alaska6320.86×
South Dakota5320.67×
North Dakota5000.71×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for ¡MAYDAY! audience
BrandAffinityCategory
3D printing6.14×Technology & Electronics
Dog breed2.52×Pets & Animals
Home construction2.71×Home & Garden
Elsword22.97×Games
Urban Outfitters2.55×Shopping
Combat sport1.75×Sports
Magazine (band)6.71×Music & Radio
No Escape (1994 film)11.23×Movies & TV
Winemaking4.24×Food & Beverages
Racing2.14×Cars & Mobility
ABC 7 Chicago2.97×Movies & TV
Home staging3.55×Home & Garden
Saving1.93×Business & Career
Unique Gifts1.54×Shopping
Google Photos1.6×Technology & Electronics
Phil Campbell (musician)22.31×Music & Radio
WESH2.91×Movies & TV
Sailor2.89×Travel & Leisure
Regional styles of Mexican music1.66×Music & Radio
The Devil's Rejects5.57×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by ¡MAYDAY! audience
TraitClusterScore
ExtroversionTHRILL1.45
PatriotismCONSERVATISM1.34
Early Adopter MentalityPOWER1.32
Social Media UsageJOY1.14
Urban LifestyleOPEN1.11
Convenience OrientationPREMIUM1.1

Worldwide distribution

Worldwide audience distribution share by country for ¡MAYDAY!
CountryShare
United States19.5%
Germany10.2%
France10.0%

See ¡MAYDAY! audiences in other countries

More Singer-songwriter audiences in United States

Frequently asked questions

How many fans does ¡MAYDAY! have in United States?

¡MAYDAY! has an estimated audience of 342,486 people in United States, concentrated in Florida and California.

What is the gender split and age of ¡MAYDAY! fans?

33.4% of ¡MAYDAY! fans are female, 66.6% are male, with an average age of 30.7 years.

Which brands do ¡MAYDAY! fans like most?

¡MAYDAY! fans show strongest brand affinity for 3D printing (6.14×), Dog breed (2.52×), and Home construction (2.71×) over the country average.

Where do ¡MAYDAY! fans live in United States?

¡MAYDAY! fans in United States are most concentrated in Florida (reach 38,989), California (reach 37,608), and Texas (reach 23,259). These three regions account for the largest share of the active audience.

What other brands do ¡MAYDAY! fans also like?

Beyond ¡MAYDAY! itself, the audience over-indexes on Dog breed (2.52×), Home construction (2.71×), Elsword (22.97×), and Urban Outfitters (2.55×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for ¡MAYDAY!. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.