Family entertainment center Audience in United States

Family entertainment center logo

Family entertainment center has an estimated audience of 5,651,651 people in United States. 60.3% are female, 39.7% are male, average age 40.7. Top regions: California, Florida, Texas. Top brand affinities: Sky Zone, Dave & Buster's, Laser tag, Personal finance, Adventure park.

The average Family entertainment center fan in United States is 40.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Sky Zone, Dave & Buster's, Laser tag, with strongest over-indexing on Sky Zone (12.72× the country average). Demographically, the Family entertainment center audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Family Orientation, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: Touchpoint

Demographics of Family entertainment center fans

Demographic split for Family entertainment center audience in United States
MetricValue
Female60.3%
Male39.7%
Average age40.7
Estimated audience size5,651,651

Audience persona

The typical Family entertainment center fan in United States is more female, around 40.7 years old, with strong Family Orientation tendencies and a notable affinity for Sky Zone.

Top regions in United States

Top regions ranked by reach for Family entertainment center in United States
RegionReachAffinity
California598,3060.96×
Florida582,0661.52×
Texas442,0960.91×
Illinois316,6921.68×
Indiana276,7902.68×
New York215,9740.68×
Georgia188,4021.08×
Virginia172,4601.25×
Oklahoma165,2032.63×
Tennessee159,4301.41×
Michigan152,5381.03×
Ohio143,7710.83×
Pennsylvania140,0870.74×
North Carolina131,0600.77×
New Jersey126,6730.88×
Louisiana119,0621.63×
Washington85,6980.76×
Missouri83,0890.91×
Wisconsin81,4820.96×
Massachusetts78,6800.71×
Maryland78,0750.8×
Oregon77,7081.2×
Kentucky76,7131.08×
Minnesota72,8010.9×
Arizona70,3520.61×
Arkansas53,5331.15×
South Carolina52,4140.62×
Alabama50,9810.65×
Colorado49,1790.55×
Mississippi42,8510.92×
Nevada42,4520.78×
Connecticut40,9670.72×
Utah38,1880.75×
Kansas37,7800.85×
Iowa34,8970.75×
Idaho28,5841.01×
Rhode Island28,1461.56×
West Virginia22,1100.84×
Hawaii20,4790.84×
Alaska17,6511.46×
Nebraska16,0550.57×
New Mexico15,9710.56×
New Hampshire15,4850.7×
Delaware12,6030.81×
Montana12,5020.8×
North Dakota12,0151.03×
Maine11,4270.56×
South Dakota11,3910.87×
Vermont11,3251.14×
Wyoming10,7311.28×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Family entertainment center audience
BrandAffinityCategory
Sky Zone12.72×Kids & Family
Dave & Buster's9.73×Food & Beverages
Laser tag12.38×Sports
Personal finance1.69×Business & Career
Adventure park6.23×Kids & Family
Five Below2.58×Shopping
Trampoline5.37×Sports
Dollar General1.71×Shopping
Dollar Tree1.75×Shopping
Yard House4.24×Food & Beverages
Theme parks1.82×Travel & Leisure
Texas Roadhouse1.61×Food & Beverages
Chick-fil-A1.58×Food & Beverages
Planet Fitness1.56×Sports
Wingstop1.83×Food & Beverages
Macy's1.53×Shopping
Scooby-Doo1.97×Movies & TV
Expedia1.89×Travel & Leisure
Bowling3.94×Sports
Playground2.99×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Family entertainment center audience
TraitClusterScore
Family OrientationCONSERVATISM8.31
Pet OwnershipJOY1.74
Community OrientationOPEN1.56
ExtroversionTHRILL1.49
Price SensitivityPREMIUM1.36
Convenience OrientationPREMIUM1.31

Worldwide distribution

Worldwide audience distribution share by country for Family entertainment center
CountryShare
United States61.8%
United Kingdom6.5%
Canada3.6%

See Family entertainment center audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Family entertainment center have in United States?

Family entertainment center has an estimated audience of 5,651,651 people in United States, concentrated in California and Florida.

What is the gender split and age of Family entertainment center fans?

60.3% of Family entertainment center fans are female, 39.7% are male, with an average age of 40.7 years.

Which brands do Family entertainment center fans like most?

Family entertainment center fans show strongest brand affinity for Sky Zone (12.72×), Dave & Buster's (9.73×), and Laser tag (12.38×) over the country average.

Where do Family entertainment center fans live in United States?

Family entertainment center fans in United States are most concentrated in California (reach 598,306), Florida (reach 582,066), and Texas (reach 442,096). These three regions account for the largest share of the active audience.

What other brands do Family entertainment center fans also like?

Beyond Family entertainment center itself, the audience over-indexes on Dave & Buster's (9.73×), Laser tag (12.38×), Personal finance (1.69×), and Adventure park (6.23×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Family entertainment center. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.