¡MAYDAY! Audience in United States
¡MAYDAY! has an estimated audience of 342,486 people in United States. 33.4% are female, 66.6% are male, average age 30.7. Top regions: Florida, California, Texas. Top brand affinities: Tech N9ne, Insane Clown Posse, Kia Sportage, Dax Shepard, Palestine.
The average ¡MAYDAY! fan in United States is 30.7 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, California, Texas. Top brand affinities include Tech N9ne, Insane Clown Posse, Kia Sportage, with strongest over-indexing on Tech N9ne (96.83× the country average). Demographically, the ¡MAYDAY! audience skews more male with an average age of 30.7, and over-indexes on personality traits such as Extroversion, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of ¡MAYDAY! fans
| Metric | Value |
|---|---|
| Female | 33.4% |
| Male | 66.6% |
| Average age | 30.7 |
| Estimated audience size | 342,486 |
Audience persona
The typical ¡MAYDAY! fan in United States is more male, around 30.7 years old, with strong Extroversion tendencies and a notable affinity for Tech N9ne.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Florida | 38,989 | 1.68× |
| California | 37,608 | 1× |
| Texas | 23,259 | 0.79× |
| New York | 17,796 | 0.93× |
| Pennsylvania | 11,952 | 1.04× |
| Illinois | 9,543 | 0.84× |
| Georgia | 8,931 | 0.85× |
| Ohio | 7,915 | 0.75× |
| North Carolina | 7,879 | 0.76× |
| Washington | 7,760 | 1.13× |
| Michigan | 7,045 | 0.79× |
| Virginia | 6,974 | 0.84× |
| Massachusetts | 6,698 | 0.99× |
| Arizona | 6,425 | 0.92× |
| New Jersey | 6,370 | 0.73× |
| Tennessee | 5,858 | 0.85× |
| Minnesota | 5,765 | 1.17× |
| Colorado | 4,914 | 0.91× |
| Missouri | 4,792 | 0.87× |
| Maryland | 4,587 | 0.78× |
| Indiana | 4,549 | 0.73× |
| Alabama | 4,474 | 0.94× |
| Wisconsin | 4,111 | 0.8× |
| Oregon | 4,082 | 1.04× |
| Vermont | 4,073 | 6.77× |
| Mississippi | 4,055 | 1.44× |
| Nevada | 3,749 | 1.13× |
| South Carolina | 3,747 | 0.73× |
| Connecticut | 3,329 | 0.97× |
| Louisiana | 3,303 | 0.75× |
| Kentucky | 3,228 | 0.75× |
| Oklahoma | 3,205 | 0.84× |
| Utah | 2,419 | 0.79× |
| Iowa | 2,361 | 0.84× |
| Kansas | 2,161 | 0.8× |
| Arkansas | 2,061 | 0.73× |
| Hawaii | 1,670 | 1.13× |
| New Mexico | 1,543 | 0.9× |
| Nebraska | 1,464 | 0.85× |
| Idaho | 1,349 | 0.79× |
| New Hampshire | 1,157 | 0.86× |
| Washington, District of Columbia | 1,111 | 1.08× |
| Maine | 1,025 | 0.84× |
| West Virginia | 1,015 | 0.64× |
| Rhode Island | 899 | 0.82× |
| Montana | 745 | 0.78× |
| Delaware | 657 | 0.69× |
| Alaska | 632 | 0.86× |
| South Dakota | 532 | 0.67× |
| North Dakota | 500 | 0.71× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Tech N9ne | 96.83× | Music & Radio |
| Insane Clown Posse | 38.87× | Music & Radio |
| Kia Sportage | 22.97× | Cars & Mobility |
| Dax Shepard | 18.17× | Movies & TV |
| Palestine | 14.69× | Travel & Leisure |
| Machine Gun Kelly (rapper) | 17.67× | Music & Radio |
| MF Doom | 18.99× | Music & Radio |
| Vanilla Ice | 16.59× | Music & Radio |
| Falling in Reverse | 17.35× | Music & Radio |
| Los Angeles Dodgers | 4.58× | Sports |
| Rick and Morty | 4.55× | Movies & TV |
| Honda HR-V | 15.4× | Cars & Mobility |
| Yelawolf | 22.31× | Music & Radio |
| Houston Rockets | 4.09× | Sports |
| Lil Peep | 11.23× | Music & Radio |
| Los Angeles Clippers | 5.17× | Sports |
| Livemusic | 2.83× | Music & Radio |
| Pokémon | 3.11× | Games |
| GameStop | 2.95× | Games |
| Call of Duty | 3.81× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.45 |
| Patriotism | CONSERVATISM | 1.34 |
| Early Adopter Mentality | POWER | 1.32 |
| Social Media Usage | JOY | 1.14 |
| Urban Lifestyle | OPEN | 1.11 |
| Convenience Orientation | PREMIUM | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.5% |
| Germany | 10.2% |
| France | 10.0% |
See ¡MAYDAY! audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
Frequently asked questions
How many fans does ¡MAYDAY! have in United States?
¡MAYDAY! has an estimated audience of 342,486 people in United States, concentrated in Florida and California.
What is the gender split and age of ¡MAYDAY! fans?
33.4% of ¡MAYDAY! fans are female, 66.6% are male, with an average age of 30.7 years.
Which brands do ¡MAYDAY! fans like most?
¡MAYDAY! fans show strongest brand affinity for Tech N9ne (96.83×), Insane Clown Posse (38.87×), and Kia Sportage (22.97×) over the country average.
Where do ¡MAYDAY! fans live in United States?
¡MAYDAY! fans in United States are most concentrated in Florida (reach 38,989), California (reach 37,608), and Texas (reach 23,259). These three regions account for the largest share of the active audience.
What other brands do ¡MAYDAY! fans also like?
Beyond ¡MAYDAY! itself, the audience over-indexes on Insane Clown Posse (38.87×), Kia Sportage (22.97×), Dax Shepard (18.17×), and Palestine (14.69×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for ¡MAYDAY!. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.