Sports Authority Field at Mile High Audience in United States

Sports Authority Field at Mile High has an estimated audience of 680,119 people in United States. 33.7% are female, 66.3% are male, average age 30.7. Top regions: Colorado, California, Texas. Top brand affinities: Sailor, Kevin Harrington (entrepreneur), Sinister (band), Dog breed, Home construction.
The average Sports Authority Field at Mile High fan in United States is 30.7 years old, more male, and lives primarily in Colorado. The audience is concentrated in Colorado, California, Texas. Top brand affinities include Sailor, Kevin Harrington (entrepreneur), Sinister (band), with strongest over-indexing on Sailor (27.19× the country average). Demographically, the Sports Authority Field at Mile High audience skews more male with an average age of 30.7, and over-indexes on personality traits such as Extroversion, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: POI · Subtype: Stadium
Demographics of Sports Authority Field at Mile High fans
| Metric | Value |
|---|---|
| Female | 33.7% |
| Male | 66.3% |
| Average age | 30.7 |
| Estimated audience size | 680,119 |
Audience persona
The typical Sports Authority Field at Mile High fan in United States is more male, around 30.7 years old, with strong Extroversion tendencies and a notable affinity for Sailor.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Colorado | 155,512 | 14.51× |
| California | 56,260 | 0.75× |
| Texas | 52,044 | 0.89× |
| Florida | 22,076 | 0.48× |
| Illinois | 15,737 | 0.69× |
| New York | 13,707 | 0.36× |
| Georgia | 11,388 | 0.54× |
| New Mexico | 10,628 | 3.12× |
| North Carolina | 10,423 | 0.51× |
| Arizona | 10,344 | 0.74× |
| Kansas | 10,214 | 1.91× |
| Missouri | 9,438 | 0.86× |
| Ohio | 9,100 | 0.43× |
| Pennsylvania | 8,654 | 0.38× |
| New Jersey | 8,439 | 0.49× |
| Utah | 7,990 | 1.31× |
| Virginia | 7,595 | 0.46× |
| Nebraska | 6,592 | 1.93× |
| Indiana | 6,475 | 0.52× |
| Michigan | 6,254 | 0.35× |
| Washington | 6,233 | 0.46× |
| Tennessee | 6,105 | 0.45× |
| Nevada | 5,635 | 0.86× |
| Oklahoma | 5,615 | 0.74× |
| Wisconsin | 5,296 | 0.52× |
| South Carolina | 4,942 | 0.48× |
| Minnesota | 4,852 | 0.5× |
| Maryland | 4,756 | 0.41× |
| Iowa | 4,447 | 0.79× |
| Oregon | 3,936 | 0.5× |
| Kentucky | 3,793 | 0.44× |
| Louisiana | 3,660 | 0.42× |
| Massachusetts | 3,628 | 0.27× |
| Arkansas | 3,430 | 0.61× |
| Wyoming | 3,333 | 3.31× |
| Alabama | 3,213 | 0.34× |
| Montana | 3,033 | 1.61× |
| Idaho | 2,878 | 0.84× |
| South Dakota | 2,842 | 1.81× |
| Connecticut | 2,582 | 0.38× |
| Mississippi | 1,941 | 0.35× |
| North Dakota | 1,369 | 0.98× |
| Hawaii | 1,149 | 0.39× |
| West Virginia | 880 | 0.28× |
| Washington, District of Columbia | 797 | 0.39× |
| Delaware | 740 | 0.39× |
| New Hampshire | 638 | 0.24× |
| Rhode Island | 518 | 0.24× |
| Alaska | 510 | 0.35× |
| Maine | 476 | 0.2× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Sailor | 27.19× | Travel & Leisure |
| Kevin Harrington (entrepreneur) | 98.63× | Business & Career |
| Sinister (band) | 24.36× | Music & Radio |
| Dog breed | 1.54× | Pets & Animals |
| Home construction | 1.79× | Home & Garden |
| Minnesota | 1.74× | Travel & Leisure |
| Alaska | 1.57× | Travel & Leisure |
| Israel | 1.84× | Travel & Leisure |
| Captain America (1990 film) | 2.99× | Movies & TV |
| 3D printing | 1.51× | Technology & Electronics |
| Nebraska | 1.58× | Travel & Leisure |
| Nebraska Cornhuskers football | 2.04× | Sports |
| Nipsey Hussle | 3.02× | Music & Radio |
| Birthday Gifts | 1.61× | Kids & Family |
| Corona (band) | 2.68× | Music & Radio |
| Jesse Plemons | 1.59× | Movies & TV |
| Étienne Tshisekedi | 68.32× | Politics & Society |
| Home staging | 2.36× | Home & Garden |
| Urban horticulture | 1.52× | Home & Garden |
| Charlamagne Tha God | 4× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.21 |
| Community Orientation | OPEN | 1.2 |
| Early Adopter Mentality | POWER | 1.15 |
| Sports Activity | POWER | 1.14 |
| Healthy Lifestyle | BALANCE | 1.05 |
| Sustainability | BALANCE | 0.99 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 93.1% |
| Germany | 2.4% |
| Canada | 2.0% |
See Sports Authority Field at Mile High audiences in other countries
- Sports Authority Field at Mile High — Germany
- Sports Authority Field at Mile High — United Kingdom
- Sports Authority Field at Mile High — France
- Sports Authority Field at Mile High — Italy
- Sports Authority Field at Mile High — Spain
- Sports Authority Field at Mile High — Brazil
- Sports Authority Field at Mile High — Japan
- Sports Authority Field at Mile High — South Korea
- Sports Authority Field at Mile High — India
More Stadium audiences in United States
- AT&T Stadium (5,661,221)
- SoFi Stadium (5,333,829)
- Fenway Park (5,030,206)
- SoFi Stadium (4,896,520)
- AT&T Stadium (4,751,041)
Frequently asked questions
How many fans does Sports Authority Field at Mile High have in United States?
Sports Authority Field at Mile High has an estimated audience of 680,119 people in United States, concentrated in Colorado and California.
What is the gender split and age of Sports Authority Field at Mile High fans?
33.7% of Sports Authority Field at Mile High fans are female, 66.3% are male, with an average age of 30.7 years.
Which brands do Sports Authority Field at Mile High fans like most?
Sports Authority Field at Mile High fans show strongest brand affinity for Sailor (27.19×), Kevin Harrington (entrepreneur) (98.63×), and Sinister (band) (24.36×) over the country average.
Where do Sports Authority Field at Mile High fans live in United States?
Sports Authority Field at Mile High fans in United States are most concentrated in Colorado (reach 155,512), California (reach 56,260), and Texas (reach 52,044). These three regions account for the largest share of the active audience.
What other brands do Sports Authority Field at Mile High fans also like?
Beyond Sports Authority Field at Mile High itself, the audience over-indexes on Kevin Harrington (entrepreneur) (98.63×), Sinister (band) (24.36×), Dog breed (1.54×), and Home construction (1.79×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Sports Authority Field at Mile High. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.