Rascasse Audience Intelligence

Moon (film) Audience in United States

A data profile of the people who buy, follow and care about Moon (film) in United States — modelled from more than twelve digital signal sources. Moon (film) has an estimated audience of 6,002,799 people in United States.

#155among Movie / TV Show / Series in United States#530in Movies & TV

The average Moon (film) fan in United States is 41.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Mars Attacks!, Inception, Cateye, with strongest over-indexing on Mars Attacks! (114.18× the country average).

Demographically, the Moon (film) audience skews more female with an average age of 41.2, and over-indexes on personality traits such as Individualism, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Moon (film) fan in United States is more female, around 41.2 years old, with strong Individualism tendencies and a notable affinity for Mars Attacks!.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Moon (film) profile in United States.

Audience size
6M
in United States
Gender
67.6%♀
32.4% male
Age
41.2
average years
Country rank
#5710
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+30%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Moon (film) viewers

67.6% are female, 32.4% are male, average age 41.2.

Fig. 02

Gender split

67.6%
Female
32.4%
Male
Demographic split for Moon (film) audience in United States
MetricValue
Female67.6%
Male32.4%
Average age41.2
Estimated audience size6,002,799
Fig. 03

Age distribution

Ø 41.2
average years
Age distribution of the Moon (film) audience in United States
Age bracketShare%
16-1915%
20-2919%
30-3920%
40-4924%
50+23%
Fig. 04

Worldwide distribution

22.6%

of the worldwide Moon (film) audience comes from United States.

Worldwide audience distribution share by country for Moon (film)
CountryShare
United States22.6%
United Kingdom6.2%
India5.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Moon (film) audience in United States is strongest.

Fig. 05

Top regions by affinity

Moon (film) fans by region: top regions in United States
#RegionReachAffinity×
01Arizona~200K1.29×
02Georgia~200K1.25×
03Alaska~20K1.23×
04Texas~600K1.17×
05Hawaii~30K1.14×
06Utah~60K1.13×
07Washington~100K1.12×
08New Mexico~30K1.12×
09Idaho~30K1.10×
10Maryland~100K1.09×
11Alabama~90K1.09×
12Oregon~70K1.08×
13Oklahoma~70K1.08×
14Nevada~60K1.06×
15Virginia~100K1.05×
16Florida~400K1.04×
17Kansas~50K1.04×
18New York~300K1.03×
19Indiana~100K1.03×
20Pennsylvania~200K1.02×
21Kentucky~70K1.02×
22Missouri~90K1.00×
23Illinois~200K0.99×
24Michigan~100K0.99×
25Arkansas~50K0.99×
26Ohio~200K0.98×
27North Carolina~200K0.98×
28Massachusetts~100K0.98×
29Colorado~90K0.98×
30New Jersey~100K0.97×
31California~600K0.96×
32Connecticut~60K0.96×
33West Virginia~30K0.96×
34South Dakota~10K0.96×
35Louisiana~70K0.95×
36Nebraska~30K0.95×
37Minnesota~80K0.94×
38Mississippi~40K0.92×
39North Dakota~10K0.92×
40Tennessee~100K0.91×
41Wisconsin~80K0.91×
42South Carolina~80K0.91×
43New Hampshire~20K0.91×
44Montana~10K0.91×
45Iowa~40K0.90×
46Rhode Island~20K0.90×
47Maine~20K0.89×
48Vermont~9K0.88×
49Delaware~10K0.81×
50Washington, District of Columbia~10K0.73×
Fig. 06

Affinity by region

Affinity by region — Moon (film), United States
0.73×1.00×1.29×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Moon (film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Moon (film) audience
#·InterestCategoryAffinity×
01Mars Attacks!Movies & TV114.18×
02CateyeCars & Mobility68.41×
03E.T. the Extra-TerrestrialMovies & TV52.95×
04InceptionMovies & TV48.72×
05David CronenbergMovies & TV34.57×
06CloverfieldMovies & TV27.93×
07Requiem for a DreamMovies & TV21.48×
08His Dark MaterialsMovies & TV21.00×
09Armageddon (1998 film)Movies & TV20.00×
10WaterworldMovies & TV20.00×
11Black Mirror (TV series)Movies & TV19.91×
12Gangs of New YorkMovies & TV19.75×
13Lost in SpaceMovies & TV18.75×
1428 Days LaterMovies & TV18.18×
15The Hitchhiker's Guide to the GalaxyMovies & TV18.06×
16Tony DanzaMovies & TV18.01×
17Avatar (2009 film)Movies & TV15.20×
18Jeremy Allen WhiteMovies & TV10.71×
19Emmy RossumMovies & TV10.24×
20Donnie DarkoMovies & TV9.89×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Moon (film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Moon (film) audience · What stands out
TraitClusterDeviationScore
IndividualismJOY1.43×
PatriotismCONSERVATISM1.41×
Early Adopter MentalityPOWER1.34×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Moon (film) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.76×
Pet OwnershipJOY0.85×
Risk AppetiteTHRILL0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Moon (film) have in United States?

Moon (film) has an estimated audience of 6,002,799 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Moon (film) viewers?

67.6% of Moon (film) fans are female, 32.4% are male, with an average age of 41.2 years.

03

Which brands do Moon (film) fans like most?

Moon (film) fans show strongest brand affinity for Mars Attacks! (114.18×), Inception (48.72×), and Cateye (68.41×) over the country average.

04

Where do Moon (film) fans live in United States?

Moon (film) fans in United States are most concentrated in California (reach ~600K), Texas (reach ~600K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Moon (film) fans also like?

Beyond Moon (film) itself, the audience over-indexes on Inception (48.72×), Cateye (68.41×), Black Mirror (TV series) (19.91×), and 28 Days Later (18.18×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Moon (film) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Moon (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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