Rascasse Audience Intelligence

Cold Stone Creamery Target Market in United States

A data profile of the people who buy, follow and care about Cold Stone Creamery in United States — modelled from more than twelve digital signal sources. Cold Stone Creamery has an estimated audience of 7,301,034 people in United States.

#2among Icecream in United States#508among Brand in United States#359in Food & Beverages

The average Cold Stone Creamery fan in United States is 39.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Panda Express, Forrest Gump, Menchie's Frozen Yogurt, with strongest over-indexing on Panda Express (17.3× the country average).

Demographically, the Cold Stone Creamery audience skews more female with an average age of 39.3, and over-indexes on personality traits such as Extroversion, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Cold Stone Creamery fan in United States is more female, around 39.3 years old, with strong Extroversion tendencies and a notable affinity for Panda Express.

Category: Food & Beverages · Type: Brand · Subtype: Icecream

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cold Stone Creamery profile in United States.

Audience size
7.3M
in United States
Gender
68.6%♀
31.4% male
Age
39.3
average years
Country rank
#4852
Brand in United States
Fig. 01

Search interest · 12-month trend

+11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Cold Stone Creamery

68.6% are female, 31.4% are male, average age 39.3.

Fig. 02

Gender split

68.6%
Female
31.4%
Male
Demographic split for Cold Stone Creamery audience in United States
MetricValue
Female68.6%
Male31.4%
Average age39.3
Estimated audience size7,301,034
Fig. 03

Age distribution

Ø 39.3
average years
Age distribution of the Cold Stone Creamery audience in United States
Age bracketShare%
16-1921%
20-2919%
30-3918%
40-4920%
50+22%
Fig. 04

Worldwide distribution

87.0%

of the worldwide Cold Stone Creamery audience comes from United States.

Worldwide audience distribution share by country for Cold Stone Creamery
CountryShare
United States87.0%
Puerto Rico1.8%
Taiwan1.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cold Stone Creamery audience in United States is strongest.

Fig. 05

Top regions by affinity

Cold Stone Creamery customers by region in United States
#RegionReachAffinity×
01North Dakota~30K2.19×
02Minnesota~200K1.83×
03Utah~100K1.80×
04Colorado~200K1.62×
05Nebraska~60K1.60×
06Virginia~300K1.57×
07Arizona~200K1.56×
08Alaska~20K1.54×
09Florida~700K1.46×
10Maryland~200K1.40×
11Idaho~50K1.36×
12South Dakota~20K1.33×
13Kansas~70K1.28×
14California~900K1.20×
15New Jersey~200K1.19×
16Washington~200K1.18×
17North Carolina~200K1.16×
18Wisconsin~100K1.16×
19Iowa~70K1.14×
20Missouri~100K1.11×
21Arkansas~60K1.06×
22Illinois~200K1.05×
23New Mexico~40K1.05×
24Montana~20K1.04×
25Nevada~70K1.01×
26Delaware~20K1.01×
27Georgia~200K0.98×
28Michigan~200K0.96×
29Indiana~100K0.96×
30New York~400K0.94×
31Oregon~80K0.94×
32Kentucky~80K0.92×
33South Carolina~90K0.87×
34Wyoming~9K0.87×
35Connecticut~60K0.82×
36Pennsylvania~200K0.81×
37Texas~500K0.80×
38Ohio~200K0.79×
39Washington, District of Columbia~20K0.78×
40Rhode Island~20K0.77×
41Massachusetts~100K0.75×
42West Virginia~20K0.64×
43Tennessee~80K0.59×
44New Hampshire~10K0.47×
45Louisiana~40K0.46×
46Alabama~40K0.42×
47Oklahoma~30K0.41×
48Hawaii~9K0.29×
49Maine~7K0.29×
50Mississippi~10K0.21×
Fig. 06

Affinity by region

Affinity by region — Cold Stone Creamery, United States
0.21×1.00×2.19×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cold Stone Creamery audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cold Stone Creamery audience
#·InterestCategoryAffinity×
01Karl Strauss Brewing CompanyBusiness & Career47.64×
02Menchie's Frozen YogurtFood & Beverages39.37×
03Universal CityWalkTravel & Leisure36.93×
04Johnny RocketsFood & Beverages36.68×
05Voodoo DoughnutFood & Beverages34.59×
06Buca di BeppoFood & Beverages30.31×
07Slush (beverage)Food & Beverages28.66×
08Forrest GumpMovies & TV26.99×
09Jamba JuiceFood & Beverages25.24×
10CinnabonFood & Beverages24.82×
11Panda ExpressFood & Beverages17.30×
12Tommy BahamaFashion & Accessoires15.43×
13Universal Studios HollywoodTravel & Leisure10.22×
14Hot TopicShopping8.85×
15Baskin-RobbinsFood & Beverages8.33×
16Culver'sFood & Beverages8.17×
17SubwayFood & Beverages5.27×
18Burger KingFood & Beverages4.25×
19Taco BellFood & Beverages3.89×
20StarbucksFood & Beverages3.60×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cold Stone Creamery audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Cold Stone Creamery audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.25×
IndulgenceJOY1.22×
Urban LifestyleOPEN1.16×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Cold Stone Creamery audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.87×
Career OrientationPOWER0.94×
Need for SecurityCONSERVATISM0.94×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Cold Stone Creamery's target market in United States?

Cold Stone Creamery's target market in United States covers an estimated 7,301,034 people, concentrated in California and Florida.

02

What is the gender split and age of Cold Stone Creamery customers?

68.6% of the Cold Stone Creamery audience are female, 31.4% are male, with an average age of 39.3 years.

03

Which brands do Cold Stone Creamery fans like most?

Cold Stone Creamery fans show strongest brand affinity for Panda Express (17.3×), Forrest Gump (26.99×), and Menchie's Frozen Yogurt (39.37×) over the country average.

04

Where do Cold Stone Creamery fans live in United States?

Cold Stone Creamery fans in United States are most concentrated in California (reach ~900K), Florida (reach ~700K), and Texas (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Cold Stone Creamery fans also like?

Beyond Cold Stone Creamery itself, the audience over-indexes on Forrest Gump (26.99×), Menchie's Frozen Yogurt (39.37×), Jamba Juice (25.24×), and Voodoo Doughnut (34.59×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Cold Stone Creamery audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Cold Stone Creamery. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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