Rascasse Audience Intelligence

Minute Maid Park Audience in United States

A data profile of the people who buy, follow and care about Minute Maid Park in United States — modelled from more than twelve digital signal sources. Minute Maid Park has an estimated audience of 682,393 people in United States.

The average Minute Maid Park fan in United States is 37.4 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, California, Louisiana.

Top brand affinities include Chaz Bono, Sports Authority Field at Mile High, Pippin (musical), with strongest over-indexing on Chaz Bono (85.84× the country average).

Demographically, the Minute Maid Park audience skews balanced with an average age of 37.4, and over-indexes on personality traits such as Design Affinity, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Minute Maid Park fan in United States is balanced, around 37.4 years old, with strong Design Affinity tendencies and a notable affinity for Chaz Bono.

Category: Sports · Type: POI · Subtype: Stadium

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Minute Maid Park profile in United States.

Audience size
682K
in United States
Gender
49.1%
50.9% male
Age
37.4
average years
Country rank
#30376
POI in United States
Fig. 01

Search interest · 12-month trend

-68%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Minute Maid Park fans

49.1% are female, 50.9% are male, average age 37.4.

Fig. 02

Gender split

49.1%
Female
50.9%
Male
Demographic split for Minute Maid Park audience in United States
MetricValue
Female49.1%
Male50.9%
Average age37.4
Estimated audience size682,393
Fig. 03

Age distribution

Ø 37.4
average years
Age distribution of the Minute Maid Park audience in United States
Age bracketShare%
16-1924%
20-2921%
30-3920%
40-4919%
50+17%
Fig. 04

Worldwide distribution

80.1%

of the worldwide Minute Maid Park audience comes from United States.

Worldwide audience distribution share by country for Minute Maid Park
CountryShare
United States80.1%
United Kingdom3.1%
Germany2.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Minute Maid Park audience in United States is strongest.

Fig. 05

Top regions by affinity

Minute Maid Park fans by region: top regions in United States
#RegionReachAffinity×
01Texas~500K14.84×
02Louisiana~40K4.00×
03Oklahoma~9K1.20×
04Mississippi~6K1.15×
05Arkansas~6K1.10×
06Kansas~5K0.98×
07New Mexico~3K0.94×
08Missouri~10K0.91×
09Washington, District of Columbia~2K0.87×
10North Dakota~1K0.85×
11Wisconsin~9K0.84×
12Alaska~1K0.84×
13Vermont~1K0.84×
14Nebraska~3K0.83×
15South Dakota~1K0.82×
16Colorado~9K0.81×
17Alabama~8K0.80×
18Rhode Island~2K0.79×
19Montana~1K0.79×
20Arizona~10K0.78×
21Illinois~20K0.77×
22Iowa~4K0.77×
23Delaware~1K0.77×
24New Hampshire~2K0.76×
25Maine~2K0.75×
26Michigan~10K0.74×
27Washington~10K0.74×
28Connecticut~5K0.74×
29Idaho~3K0.74×
30West Virginia~2K0.73×
31Hawaii~2K0.72×
32Tennessee~10K0.71×
33Massachusetts~9K0.71×
34Pennsylvania~20K0.70×
35New Jersey~10K0.70×
36Nevada~5K0.70×
37Utah~4K0.69×
38California~50K0.68×
39New York~30K0.68×
40Georgia~10K0.67×
41Maryland~8K0.67×
42Minnesota~6K0.65×
43Kentucky~6K0.65×
44Virginia~10K0.63×
45Indiana~8K0.63×
46Florida~30K0.62×
47Ohio~10K0.62×
48South Carolina~6K0.61×
49Oregon~5K0.60×
50North Carolina~10K0.56×
Fig. 06

Affinity by region

Affinity by region — Minute Maid Park, United States
0.56×1.00×14.84×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Minute Maid Park audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Minute Maid Park audience
#·InterestCategoryAffinity×
01Pippin (musical)Music & Radio207.89×
02SoundtoysTechnology & Electronics204.02×
03Oracle ArenaSports141.40×
04WinefestFood & Beverages113.93×
05Sports Authority Field at Mile HighSports99.85×
06Oracle ParkSports91.65×
07Chaz BonoMovies & TV85.84×
08Chesapeake Energy ArenaSports61.81×
09CenturyLink FieldSports61.17×
10Quicken Loans ArenaSports56.27×
11Gavin Brown's EnterpriseArts & Culture49.77×
12Castles N' CoastersBrand47.36×
13Acrisure StadiumSports46.16×
14Citi FieldSports41.33×
15StubHub CenterPOI40.52×
16Budweiser Made in America FestivalMusic & Radio26.84×
17Greater HoustonTravel & Leisure8.88×
18D'AngeloMusic & Radio8.24×
19Houston AstrosSports7.64×
20Houston RocketsSports5.28×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Minute Maid Park audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Minute Maid Park audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM1.21×
Career OrientationPOWER1.20×
Pet OwnershipJOY1.15×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Minute Maid Park audience · Rather not
TraitClusterDeviationScore
TraditionCONSERVATISM0.74×
Need for SecurityCONSERVATISM0.78×
PatriotismCONSERVATISM0.82×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Minute Maid Park have in United States?

Minute Maid Park has an estimated audience of 682,393 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Minute Maid Park fans?

49.1% of Minute Maid Park fans are female, 50.9% are male, with an average age of 37.4 years.

03

Which brands do Minute Maid Park fans like most?

Minute Maid Park fans show strongest brand affinity for Chaz Bono (85.84×), Sports Authority Field at Mile High (99.85×), and Pippin (musical) (207.89×) over the country average.

04

Where do Minute Maid Park fans live in United States?

Minute Maid Park fans in United States are most concentrated in Texas (reach ~500K), California (reach ~50K), and Louisiana (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Minute Maid Park fans also like?

Beyond Minute Maid Park itself, the audience over-indexes on Sports Authority Field at Mile High (99.85×), Pippin (musical) (207.89×), Soundtoys (204.02×), and Oracle Arena (141.4×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Minute Maid Park. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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