Sports Authority Field at Mile High Audience in United States

Sports Authority Field at Mile High logo

Sports Authority Field at Mile High has an estimated audience of 680,119 people in United States. 33.7% are female, 66.3% are male, average age 30.7. Top regions: Colorado, California, Texas. Top brand affinities: Sailor, Kevin Harrington (entrepreneur), Sinister (band), Dog breed, Home construction.

The average Sports Authority Field at Mile High fan in United States is 30.7 years old, more male, and lives primarily in Colorado. The audience is concentrated in Colorado, California, Texas. Top brand affinities include Sailor, Kevin Harrington (entrepreneur), Sinister (band), with strongest over-indexing on Sailor (27.19× the country average). Demographically, the Sports Authority Field at Mile High audience skews more male with an average age of 30.7, and over-indexes on personality traits such as Extroversion, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: POI · Subtype: Stadium

Demographics of Sports Authority Field at Mile High fans

Demographic split for Sports Authority Field at Mile High audience in United States
MetricValue
Female33.7%
Male66.3%
Average age30.7
Estimated audience size680,119

Audience persona

The typical Sports Authority Field at Mile High fan in United States is more male, around 30.7 years old, with strong Extroversion tendencies and a notable affinity for Sailor.

Top regions in United States

Top regions ranked by reach for Sports Authority Field at Mile High in United States
RegionReachAffinity
Colorado155,51214.51×
California56,2600.75×
Texas52,0440.89×
Florida22,0760.48×
Illinois15,7370.69×
New York13,7070.36×
Georgia11,3880.54×
New Mexico10,6283.12×
North Carolina10,4230.51×
Arizona10,3440.74×
Kansas10,2141.91×
Missouri9,4380.86×
Ohio9,1000.43×
Pennsylvania8,6540.38×
New Jersey8,4390.49×
Utah7,9901.31×
Virginia7,5950.46×
Nebraska6,5921.93×
Indiana6,4750.52×
Michigan6,2540.35×
Washington6,2330.46×
Tennessee6,1050.45×
Nevada5,6350.86×
Oklahoma5,6150.74×
Wisconsin5,2960.52×
South Carolina4,9420.48×
Minnesota4,8520.5×
Maryland4,7560.41×
Iowa4,4470.79×
Oregon3,9360.5×
Kentucky3,7930.44×
Louisiana3,6600.42×
Massachusetts3,6280.27×
Arkansas3,4300.61×
Wyoming3,3333.31×
Alabama3,2130.34×
Montana3,0331.61×
Idaho2,8780.84×
South Dakota2,8421.81×
Connecticut2,5820.38×
Mississippi1,9410.35×
North Dakota1,3690.98×
Hawaii1,1490.39×
West Virginia8800.28×
Washington, District of Columbia7970.39×
Delaware7400.39×
New Hampshire6380.24×
Rhode Island5180.24×
Alaska5100.35×
Maine4760.2×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sports Authority Field at Mile High audience
BrandAffinityCategory
Sailor27.19×Travel & Leisure
Kevin Harrington (entrepreneur)98.63×Business & Career
Sinister (band)24.36×Music & Radio
Dog breed1.54×Pets & Animals
Home construction1.79×Home & Garden
Minnesota1.74×Travel & Leisure
Alaska1.57×Travel & Leisure
Israel1.84×Travel & Leisure
Captain America (1990 film)2.99×Movies & TV
3D printing1.51×Technology & Electronics
Nebraska1.58×Travel & Leisure
Nebraska Cornhuskers football2.04×Sports
Nipsey Hussle3.02×Music & Radio
Birthday Gifts1.61×Kids & Family
Corona (band)2.68×Music & Radio
Jesse Plemons1.59×Movies & TV
Étienne Tshisekedi68.32×Politics & Society
Home staging2.36×Home & Garden
Urban horticulture1.52×Home & Garden
Charlamagne Tha GodMovies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sports Authority Field at Mile High audience
TraitClusterScore
ExtroversionTHRILL1.21
Community OrientationOPEN1.2
Early Adopter MentalityPOWER1.15
Sports ActivityPOWER1.14
Healthy LifestyleBALANCE1.05
SustainabilityBALANCE0.99

Worldwide distribution

Worldwide audience distribution share by country for Sports Authority Field at Mile High
CountryShare
United States93.1%
Germany2.4%
Canada2.0%

See Sports Authority Field at Mile High audiences in other countries

More Stadium audiences in United States

Frequently asked questions

How many fans does Sports Authority Field at Mile High have in United States?

Sports Authority Field at Mile High has an estimated audience of 680,119 people in United States, concentrated in Colorado and California.

What is the gender split and age of Sports Authority Field at Mile High fans?

33.7% of Sports Authority Field at Mile High fans are female, 66.3% are male, with an average age of 30.7 years.

Which brands do Sports Authority Field at Mile High fans like most?

Sports Authority Field at Mile High fans show strongest brand affinity for Sailor (27.19×), Kevin Harrington (entrepreneur) (98.63×), and Sinister (band) (24.36×) over the country average.

Where do Sports Authority Field at Mile High fans live in United States?

Sports Authority Field at Mile High fans in United States are most concentrated in Colorado (reach 155,512), California (reach 56,260), and Texas (reach 52,044). These three regions account for the largest share of the active audience.

What other brands do Sports Authority Field at Mile High fans also like?

Beyond Sports Authority Field at Mile High itself, the audience over-indexes on Kevin Harrington (entrepreneur) (98.63×), Sinister (band) (24.36×), Dog breed (1.54×), and Home construction (1.79×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sports Authority Field at Mile High. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.