Nothing Bundt Cakes Audience in United States

Nothing Bundt Cakes logo

Nothing Bundt Cakes has an estimated audience of 17,847,056 people in United States. 90.5% are female, 9.5% are male, average age 41.9. Top regions: Texas, California, Florida. Top brand affinities: Nashville Country Club, Have Gun – Will Travel, GLOBAL TRAVEL, Shipley Do-Nuts, Travel Wisconsin.

The average Nothing Bundt Cakes fan in United States is 41.9 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Nashville Country Club, Have Gun – Will Travel, GLOBAL TRAVEL, with strongest over-indexing on Nashville Country Club (497.33× the country average). Demographically, the Nothing Bundt Cakes audience skews more female with an average age of 41.9, and over-indexes on personality traits such as Indulgence, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Brand

Demographics of Nothing Bundt Cakes fans

Demographic split for Nothing Bundt Cakes audience in United States
MetricValue
Female90.5%
Male9.5%
Average age41.9
Estimated audience size17,847,056

Audience persona

The typical Nothing Bundt Cakes fan in United States is more female, around 41.9 years old, with strong Indulgence tendencies and a notable affinity for Nashville Country Club.

Top regions in United States

Top regions ranked by reach for Nothing Bundt Cakes in United States
RegionReachAffinity
Texas3,558,6162.32×
California2,860,0091.46×
Florida1,392,9731.15×
Illinois885,1521.49×
North Carolina877,1741.63×
Georgia746,1471.36×
Ohio685,8701.25×
Virginia629,7521.45×
Tennessee559,5251.56×
Arizona544,7431.49×
Pennsylvania510,1760.85×
Louisiana497,5772.16×
Michigan432,3960.93×
Maryland417,9411.36×
Indiana412,3981.26×
South Carolina399,7371.49×
New York388,3500.39×
Missouri379,9931.32×
New Jersey359,3070.79×
Oklahoma332,2911.68×
Colorado299,5281.06×
Minnesota296,6861.16×
Nevada296,2231.72×
Washington285,1960.8×
Alabama275,7891.11×
Kentucky265,4851.19×
Arkansas226,9321.54×
Mississippi225,0121.53×
Wisconsin222,2000.83×
Kansas175,3331.25×
Utah169,8171.06×
Oregon152,6420.75×
Iowa131,6250.9×
Massachusetts120,3460.34×
Nebraska111,4401.25×
Connecticut64,1590.36×
New Mexico60,6580.68×
Idaho57,7570.65×
South Dakota46,7231.13×
Washington, District of Columbia41,5080.77×
North Dakota40,4381.1×
Delaware38,4740.78×
Maine22,5450.35×
West Virginia19,0760.23×
Montana15,7790.32×
New Hampshire10,2120.15×
Hawaii9,7470.13×
Rhode Island7,5970.13×
Wyoming5,0590.19×
Alaska2,9650.08×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Nothing Bundt Cakes audience
BrandAffinityCategory
Nashville Country Club497.33×Travel & Leisure
Have Gun – Will Travel117.32×Movies & TV
GLOBAL TRAVEL158.85×Business & Career
Shipley Do-Nuts27.88×Food & Beverages
Travel Wisconsin54.94×Travel & Leisure
Bundt cake21.91×Food & Beverages
Cherry Hills Country Club61.62×
Dev Patel17.72×Movies & TV
Explore Minnesota Tourism37.19×
Tim Horton5.99×Sports
Pakistani Couture40.14×Fashion & Accessoires
River Oaks Country Club26.31×Travel & Leisure
Frette39.24×Fashion & Accessoires
Texas Roadhouse2.13×Food & Beverages
Opodo71.41×Travel & Leisure
Aluminium3.68×Home & Garden
Hobby Lobby1.67×Home & Garden
Biscoff Cookies13.94×Food & Beverages
Rainbow trout8.38×Food & Beverages
Canvas People36.33×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Nothing Bundt Cakes audience
TraitClusterScore
IndulgenceJOY1.47
Design AffinityPREMIUM1.42
Price SensitivityPREMIUM1.38
Community OrientationOPEN1.37
CreativityOPEN1.36
Healthy LifestyleBALANCE1.28

Worldwide distribution

Worldwide audience distribution share by country for Nothing Bundt Cakes
CountryShare
United States97.7%
Canada1.5%
China0.1%

See Nothing Bundt Cakes audiences in other countries

More Food & Beverages audiences in United States

Frequently asked questions

How many fans does Nothing Bundt Cakes have in United States?

Nothing Bundt Cakes has an estimated audience of 17,847,056 people in United States, concentrated in Texas and California.

What is the gender split and age of Nothing Bundt Cakes fans?

90.5% of Nothing Bundt Cakes fans are female, 9.5% are male, with an average age of 41.9 years.

Which brands do Nothing Bundt Cakes fans like most?

Nothing Bundt Cakes fans show strongest brand affinity for Nashville Country Club (497.33×), Have Gun – Will Travel (117.32×), and GLOBAL TRAVEL (158.85×) over the country average.

Where do Nothing Bundt Cakes fans live in United States?

Nothing Bundt Cakes fans in United States are most concentrated in Texas (reach 3,558,616), California (reach 2,860,009), and Florida (reach 1,392,973). These three regions account for the largest share of the active audience.

What other brands do Nothing Bundt Cakes fans also like?

Beyond Nothing Bundt Cakes itself, the audience over-indexes on Have Gun – Will Travel (117.32×), GLOBAL TRAVEL (158.85×), Shipley Do-Nuts (27.88×), and Travel Wisconsin (54.94×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Nothing Bundt Cakes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.