Odd Future Audience in United States

Odd Future has an estimated audience of 400,279 people in United States. 42.5% are female, 57.5% are male, average age 28.0. Top regions: California, Texas, Florida. Top brand affinities: Yung Lean, Autism Awareness, Diabetes mellitus awareness, Nathan Fillion, Microblogging.

The average Odd Future fan in United States is 28.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Yung Lean, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on Yung Lean (287.84× the country average). Demographically, the Odd Future audience skews more male with an average age of 28.0, and over-indexes on personality traits such as Early Adopter Mentality, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Band

Demographics of Odd Future fans

Demographic split for Odd Future audience in United States
MetricValue
Female42.5%
Male57.5%
Average age28.0
Estimated audience size400,279

Audience persona

The typical Odd Future fan in United States is more male, around 28.0 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Yung Lean.

Top regions in United States

Top regions ranked by reach for Odd Future in United States
RegionReachAffinity
California79,2811.8×
Texas44,3971.29×
Florida27,4471.01×
New York26,7811.2×
Georgia15,5101.26×
Illinois14,7641.11×
Pennsylvania13,9421.03×
North Carolina13,4961.12×
Ohio12,2971×
New Jersey11,1091.09×
Virginia10,7971.11×
Michigan10,2860.98×
Washington9,9031.23×
Arizona9,9001.21×
Maryland9,1581.33×
Massachusetts8,6851.1×
Tennessee8,0201×
Indiana7,5771.04×
Colorado6,9231.1×
Missouri6,3370.98×
Nevada5,9801.54×
Oregon5,9761.3×
South Carolina5,7970.96×
Louisiana5,2181.01×
Minnesota5,1690.9×
Wisconsin5,0620.84×
Alabama4,8340.86×
Kentucky4,5760.91×
Oklahoma4,5641.03×
Connecticut4,2841.07×
Utah3,8491.07×
Arkansas3,1280.95×
Kansas3,0680.97×
Mississippi2,7110.82×
Iowa2,6300.8×
New Mexico2,2401.12×
Idaho1,7360.86×
Nebraska1,6660.83×
Hawaii1,5970.93×
West Virginia1,5460.83×
Rhode Island1,2941.02×
Washington, District of Columbia1,2521.04×
New Hampshire1,2170.77×
Delaware1,0520.95×
Maine1,0180.71×
Montana7730.7×
Alaska6100.71×
North Dakota5790.7×
South Dakota5150.56×
Vermont5150.73×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Odd Future audience
BrandAffinityCategory
Yung Lean287.84×Music & Radio
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Nathan Fillion20×Movies & TV
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Camila Cabello22.21×Music & Radio
Income tax13.19×Business & Career
ASAP Rocky13.21×Music & Radio
Ming-Na Wen27.67×Movies & TV
Google Drive4.33×Technology & Electronics
Katee Sackhoff19.23×Movies & TV
Superman2.24×Movies & TV
Machine Gun Kelly (rapper)17.38×Music & Radio
YouTube Music4.29×Internet & Social Media
Tyler, The Creator9.26×Music & Radio
Moto Guzzi18.93×Cars & Mobility
Charles, Prince of Wales18.87×Politics & Society
Bass guitar3.69×Music & Radio
Deontay Wilder22.86×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Odd Future audience
TraitClusterScore
Early Adopter MentalityPOWER2.12
SustainabilityBALANCE1.97
ExtroversionTHRILL1.26
LGBTQ+ IdentityOPEN1.24
IndulgenceJOY1.21
Healthy LifestyleBALANCE1.11

Worldwide distribution

Worldwide audience distribution share by country for Odd Future
CountryShare
United States58.8%
Japan9.7%
Canada4.6%

See Odd Future audiences in other countries

More Band audiences in United States

Frequently asked questions

How many fans does Odd Future have in United States?

Odd Future has an estimated audience of 400,279 people in United States, concentrated in California and Texas.

What is the gender split and age of Odd Future fans?

42.5% of Odd Future fans are female, 57.5% are male, with an average age of 28.0 years.

Which brands do Odd Future fans like most?

Odd Future fans show strongest brand affinity for Yung Lean (287.84×), Autism Awareness (19.03×), and Diabetes mellitus awareness (12.48×) over the country average.

Where do Odd Future fans live in United States?

Odd Future fans in United States are most concentrated in California (reach 79,281), Texas (reach 44,397), and Florida (reach 27,447). These three regions account for the largest share of the active audience.

What other brands do Odd Future fans also like?

Beyond Odd Future itself, the audience over-indexes on Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), Nathan Fillion (20×), and Microblogging (12.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Odd Future. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.