Rascasse Audience Intelligence

Sports Authority Field at Mile High Audience in United States

A data profile of the people who buy, follow and care about Sports Authority Field at Mile High in United States — modelled from more than twelve digital signal sources. Sports Authority Field at Mile High has an estimated audience of 850,940 people in United States.

#63among Stadium in United States#2458among POI in United States#2444in Sports

The average Sports Authority Field at Mile High fan in United States is 41.1 years old, more male, and lives primarily in Colorado.

The audience is concentrated in Colorado, California, Texas.

Top brand affinities include Lambeau Field, Soldier Field, Wrigley Field, with strongest over-indexing on Lambeau Field (254.26× the country average).

Demographically, the Sports Authority Field at Mile High audience skews more male with an average age of 41.1, and over-indexes on personality traits such as Convenience Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Sports Authority Field at Mile High fan in United States is more male, around 41.1 years old, with strong Convenience Orientation tendencies and a notable affinity for Lambeau Field.

Category: Sports · Type: POI · Subtype: Stadium

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sports Authority Field at Mile High profile in United States.

Audience size
851K
in United States
Gender
42.3%♀
57.7% male
Age
41.1
average years
Country rank
#26362
POI in United States
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Sports Authority Field at Mile High fans

42.3% are female, 57.7% are male, average age 41.1.

Fig. 02

Gender split

42.3%
Female
57.7%
Male
Demographic split for Sports Authority Field at Mile High audience in United States
MetricValue
Female42.3%
Male57.7%
Average age41.1
Estimated audience size850,940
Fig. 03

Age distribution

Ø 41.1
average years
Age distribution of the Sports Authority Field at Mile High audience in United States
Age bracketShare%
16-1916%
20-2918%
30-3920%
40-4923%
50+24%
Fig. 04

Worldwide distribution

91.4%

of the worldwide Sports Authority Field at Mile High audience comes from United States.

Worldwide audience distribution share by country for Sports Authority Field at Mile High
CountryShare
United States91.4%
Germany2.4%
Canada1.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sports Authority Field at Mile High audience in United States is strongest.

Fig. 05

Top regions by affinity

Sports Authority Field at Mile High fans by region: top regions in United States
#RegionReachAffinity×
01Colorado~400K28.94×
02Wyoming~3K2.51×
03New Mexico~10K2.29×
04Nebraska~6K1.34×
05South Dakota~3K1.32×
06Kansas~8K1.25×
07Montana~3K1.20×
08Utah~7K0.95×
09Vermont~1K0.88×
10North Dakota~2K0.87×
11Idaho~3K0.72×
12Nevada~5K0.62×
13Iowa~4K0.62×
14Missouri~8K0.60×
15Delaware~1K0.59×
16Texas~40K0.57×
17West Virginia~2K0.57×
18Maine~2K0.57×
19Oklahoma~5K0.56×
20Hawaii~2K0.56×
21Rhode Island~2K0.56×
22Arizona~9K0.54×
23Arkansas~4K0.54×
24New Hampshire~2K0.52×
25Washington, District of Columbia~1K0.52×
26California~50K0.49×
27Mississippi~3K0.49×
28Illinois~10K0.47×
29Oregon~4K0.44×
30Wisconsin~5K0.43×
31Indiana~6K0.42×
32Louisiana~5K0.42×
33Kentucky~5K0.42×
34South Carolina~5K0.41×
35Minnesota~5K0.40×
36Connecticut~3K0.40×
37Georgia~10K0.39×
38Tennessee~6K0.38×
39Alabama~5K0.38×
40North Carolina~9K0.37×
41New Jersey~8K0.37×
42Washington~6K0.37×
43Maryland~5K0.36×
44Virginia~7K0.35×
45Florida~20K0.34×
46Ohio~9K0.34×
47Massachusetts~5K0.32×
48Michigan~7K0.31×
49Pennsylvania~9K0.30×
50New York~10K0.27×
Fig. 06

Affinity by region

Affinity by region — Sports Authority Field at Mile High, United States
0.27×1.00×28.94×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sports Authority Field at Mile High audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sports Authority Field at Mile High audience
#·InterestCategoryAffinity×
01Soldier FieldSports307.77×
02Lambeau FieldSports254.26×
03Toyota CenterSports174.23×
04Aquarium of the PacificTravel & Leisure152.78×
05Wrigley FieldSports143.13×
06Minute Maid ParkSports99.85×
07TD GardenSports78.78×
08Sydney Opera HouseArts & Culture69.71×
09Yankee StadiumSports64.41×
10DollywoodTravel & Leisure56.40×
11Madison Square GardenSports53.65×
12Science museumArts & Culture44.01×
13American Museum of Natural HistoryArts & Culture37.81×
14Natural history museumArts & Culture34.30×
15Colorado AvalancheSports28.96×
16Cold Stone CreameryFood & Beverages24.61×
17Baskin-RobbinsFood & Beverages14.51×
18Colorado RockiesSports13.98×
19Denver BroncosSports6.90×
20Dairy QueenFood & Beverages5.44×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sports Authority Field at Mile High audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Sports Authority Field at Mile High audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.76×
PatriotismCONSERVATISM1.47×
Family OrientationCONSERVATISM1.41×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Sports Authority Field at Mile High audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.76×
DIY MentalityTHRILL0.76×
Healthy LifestyleBALANCE0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Sports Authority Field at Mile High have in United States?

Sports Authority Field at Mile High has an estimated audience of 850,940 people in United States, concentrated in Colorado and California.

02

What is the gender split and age of Sports Authority Field at Mile High fans?

42.3% of Sports Authority Field at Mile High fans are female, 57.7% are male, with an average age of 41.1 years.

03

Which brands do Sports Authority Field at Mile High fans like most?

Sports Authority Field at Mile High fans show strongest brand affinity for Lambeau Field (254.26×), Soldier Field (307.77×), and Wrigley Field (143.13×) over the country average.

04

Where do Sports Authority Field at Mile High fans live in United States?

Sports Authority Field at Mile High fans in United States are most concentrated in Colorado (reach ~400K), California (reach ~50K), and Texas (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Sports Authority Field at Mile High fans also like?

Beyond Sports Authority Field at Mile High itself, the audience over-indexes on Soldier Field (307.77×), Wrigley Field (143.13×), Toyota Center (174.23×), and Aquarium of the Pacific (152.78×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Sports Authority Field at Mile High. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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