Niurka Marcos Audience in United States

Niurka Marcos logo

Niurka Marcos has an estimated audience of 328,618 people in United States. 61.5% are female, 38.5% are male, average age 36.4. Top regions: California, Texas, Florida. Top brand affinities: Minnesota, Panama, Combat sport, Justice, Racing.

The average Niurka Marcos fan in United States is 36.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Minnesota, Panama, Combat sport, with strongest over-indexing on Minnesota (4.3× the country average). Demographically, the Niurka Marcos audience skews more female with an average age of 36.4, and over-indexes on personality traits such as Extroversion, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Niurka Marcos fans

Demographic split for Niurka Marcos audience in United States
MetricValue
Female61.5%
Male38.5%
Average age36.4
Estimated audience size328,618

Audience persona

The typical Niurka Marcos fan in United States is more female, around 36.4 years old, with strong Extroversion tendencies and a notable affinity for Minnesota.

Top regions in United States

Top regions ranked by reach for Niurka Marcos in United States
RegionReachAffinity
California118,8913.29×
Texas87,0003.08×
Florida84,2503.79×
New York33,5521.83×
Illinois21,5821.97×
New Jersey17,5422.1×
Georgia10,8351.07×
North Carolina10,5641.07×
Arizona9,6631.44×
Pennsylvania8,6430.78×
Nevada8,3592.63×
Colorado7,3401.42×
Virginia6,7210.84×
Massachusetts6,5341.01×
Maryland6,0511.07×
Washington5,6250.85×
Connecticut5,0591.53×
Tennessee4,6980.71×
Indiana4,4640.74×
Utah3,8621.31×
Oklahoma3,8181.05×
Oregon3,8021.01×
Ohio3,5970.36×
South Carolina3,4570.7×
Wisconsin3,3540.68×
Louisiana3,0240.71×
Michigan2,9860.35×
Kansas2,8521.1×
Kentucky2,5830.63×
New Mexico2,5761.56×
Minnesota2,4560.52×
Arkansas2,1590.8×
Missouri2,1540.41×
Alabama1,9760.43×
Iowa1,5910.59×
Nebraska1,5900.96×
Rhode Island1,3881.33×
Idaho1,2080.73×
Mississippi1,1410.42×
Delaware6840.75×
Washington, District of Columbia6370.65×
New Hampshire3590.28×
Hawaii3080.22×
West Virginia2970.19×
Wyoming2400.49×
Alaska2260.32×
South Dakota2250.3×
Montana1970.22×
North Dakota1900.28×
Maine1800.15×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Niurka Marcos audience
BrandAffinityCategory
Minnesota4.3×Travel & Leisure
Panama4.46×Travel & Leisure
Combat sport1.53×Sports
Justice1.8×Politics & Society
Racing1.55×Cars & Mobility
JTV (Indonesia)2.75×
Sears2×Shopping
Isabela (province)6.57×
Penn & Teller3.44×Movies & TV
Mad About You4.42×Movies & TV
Toros de Tijuana8.45×Sports
Lebanese cuisine2.2×Food & Beverages
Ext JS8.25×Technology & Electronics
Warning sign3.25×Cars & Mobility
REO Speedwagon2.07×Music & Radio
Picnic1.67×Kids & Family
The Boomtown Rats13.59×Music & Radio
Tierra Cali1.77×Travel & Leisure
Julius Caesar (play)1.5×
Italian Market, Philadelphia3.12×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Niurka Marcos audience
TraitClusterScore
ExtroversionTHRILL1.22
TraditionCONSERVATISM1.13
Need for SecurityCONSERVATISM1.12
Price SensitivityPREMIUM1.08
LGBTQ+ IdentityOPEN1.03
Urban LifestyleOPEN1

Worldwide distribution

Worldwide audience distribution share by country for Niurka Marcos
CountryShare
United States44.7%
Mexico37.0%
Brazil5.8%

See Niurka Marcos audiences in other countries

More Singer-songwriter audiences in United States

Frequently asked questions

How many fans does Niurka Marcos have in United States?

Niurka Marcos has an estimated audience of 328,618 people in United States, concentrated in California and Texas.

What is the gender split and age of Niurka Marcos fans?

61.5% of Niurka Marcos fans are female, 38.5% are male, with an average age of 36.4 years.

Which brands do Niurka Marcos fans like most?

Niurka Marcos fans show strongest brand affinity for Minnesota (4.3×), Panama (4.46×), and Combat sport (1.53×) over the country average.

Where do Niurka Marcos fans live in United States?

Niurka Marcos fans in United States are most concentrated in California (reach 118,891), Texas (reach 87,000), and Florida (reach 84,250). These three regions account for the largest share of the active audience.

What other brands do Niurka Marcos fans also like?

Beyond Niurka Marcos itself, the audience over-indexes on Panama (4.46×), Combat sport (1.53×), Justice (1.8×), and Racing (1.55×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Niurka Marcos. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.