Upright Citizens Brigade Theatre Audience in United States

Upright Citizens Brigade Theatre logo

Upright Citizens Brigade Theatre has an estimated audience of 2,003,413 people in United States. 39.1% are female, 60.9% are male, average age 45.5. Top regions: California, New York, New Jersey. Top brand affinities: Israel, Jeep Grand Cherokee (WJ), Kaytee, Dog breed, Jeep Wagoneer.

The average Upright Citizens Brigade Theatre fan in United States is 45.5 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, New Jersey. Top brand affinities include Israel, Jeep Grand Cherokee (WJ), Kaytee, with strongest over-indexing on Israel (6.56× the country average). Demographically, the Upright Citizens Brigade Theatre audience skews more male with an average age of 45.5, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Arts & Culture · Type: POI · Subtype: Theatre

Demographics of Upright Citizens Brigade Theatre fans

Demographic split for Upright Citizens Brigade Theatre audience in United States
MetricValue
Female39.1%
Male60.9%
Average age45.5
Estimated audience size2,003,413

Audience persona

The typical Upright Citizens Brigade Theatre fan in United States is more male, around 45.5 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Upright Citizens Brigade Theatre in United States
RegionReachAffinity
California1,502,5607.51×
New York1,366,15912.2×
New Jersey111,2442.18×
Texas58,7020.34×
Illinois45,7020.68×
Pennsylvania44,1930.66×
Florida39,6360.29×
Massachusetts34,4880.87×
Washington30,2660.75×
Georgia28,9250.47×
Virginia26,8400.55×
North Carolina22,7700.38×
Ohio22,6780.37×
Connecticut22,1021.1×
Maryland21,2920.62×
Oregon18,7300.82×
Colorado18,3120.58×
Minnesota17,5990.61×
Michigan15,8420.3×
Tennessee14,6560.36×
Missouri12,0660.37×
Arizona11,7610.29×
Washington, District of Columbia10,0471.67×
Indiana9,8810.27×
Wisconsin9,4550.31×
South Carolina9,2600.31×
Nevada8,9280.46×
Louisiana8,0130.31×
Kentucky7,7060.31×
Oklahoma7,3400.33×
Mississippi6,7590.41×
Alabama6,5260.23×
Arkansas6,0050.36×
Rhode Island5,9190.93×
Hawaii5,7430.67×
West Virginia5,5800.6×
Alaska5,5681.3×
Maine5,1760.72×
Kansas5,1540.33×
Idaho5,1530.51×
Iowa4,8930.3×
Montana4,8540.87×
New Mexico4,8520.48×
South Dakota4,7911.03×
Utah4,7460.26×
North Dakota4,6651.13×
New Hampshire4,5980.58×
Wyoming4,5141.52×
Nebraska4,5020.45×
Vermont4,3671.24×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Upright Citizens Brigade Theatre audience
BrandAffinityCategory
Israel6.56×Travel & Leisure
Jeep Grand Cherokee (WJ)11.34×Cars & Mobility
Kaytee45.91×Pets & Animals
Dog breed1.67×Pets & Animals
Jeep Wagoneer7.87×Cars & Mobility
Elsword18.62×Games
Jill Scott6.23×Music & Radio
Collectable1.5×Kids & Family
Voltron: Legendary Defender12.65×Movies & TV
Nancy Cartwright8.29×Movies & TV
Staycation2.45×Home & Garden
Home staging3.51×Home & Garden
3D printing1.66×Technology & Electronics
Kāhala, Hawaii12.93×Travel & Leisure
Lulu 黃路梓茵1.62×Movies & TV
Strategic human resource planning5.32×Business & Career
Kodiak, Alaska4.65×Travel & Leisure
IS (Infinite Stratos)2.04×Literature
Huddle (software)5.56×Technology & Electronics
Nebraska Cornhuskers football1.73×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Upright Citizens Brigade Theatre audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.11
Early Adopter MentalityPOWER1.68
SustainabilityBALANCE1.63
Risk AppetiteTHRILL1.52
TraditionCONSERVATISM1.47
Community OrientationOPEN1.34

Worldwide distribution

Worldwide audience distribution share by country for Upright Citizens Brigade Theatre
CountryShare
United States76.6%
United Kingdom6.6%
Canada4.3%

See Upright Citizens Brigade Theatre audiences in other countries

More Theatre audiences in United States

Frequently asked questions

How many fans does Upright Citizens Brigade Theatre have in United States?

Upright Citizens Brigade Theatre has an estimated audience of 2,003,413 people in United States, concentrated in California and New York.

What is the gender split and age of Upright Citizens Brigade Theatre fans?

39.1% of Upright Citizens Brigade Theatre fans are female, 60.9% are male, with an average age of 45.5 years.

Which brands do Upright Citizens Brigade Theatre fans like most?

Upright Citizens Brigade Theatre fans show strongest brand affinity for Israel (6.56×), Jeep Grand Cherokee (WJ) (11.34×), and Kaytee (45.91×) over the country average.

Where do Upright Citizens Brigade Theatre fans live in United States?

Upright Citizens Brigade Theatre fans in United States are most concentrated in California (reach 1,502,560), New York (reach 1,366,159), and New Jersey (reach 111,244). These three regions account for the largest share of the active audience.

What other brands do Upright Citizens Brigade Theatre fans also like?

Beyond Upright Citizens Brigade Theatre itself, the audience over-indexes on Jeep Grand Cherokee (WJ) (11.34×), Kaytee (45.91×), Dog breed (1.67×), and Jeep Wagoneer (7.87×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Upright Citizens Brigade Theatre. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.