New York City Center Audience in United States

New York City Center has an estimated audience of 334,738 people in United States. 60.1% are female, 39.9% are male, average age 43.5. Top regions: New York, New Jersey, California. Top brand affinities: Natural rubber, Historic site, Mothercare, Home equity, Vocal harmony.
The average New York City Center fan in United States is 43.5 years old, more female, and lives primarily in New York. The audience is concentrated in New York, New Jersey, California. Top brand affinities include Natural rubber, Historic site, Mothercare, with strongest over-indexing on Natural rubber (2.72× the country average). Demographically, the New York City Center audience skews more female with an average age of 43.5, and over-indexes on personality traits such as Design Affinity, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: NGO / Political Party · Subtype: Theatre
Demographics of New York City Center fans
| Metric | Value |
|---|---|
| Female | 60.1% |
| Male | 39.9% |
| Average age | 43.5 |
| Estimated audience size | 334,738 |
Audience persona
The typical New York City Center fan in United States is more female, around 43.5 years old, with strong Design Affinity tendencies and a notable affinity for Natural rubber.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| New York | 251,054 | 22.25× |
| New Jersey | 50,331 | 5.91× |
| California | 12,278 | 0.33× |
| Connecticut | 12,117 | 3.61× |
| Pennsylvania | 10,817 | 0.96× |
| Texas | 9,528 | 0.33× |
| Florida | 8,807 | 0.39× |
| Massachusetts | 7,206 | 1.09× |
| Virginia | 5,028 | 0.62× |
| Maryland | 4,518 | 0.78× |
| Illinois | 3,978 | 0.36× |
| North Carolina | 3,134 | 0.31× |
| Georgia | 3,087 | 0.3× |
| Ohio | 2,929 | 0.28× |
| Michigan | 2,277 | 0.26× |
| Washington, District of Columbia | 1,941 | 1.93× |
| Washington | 1,718 | 0.26× |
| Tennessee | 1,575 | 0.23× |
| South Carolina | 1,421 | 0.28× |
| Colorado | 1,348 | 0.26× |
| Kentucky | 1,320 | 0.31× |
| Arizona | 1,284 | 0.19× |
| Indiana | 1,246 | 0.2× |
| Missouri | 1,207 | 0.22× |
| Minnesota | 1,191 | 0.25× |
| Rhode Island | 1,073 | 1.01× |
| Louisiana | 1,022 | 0.24× |
| Oregon | 927 | 0.24× |
| Wisconsin | 910 | 0.18× |
| Alabama | 827 | 0.18× |
| New Hampshire | 762 | 0.58× |
| Utah | 745 | 0.25× |
| Vermont | 684 | 1.16× |
| Delaware | 676 | 0.73× |
| Maine | 675 | 0.56× |
| Nevada | 640 | 0.2× |
| Oklahoma | 631 | 0.17× |
| Kansas | 508 | 0.19× |
| Iowa | 460 | 0.17× |
| West Virginia | 425 | 0.27× |
| Arkansas | 376 | 0.14× |
| Mississippi | 363 | 0.13× |
| Hawaii | 353 | 0.25× |
| Nebraska | 343 | 0.2× |
| New Mexico | 301 | 0.18× |
| Alaska | 299 | 0.42× |
| Idaho | 277 | 0.16× |
| Montana | 261 | 0.28× |
| South Dakota | 257 | 0.33× |
| North Dakota | 251 | 0.36× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Natural rubber | 2.72× | Cars & Mobility |
| Historic site | 5.58× | Arts & Culture |
| Mothercare | 3.38× | Kids & Family |
| Home equity | 2.04× | Home & Garden |
| Vocal harmony | 4.46× | Music & Radio |
| Google Analytics | 4.13× | Internet & Social Media |
| Grinch | 3.33× | Movies & TV |
| On the Border Mexican Grill & Cantina | 5.68× | Food & Beverages |
| Sub Zero (Official) | 7.99× | Literature |
| Israel | 1.67× | Travel & Leisure |
| Goop | 4.17× | Internet & Social Media |
| Nebraska Cornhuskers football | 2.51× | Sports |
| John Havlicek | 10.75× | Sports |
| Urban horticulture | 2.36× | Home & Garden |
| Elsword | 10.41× | Games |
| South Asian cuisine | 5.68× | Food & Beverages |
| Fairy godmother | 4.71× | Literature |
| JamBase | 7.21× | Music & Radio |
| Charlamagne Tha God | 5.78× | Movies & TV |
| Home staging | 3.15× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 2.3 |
| Quality Awareness | PREMIUM | 2.04 |
| LGBTQ+ Identity | OPEN | 2 |
| Sustainability | BALANCE | 1.92 |
| Travelling | THRILL | 1.87 |
| Luxury Orientation | PREMIUM | 1.69 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 61.9% |
| Brazil | 24.6% |
| United Kingdom | 3.7% |
See New York City Center audiences in other countries
More Theatre audiences in United States
- Moulin Rouge (2,419,140)
- Upright Citizens Brigade Theatre (2,003,413)
- IFC Center (1,155,752)
- Signature Theatre Company (New York City) (1,096,738)
- Music Box Theatre (844,500)
Frequently asked questions
How many fans does New York City Center have in United States?
New York City Center has an estimated audience of 334,738 people in United States, concentrated in New York and New Jersey.
What is the gender split and age of New York City Center fans?
60.1% of New York City Center fans are female, 39.9% are male, with an average age of 43.5 years.
Which brands do New York City Center fans like most?
New York City Center fans show strongest brand affinity for Natural rubber (2.72×), Historic site (5.58×), and Mothercare (3.38×) over the country average.
Where do New York City Center fans live in United States?
New York City Center fans in United States are most concentrated in New York (reach 251,054), New Jersey (reach 50,331), and California (reach 12,278). These three regions account for the largest share of the active audience.
What other brands do New York City Center fans also like?
Beyond New York City Center itself, the audience over-indexes on Historic site (5.58×), Mothercare (3.38×), Home equity (2.04×), and Vocal harmony (4.46×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for New York City Center. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.