Moon (film) Audience in United States

Moon (film) has an estimated audience of 5,738,322 people in United States. 67.6% are female, 32.4% are male, average age 41.2. Top regions: California, Texas, Florida. Top brand affinities: 28 Days Later, Cateye, Autism Awareness, Mars Attacks!, Diabetes mellitus awareness.

The average Moon (film) fan in United States is 41.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include 28 Days Later, Cateye, Autism Awareness, with strongest over-indexing on 28 Days Later (34.96× the country average). Demographically, the Moon (film) audience skews more female with an average age of 41.2, and over-indexes on personality traits such as Early Adopter Mentality, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Moon (film) fans

Demographic split for Moon (film) audience in United States
MetricValue
Female67.6%
Male32.4%
Average age41.2
Estimated audience size5,738,322

Audience persona

The typical Moon (film) fan in United States is more female, around 41.2 years old, with strong Early Adopter Mentality tendencies and a notable affinity for 28 Days Later.

Top regions in United States

Top regions ranked by reach for Moon (film) in United States
RegionReachAffinity
California629,7081×
Texas603,9781.22×
Florida429,5471.11×
New York361,7921.13×
Georgia231,7351.31×
Illinois200,6441.05×
Pennsylvania197,0781.02×
Ohio176,8291×
North Carolina174,5791.01×
Arizona155,4551.33×
Michigan152,4901.02×
Virginia151,1321.08×
New Jersey145,5351×
Washington135,8271.18×
Massachusetts113,9261.01×
Indiana109,2351.04×
Tennessee107,1880.93×
Maryland104,5181.06×
Missouri94,3991.02×
Colorado92,8111.03×
Alabama87,6011.09×
Minnesota78,8890.96×
Wisconsin78,6030.91×
South Carolina78,1910.91×
Oregon74,1391.13×
Kentucky72,0591×
Louisiana69,7560.94×
Oklahoma65,8961.03×
Nevada60,8381.1×
Utah57,5591.12×
Connecticut56,3950.98×
Arkansas46,1940.98×
Kansas45,4781.01×
Iowa42,7540.9×
Mississippi42,4740.9×
Idaho30,9111.07×
New Mexico30,6711.07×
Hawaii27,7951.13×
Nebraska25,8750.9×
West Virginia24,6800.92×
New Hampshire19,5860.87×
Maine17,8150.87×
Rhode Island16,0200.88×
Alaska13,9341.14×
Montana13,6460.86×
Washington, District of Columbia13,0650.76×
Delaware12,2590.77×
South Dakota11,4360.86×
North Dakota10,0020.85×
Vermont8,2760.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Moon (film) audience
BrandAffinityCategory
28 Days Later34.96×Movies & TV
Cateye87.79×Cars & Mobility
Autism Awareness19.03×Health
Mars Attacks!63.75×Movies & TV
Diabetes mellitus awareness12.48×Health
Requiem for a Dream38.05×Movies & TV
Stitch!16.8×Movies & TV
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Inception20.44×Movies & TV
Black Mirror (TV series)14.92×Movies & TV
Income tax13.19×Business & Career
Armageddon (1998 film)20×Movies & TV
Jeremy Allen White11.16×Movies & TV
Waterworld20×Movies & TV
Superman2.08×Movies & TV
Elizabeth Banks10.92×Movies & TV
Steam5.75×Games
Charles, Prince of Wales18.87×Politics & Society
His Dark Materials23.21×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Moon (film) audience
TraitClusterScore
Early Adopter MentalityPOWER1.47
ExtroversionTHRILL1.39
LGBTQ+ IdentityOPEN1.33
IndividualismJOY1.17
Price SensitivityPREMIUM1.17
Design AffinityPREMIUM1.17

Worldwide distribution

Worldwide audience distribution share by country for Moon (film)
CountryShare
United States23.4%
India6.1%
United Kingdom6.1%

See Moon (film) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Moon (film) have in United States?

Moon (film) has an estimated audience of 5,738,322 people in United States, concentrated in California and Texas.

What is the gender split and age of Moon (film) fans?

67.6% of Moon (film) fans are female, 32.4% are male, with an average age of 41.2 years.

Which brands do Moon (film) fans like most?

Moon (film) fans show strongest brand affinity for 28 Days Later (34.96×), Cateye (87.79×), and Autism Awareness (19.03×) over the country average.

Where do Moon (film) fans live in United States?

Moon (film) fans in United States are most concentrated in California (reach 629,708), Texas (reach 603,978), and Florida (reach 429,547). These three regions account for the largest share of the active audience.

What other brands do Moon (film) fans also like?

Beyond Moon (film) itself, the audience over-indexes on Cateye (87.79×), Autism Awareness (19.03×), Mars Attacks! (63.75×), and Diabetes mellitus awareness (12.48×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Moon (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.