A data profile of the people who buy, follow and care about Minute Maid Park in United States — modelled from more than twelve digital signal sources. Minute Maid Park has an estimated audience of 682,393 people in United States.
The average Minute Maid Park fan in United States is 37.4 years old, balanced, and lives primarily in Texas.
The audience is concentrated in Texas, California, Louisiana.
Top brand affinities include Chaz Bono, Sports Authority Field at Mile High, Pippin (musical), with strongest over-indexing on Chaz Bono (85.84× the country average).
Demographically, the Minute Maid Park audience skews balanced with an average age of 37.4, and over-indexes on personality traits such as Design Affinity, Career Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Minute Maid Park fan in United States is balanced, around 37.4 years old, with strong Design Affinity tendencies and a notable affinity for Chaz Bono.
The key figures that characterise the Minute Maid Park profile in United States.
49.1% are female, 50.9% are male, average age 37.4.
| Metric | Value |
|---|---|
| Female | 49.1% |
| Male | 50.9% |
| Average age | 37.4 |
| Estimated audience size | 682,393 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 24% | |
| 20-29 | 21% | |
| 30-39 | 20% | |
| 40-49 | 19% | |
| 50+ | 17% |
of the worldwide Minute Maid Park audience comes from United States.
| Country | Share |
|---|---|
| United States | 80.1% |
| United Kingdom | 3.1% |
| Germany | 2.1% |
Where the Minute Maid Park audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Texas | ~500K | 14.84× | |
| 02 | Louisiana | ~40K | 4.00× | |
| 03 | Oklahoma | ~9K | 1.20× | |
| 04 | Mississippi | ~6K | 1.15× | |
| 05 | Arkansas | ~6K | 1.10× | |
| 06 | Kansas | ~5K | 0.98× | |
| 07 | New Mexico | ~3K | 0.94× | |
| 08 | Missouri | ~10K | 0.91× | |
| 09 | Washington, District of Columbia | ~2K | 0.87× | |
| 10 | North Dakota | ~1K | 0.85× | |
| 11 | Wisconsin | ~9K | 0.84× | |
| 12 | Alaska | ~1K | 0.84× | |
| 13 | Vermont | ~1K | 0.84× | |
| 14 | Nebraska | ~3K | 0.83× | |
| 15 | South Dakota | ~1K | 0.82× | |
| 16 | Colorado | ~9K | 0.81× | |
| 17 | Alabama | ~8K | 0.80× | |
| 18 | Rhode Island | ~2K | 0.79× | |
| 19 | Montana | ~1K | 0.79× | |
| 20 | Arizona | ~10K | 0.78× | |
| 21 | Illinois | ~20K | 0.77× | |
| 22 | Iowa | ~4K | 0.77× | |
| 23 | Delaware | ~1K | 0.77× | |
| 24 | New Hampshire | ~2K | 0.76× | |
| 25 | Maine | ~2K | 0.75× | |
| 26 | Michigan | ~10K | 0.74× | |
| 27 | Washington | ~10K | 0.74× | |
| 28 | Connecticut | ~5K | 0.74× | |
| 29 | Idaho | ~3K | 0.74× | |
| 30 | West Virginia | ~2K | 0.73× | |
| 31 | Hawaii | ~2K | 0.72× | |
| 32 | Tennessee | ~10K | 0.71× | |
| 33 | Massachusetts | ~9K | 0.71× | |
| 34 | Pennsylvania | ~20K | 0.70× | |
| 35 | New Jersey | ~10K | 0.70× | |
| 36 | Nevada | ~5K | 0.70× | |
| 37 | Utah | ~4K | 0.69× | |
| 38 | California | ~50K | 0.68× | |
| 39 | New York | ~30K | 0.68× | |
| 40 | Georgia | ~10K | 0.67× | |
| 41 | Maryland | ~8K | 0.67× | |
| 42 | Minnesota | ~6K | 0.65× | |
| 43 | Kentucky | ~6K | 0.65× | |
| 44 | Virginia | ~10K | 0.63× | |
| 45 | Indiana | ~8K | 0.63× | |
| 46 | Florida | ~30K | 0.62× | |
| 47 | Ohio | ~10K | 0.62× | |
| 48 | South Carolina | ~6K | 0.61× | |
| 49 | Oregon | ~5K | 0.60× | |
| 50 | North Carolina | ~10K | 0.56× |
The strongest cross-interests of the Minute Maid Park audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Pippin (musical) | Music & Radio | 207.89× | ||
| 02 | Soundtoys | Technology & Electronics | 204.02× | ||
| 03 | Oracle Arena | Sports | 141.40× | ||
| 04 | Winefest | Food & Beverages | 113.93× | ||
| 05 | Sports Authority Field at Mile High | Sports | 99.85× | ||
| 06 | Oracle Park | Sports | 91.65× | ||
| 07 | Chaz Bono | Movies & TV | 85.84× | ||
| 08 | Chesapeake Energy Arena | Sports | 61.81× | ||
| 09 | CenturyLink Field | Sports | 61.17× | ||
| 10 | Quicken Loans Arena | Sports | 56.27× | ||
| 11 | Gavin Brown's Enterprise | Arts & Culture | 49.77× | ||
| 12 | Castles N' Coasters | Brand | 47.36× | ||
| 13 | Acrisure Stadium | Sports | 46.16× | ||
| 14 | Citi Field | Sports | 41.33× | ||
| 15 | StubHub Center | POI | 40.52× | ||
| 16 | Budweiser Made in America Festival | Music & Radio | 26.84× | ||
| 17 | Greater Houston | Travel & Leisure | 8.88× | ||
| 18 | D'Angelo | Music & Radio | 8.24× | ||
| 19 | Houston Astros | Sports | 7.64× | ||
| 20 | Houston Rockets | Sports | 5.28× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 1.21× | |
| Career Orientation | POWER | 1.20× | |
| Pet Ownership | JOY | 1.15× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 0.74× | |
| Need for Security | CONSERVATISM | 0.78× | |
| Patriotism | CONSERVATISM | 0.82× |
Minute Maid Park has an estimated audience of 682,393 people in United States, concentrated in Texas and California.
49.1% of Minute Maid Park fans are female, 50.9% are male, with an average age of 37.4 years.
Minute Maid Park fans show strongest brand affinity for Chaz Bono (85.84×), Sports Authority Field at Mile High (99.85×), and Pippin (musical) (207.89×) over the country average.
Minute Maid Park fans in United States are most concentrated in Texas (reach ~500K), California (reach ~50K), and Louisiana (reach ~40K). These three regions account for the largest share of the active audience.
Beyond Minute Maid Park itself, the audience over-indexes on Sports Authority Field at Mile High (99.85×), Pippin (musical) (207.89×), Soundtoys (204.02×), and Oracle Arena (141.4×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Minute Maid Park. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.