Pavement (architecture) Audience in United States
Pavement (architecture) has an estimated audience of 3,051,548 people in United States. 53.5% are female, 46.5% are male, average age 44.3. Top brand affinities: Eagan, Minnesota, Hebe, MK, Northrop Grumman, New Era (Namibia).
Top brand affinities include Eagan, Minnesota, Hebe, MK, with strongest over-indexing on Eagan, Minnesota (8.04× the country average). Demographically, the Pavement (architecture) audience skews balanced with an average age of 44.3, and over-indexes on personality traits such as Quality Awareness, DIY Mentality.
Category: Cars & Mobility · Type: Topic
Demographics of Pavement (architecture) fans
| Metric | Value |
|---|---|
| Female | 53.5% |
| Male | 46.5% |
| Average age | 44.3 |
| Estimated audience size | 3,051,548 |
Audience persona
The typical Pavement (architecture) fan in United States is balanced, around 44.3 years old, with strong Quality Awareness tendencies and a notable affinity for Eagan, Minnesota.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Eagan, Minnesota | 8.04× | Shopping |
| Hebe | 2.72× | Home & Garden |
| MK | 1.65× | Music & Radio |
| Northrop Grumman | 1.77× | Business & Career |
| New Era (Namibia) | 1.96× | News |
| Leverage (TV series) | 1.54× | Movies & TV |
| Lebanese cuisine | 1.78× | Food & Beverages |
| Diane Sawyer | 2× | Movies & TV |
| Fast Five | 1.69× | Movies & TV |
| Linn County, Iowa | 5.67× | Travel & Leisure |
| Emigrate (band) | 1.75× | Music & Radio |
| education.com | 2.65× | Kids & Family |
| Boracay | 1.75× | Travel & Leisure |
| Israeli cuisine | 1.66× | Food & Beverages |
| Title Nine | 1.79× | Fashion & Accessoires |
| Nantes | 1.61× | Travel & Leisure |
| Cultural studies | 1.98× | Business & Career |
| Earth Fare | 1.93× | Shopping |
| All You Can Eat | 1.62× | Food & Beverages |
| Eddie George | 1.76× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 2.2 |
| DIY Mentality | THRILL | 1.52 |
| Design Affinity | PREMIUM | 1.39 |
| Career Orientation | POWER | 1.37 |
| Need for Security | CONSERVATISM | 1.37 |
| Price Sensitivity | PREMIUM | 1.36 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 37.5% |
| United Kingdom | 13.4% |
| Brazil | 12.7% |
See Pavement (architecture) audiences in other countries
- Pavement (architecture) — Germany
- Pavement (architecture) — United Kingdom
- Pavement (architecture) — France
- Pavement (architecture) — Italy
- Pavement (architecture) — Spain
- Pavement (architecture) — Brazil
- Pavement (architecture) — Japan
- Pavement (architecture) — South Korea
- Pavement (architecture) — India
More Cars & Mobility audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Pavement (architecture). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.