Aaliyah Audience in United States
Aaliyah has an estimated audience of 3,319,023 people in United States. 65.3% are female, 34.7% are male, average age 34.5. Top regions: California, Texas, Florida. Top brand affinities: R&B/Soul, Laufey, Curly Hair, YouTube Music, Diddy.
The average Aaliyah fan in United States is 34.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include R&B/Soul, Laufey, Curly Hair, with strongest over-indexing on R&B/Soul (45.16× the country average). Demographically, the Aaliyah audience skews more female with an average age of 34.5, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: R&B
Demographics of Aaliyah fans
| Metric | Value |
|---|---|
| Female | 65.3% |
| Male | 34.7% |
| Average age | 34.5 |
| Estimated audience size | 3,319,023 |
Audience persona
The typical Aaliyah fan in United States is more female, around 34.5 years old, with strong Luxury Orientation tendencies and a notable affinity for R&B/Soul.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 446,279 | 1.22× |
| Texas | 374,346 | 1.31× |
| Florida | 269,454 | 1.2× |
| New York | 228,032 | 1.23× |
| Georgia | 165,227 | 1.62× |
| North Carolina | 133,515 | 1.34× |
| Illinois | 129,502 | 1.17× |
| Pennsylvania | 116,684 | 1.04× |
| Ohio | 110,248 | 1.08× |
| Michigan | 103,947 | 1.2× |
| Virginia | 101,838 | 1.26× |
| New Jersey | 96,345 | 1.14× |
| Maryland | 80,712 | 1.41× |
| Tennessee | 77,804 | 1.17× |
| Arizona | 72,088 | 1.06× |
| South Carolina | 69,317 | 1.39× |
| Louisiana | 67,053 | 1.57× |
| Alabama | 64,978 | 1.4× |
| Massachusetts | 62,017 | 0.95× |
| Indiana | 61,671 | 1.02× |
| Washington | 58,047 | 0.87× |
| Missouri | 56,678 | 1.06× |
| Colorado | 44,106 | 0.84× |
| Kentucky | 41,705 | 1× |
| Nevada | 40,516 | 1.26× |
| Wisconsin | 40,413 | 0.81× |
| Mississippi | 40,240 | 1.47× |
| Oklahoma | 38,057 | 1.03× |
| Minnesota | 37,397 | 0.79× |
| Connecticut | 34,311 | 1.03× |
| Arkansas | 30,165 | 1.1× |
| Oregon | 29,663 | 0.78× |
| Kansas | 23,246 | 0.89× |
| Utah | 19,394 | 0.65× |
| Iowa | 18,877 | 0.69× |
| New Mexico | 17,278 | 1.04× |
| Hawaii | 13,867 | 0.97× |
| Nebraska | 13,558 | 0.81× |
| Washington, District of Columbia | 11,433 | 1.15× |
| West Virginia | 11,135 | 0.72× |
| Idaho | 10,197 | 0.61× |
| Delaware | 9,435 | 1.03× |
| Rhode Island | 9,389 | 0.89× |
| New Hampshire | 7,944 | 0.61× |
| Maine | 6,884 | 0.58× |
| Montana | 5,349 | 0.58× |
| Alaska | 5,116 | 0.72× |
| South Dakota | 4,614 | 0.6× |
| North Dakota | 4,092 | 0.6× |
| Vermont | 2,884 | 0.5× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| R&B/Soul | 45.16× | |
| Laufey | 15.91× | Music & Radio |
| Curly Hair | 4.36× | Beauty & Wellness |
| YouTube Music | 3.93× | Internet & Social Media |
| Diddy | 4.65× | Music & Radio |
| Teyana Taylor | 6.44× | Movies & TV |
| Camila Cabello | 12.33× | Music & Radio |
| Imdb | 6.17× | Movies & TV |
| Damian Marley | 24.22× | Music & Radio |
| Euphoria | 1.52× | Movies & TV |
| Old-school hip hop | 5.05× | Music & Radio |
| Lace wig | 3.08× | Beauty & Wellness |
| Kelly Rowland | 12.29× | Music & Radio |
| Stephen Curry | 5.47× | Sports |
| Hair Extensions | 3.11× | Beauty & Wellness |
| Miami Heat | 3.42× | Sports |
| Faith Evans | 13.62× | Music & Radio |
| Bow Wow (rapper) | 10.43× | Music & Radio |
| SZA (singer) | 5.66× | Music & Radio |
| Ashanti (singer) | 9.21× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 3.19 |
| Risk Appetite | THRILL | 2.2 |
| Early Adopter Mentality | POWER | 1.68 |
| Career Orientation | POWER | 1.66 |
| Extroversion | THRILL | 1.58 |
| LGBTQ+ Identity | OPEN | 1.44 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 39.1% |
| Brazil | 5.1% |
| Germany | 4.8% |
See Aaliyah audiences in other countries
More R&B audiences in United States
- Rihanna (13,085,119)
- Beyoncé (11,663,901)
- Rhianna (singer) (11,322,235)
- Jennifer Lopez (9,941,566)
- Madison Beer (9,601,709)
Frequently asked questions
How many fans does Aaliyah have in United States?
Aaliyah has an estimated audience of 3,319,023 people in United States, concentrated in California and Texas.
What is the gender split and age of Aaliyah fans?
65.3% of Aaliyah fans are female, 34.7% are male, with an average age of 34.5 years.
Which brands do Aaliyah fans like most?
Aaliyah fans show strongest brand affinity for R&B/Soul (45.16×), Laufey (15.91×), and Curly Hair (4.36×) over the country average.
Where do Aaliyah fans live in United States?
Aaliyah fans in United States are most concentrated in California (reach 446,279), Texas (reach 374,346), and Florida (reach 269,454). These three regions account for the largest share of the active audience.
What other brands do Aaliyah fans also like?
Beyond Aaliyah itself, the audience over-indexes on Laufey (15.91×), Curly Hair (4.36×), YouTube Music (3.93×), and Diddy (4.65×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Aaliyah. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.