Mobility aid Audience in United States

Mobility aid logo

Mobility aid has an estimated audience of 1,386,609 people in United States. 58.0% are female, 42.0% are male, average age 39.7. Top brand affinities: Keene, New Hampshire, Mathcore, Google Home, N1 road (South Africa), The Historian.

Top brand affinities include Keene, New Hampshire, Mathcore, Google Home, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Mobility aid audience skews more female with an average age of 39.7, and over-indexes on personality traits such as Family Orientation, Patriotism.

Category: Health · Type: Topic

Demographics of Mobility aid fans

Demographic split for Mobility aid audience in United States
MetricValue
Female58.0%
Male42.0%
Average age39.7
Estimated audience size1,386,609

Audience persona

The typical Mobility aid fan in United States is more female, around 39.7 years old, with strong Family Orientation tendencies and a notable affinity for Keene, New Hampshire.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mobility aid audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Mathcore18.06×Music & Radio
Google Home11.64×Technology & Electronics
N1 road (South Africa)4.72×Travel & Leisure
The Historian16.48×Literature
Pillow1.69×Home & Garden
Eurail16.57×Cars & Mobility
Jingoism1.57×Politics & Society
Layne Staley3.98×Music & Radio
Parral, Chihuahua9.05×Travel & Leisure
Northrop Grumman3.7×Business & Career
MK2.1×Music & Radio
Brunello Cucinelli3.44×Fashion & Accessoires
Women's empowerment1.85×Politics & Society
Evan Tanner16.6×Sports
Étouffée10.31×Food & Beverages
Glasgow, Kentucky11.12×Travel & Leisure
Mie goreng15.56×Food & Beverages
charvel guitars12.76×Music & Radio
El Hijo del Santo12.68×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mobility aid audience
TraitClusterScore
Family OrientationCONSERVATISM2.91
PatriotismCONSERVATISM1.92
Quality AwarenessPREMIUM1.75
Price SensitivityPREMIUM1.58
Need for SecurityCONSERVATISM1.44
SustainabilityBALANCE1.29

Worldwide distribution

Worldwide audience distribution share by country for Mobility aid
CountryShare
United States35.5%
United Kingdom27.6%
Australia7.8%

See Mobility aid audiences in other countries

More Health audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Mobility aid. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.