Castles N' Coasters Audience in United States
Castles N' Coasters has an estimated audience of 361,447 people in United States. 47.8% are female, 52.2% are male, average age 34.2. Top brand affinities: Jesse Plemons, Kevin Harrington (entrepreneur), John Havlicek, Building envelope, Alaska.
Top brand affinities include Jesse Plemons, Kevin Harrington (entrepreneur), John Havlicek, with strongest over-indexing on Jesse Plemons (44.31× the country average). Demographically, the Castles N' Coasters audience skews balanced with an average age of 34.2, and over-indexes on personality traits such as Luxury Orientation, Family Orientation.
Type: Brand
Demographics of Castles N' Coasters fans
| Metric | Value |
|---|---|
| Female | 47.8% |
| Male | 52.2% |
| Average age | 34.2 |
| Estimated audience size | 361,447 |
Audience persona
The typical Castles N' Coasters fan in United States is balanced, around 34.2 years old, with strong Luxury Orientation tendencies and a notable affinity for Jesse Plemons.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jesse Plemons | 44.31× | Movies & TV |
| Kevin Harrington (entrepreneur) | 99.62× | Business & Career |
| John Havlicek | 46.92× | Sports |
| Building envelope | 20× | Home & Garden |
| Alaska | 3.34× | Travel & Leisure |
| Dog breed | 1.96× | Pets & Animals |
| Home construction | 1.92× | Home & Garden |
| Jumia | 21.63× | Fashion & Accessoires |
| Sinister (band) | 19.16× | Music & Radio |
| Racing | 2.19× | Cars & Mobility |
| Justice | 2.36× | Politics & Society |
| Hibachi | 5.81× | Food & Beverages |
| Captain America (1990 film) | 3.29× | Movies & TV |
| Panama | 2.56× | Travel & Leisure |
| JDSU | 2.03× | Business & Career |
| Roger Daltrey | 6.7× | Movies & TV |
| Tuscany | 4.59× | Travel & Leisure |
| Goop | 3.35× | Internet & Social Media |
| Pediatric Hematology and Oncology | 7.77× | Health |
| Nebraska | 1.69× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 3.6 |
| Family Orientation | CONSERVATISM | 2.75 |
| Risk Appetite | THRILL | 1.69 |
| Urban Lifestyle | OPEN | 1.35 |
| Extroversion | THRILL | 1.24 |
| Early Adopter Mentality | POWER | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 97.4% |
| United Kingdom | 1.5% |
| Mexico | 0.9% |
See Castles N' Coasters audiences in other countries
More audiences in United States
- Walmart (94,971,264)
- Target Corporation (79,586,810)
- Macy's (79,019,110)
- Lowe's (75,832,553)
- EBay (75,427,823)
How to read this data
Audience size is the estimated number of people in United States who actively search for Castles N' Coasters. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.