Negril Audience in United States

Negril logo

Negril has an estimated audience of 356,417 people in United States. 57.9% are female, 42.1% are male, average age 45.2. Top regions: Florida, Maryland, New York. Top brand affinities: Litter box, Bank account, Public speaking, Sears, Biblical inspiration.

The average Negril fan in United States is 45.2 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, Maryland, New York. Top brand affinities include Litter box, Bank account, Public speaking, with strongest over-indexing on Litter box (1.67× the country average). Demographically, the Negril audience skews more female with an average age of 45.2, and over-indexes on personality traits such as Risk Appetite, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: City

Demographics of Negril fans

Demographic split for Negril audience in United States
MetricValue
Female57.9%
Male42.1%
Average age45.2
Estimated audience size356,417

Audience persona

The typical Negril fan in United States is more female, around 45.2 years old, with strong Risk Appetite tendencies and a notable affinity for Litter box.

Top regions in United States

Top regions ranked by reach for Negril in United States
RegionReachAffinity
Florida54,0492.24×
Maryland53,7698.77×
New York39,1701.97×
Georgia15,7911.44×
Texas13,4790.44×
Washington, District of Columbia12,87312.02×
California12,0250.31×
Virginia10,1001.16×
New Jersey9,5041.05×
Pennsylvania8,9610.75×
Illinois7,8150.66×
North Carolina7,0210.65×
Ohio6,0280.55×
Indiana6,0130.92×
South Carolina5,5171.03×
Michigan4,7840.51×
Massachusetts4,7120.67×
Minnesota4,0350.79×
Wisconsin3,9750.74×
Tennessee3,4690.49×
Missouri3,2350.56×
Connecticut3,0480.85×
Colorado2,6240.47×
Louisiana2,4630.54×
Washington2,3120.32×
Arizona2,3050.32×
Alabama2,2250.45×
Kentucky1,9510.44×
Kansas1,7240.61×
Iowa1,6810.57×
Oklahoma1,3270.34×
Mississippi1,2830.44×
Arkansas1,1400.39×
Oregon1,0760.26×
Nevada1,0360.3×
New Hampshire9280.66×
Delaware8990.91×
Nebraska8680.49×
West Virginia7400.45×
Utah7000.22×
Maine6820.53×
Rhode Island5220.46×
Idaho4350.24×
South Dakota4330.53×
New Mexico4180.23×
North Dakota4080.56×
Vermont3550.57×
Hawaii3260.21×
Montana3070.31×
Alaska2180.29×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Negril audience
BrandAffinityCategory
Litter box1.67×Pets & Animals
Bank account1.56×Business & Career
Public speaking1.95×Politics & Society
Sears2.05×Shopping
Biblical inspiration3.91×Politics & Society
Ellen Burstyn3.11×Movies & TV
iPEC Coaching6.31×Business & Career
York Minster7.05×Travel & Leisure
CAC 401.58×Business & Career
Sin Embargo MX6.37×News
Bulacan4.4×Travel & Leisure
Naperville, Illinois1.98×Travel & Leisure
E-box3.1×Health
Commercial mortgage1.52×Business & Career
Boracay2.22×Travel & Leisure
Wizards of Waverly Place1.57×Movies & TV
Sacred Heart Catholic Church (Dubuque, Iowa)2.28×Politics & Society
Príncipe2.35×Travel & Leisure
Warren Zevon1.77×Music & Radio
Overtone1.79×Beauty & Wellness

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Negril audience
TraitClusterScore
Risk AppetiteTHRILL2.31
TravellingTHRILL1.79
Quality AwarenessPREMIUM1.65
Design AffinityPREMIUM1.45
Career OrientationPOWER1.34
Luxury OrientationPREMIUM1.33

Worldwide distribution

Worldwide audience distribution share by country for Negril
CountryShare
United States66.4%
United Kingdom11.1%
Canada9.4%

See Negril audiences in other countries

More City audiences in United States

Frequently asked questions

How many fans does Negril have in United States?

Negril has an estimated audience of 356,417 people in United States, concentrated in Florida and Maryland.

What is the gender split and age of Negril fans?

57.9% of Negril fans are female, 42.1% are male, with an average age of 45.2 years.

Which brands do Negril fans like most?

Negril fans show strongest brand affinity for Litter box (1.67×), Bank account (1.56×), and Public speaking (1.95×) over the country average.

Where do Negril fans live in United States?

Negril fans in United States are most concentrated in Florida (reach 54,049), Maryland (reach 53,769), and New York (reach 39,170). These three regions account for the largest share of the active audience.

What other brands do Negril fans also like?

Beyond Negril itself, the audience over-indexes on Bank account (1.56×), Public speaking (1.95×), Sears (2.05×), and Biblical inspiration (3.91×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Negril. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.