New Era (Namibia) Audience in United States
New Era (Namibia) has an estimated audience of 1,199,375 people in United States. 48.4% are female, 51.6% are male, average age 26.4. Top regions: California, Texas, New York. Top brand affinities: Zach Ertz, Circular economy, Car Seat Headrest, XCOM: Enemy Within, Pro Fantasy Rodeo.
The average New Era (Namibia) fan in United States is 26.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Zach Ertz, Circular economy, Car Seat Headrest, with strongest over-indexing on Zach Ertz (2.4× the country average). Demographically, the New Era (Namibia) audience skews balanced with an average age of 26.4, and over-indexes on personality traits such as Tradition, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 13 brand affinities and 50 regions tracked by Rascasse.
Category: News · Type: Website / Newspaper / Magazine
Demographics of New Era (Namibia) fans
| Metric | Value |
|---|---|
| Female | 48.4% |
| Male | 51.6% |
| Average age | 26.4 |
| Estimated audience size | 1,199,375 |
Audience persona
The typical New Era (Namibia) fan in United States is balanced, around 26.4 years old, with strong Tradition tendencies and a notable affinity for Zach Ertz.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 260,219 | 1.97× |
| Texas | 137,310 | 1.33× |
| New York | 106,531 | 1.59× |
| Florida | 69,800 | 0.86× |
| Illinois | 56,505 | 1.41× |
| Arizona | 46,187 | 1.89× |
| Pennsylvania | 45,355 | 1.12× |
| Georgia | 41,741 | 1.13× |
| New Jersey | 40,623 | 1.33× |
| Michigan | 35,305 | 1.13× |
| Ohio | 34,101 | 0.92× |
| North Carolina | 32,345 | 0.9× |
| Washington | 27,596 | 1.15× |
| Virginia | 25,786 | 0.88× |
| Colorado | 25,510 | 1.35× |
| Massachusetts | 23,172 | 0.98× |
| Maryland | 19,785 | 0.96× |
| Indiana | 19,769 | 0.9× |
| Tennessee | 19,751 | 0.82× |
| Nevada | 17,705 | 1.53× |
| Missouri | 17,206 | 0.89× |
| Wisconsin | 15,878 | 0.88× |
| Utah | 14,837 | 1.38× |
| Minnesota | 14,706 | 0.86× |
| Oregon | 14,264 | 1.04× |
| South Carolina | 14,057 | 0.78× |
| Alabama | 13,101 | 0.78× |
| Connecticut | 12,449 | 1.03× |
| Kentucky | 11,742 | 0.78× |
| Oklahoma | 11,418 | 0.86× |
| Louisiana | 11,219 | 0.73× |
| New Mexico | 9,469 | 1.57× |
| Kansas | 9,162 | 0.97× |
| Iowa | 8,366 | 0.85× |
| Mississippi | 6,493 | 0.66× |
| Arkansas | 6,320 | 0.64× |
| Idaho | 6,205 | 1.03× |
| Hawaii | 5,796 | 1.12× |
| Nebraska | 5,537 | 0.92× |
| West Virginia | 3,499 | 0.63× |
| Rhode Island | 3,293 | 0.86× |
| New Hampshire | 3,146 | 0.67× |
| Delaware | 2,937 | 0.89× |
| Washington, District of Columbia | 2,930 | 0.81× |
| Montana | 2,882 | 0.87× |
| Maine | 2,489 | 0.58× |
| North Dakota | 2,065 | 0.84× |
| South Dakota | 2,041 | 0.74× |
| Alaska | 1,911 | 0.74× |
| Wyoming | 1,659 | 0.93× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Zach Ertz | 2.4× | Sports |
| Circular economy | 1.66× | Business & Career |
| Car Seat Headrest | 1.63× | Music & Radio |
| XCOM: Enemy Within | 1.51× | Games |
| Pro Fantasy Rodeo | 1.5× | Sports |
| GE Wind Energy | 2.01× | Home & Garden |
| Hey! Say! JUMP | 1.72× | Music & Radio |
| Santa Eulària des Riu | 1.55× | Travel & Leisure |
| Spilsby | 1.79× | Travel & Leisure |
| Enfagrow A+ Malaysia | 1.66× | Kids & Family |
| Ethan Cramer Music | 1.59× | Music & Radio |
| University of Michigan School of Natural Resources and Environment | 1.81× | Business & Career |
| University of Missouri School of Law | 2.21× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.27 |
| Mindfulness | BALANCE | 1.11 |
| Sports Activity | POWER | 0.9 |
| Pet Ownership | JOY | 0.84 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 30.6% |
| Mexico | 20.8% |
| United States | 10.6% |
See New Era (Namibia) audiences in other countries
More News audiences in United States
Frequently asked questions
How many fans does New Era (Namibia) have in United States?
New Era (Namibia) has an estimated audience of 1,199,375 people in United States, concentrated in California and Texas.
What is the gender split and age of New Era (Namibia) fans?
48.4% of New Era (Namibia) fans are female, 51.6% are male, with an average age of 26.4 years.
Which brands do New Era (Namibia) fans like most?
New Era (Namibia) fans show strongest brand affinity for Zach Ertz (2.4×), Circular economy (1.66×), and Car Seat Headrest (1.63×) over the country average.
Where do New Era (Namibia) fans live in United States?
New Era (Namibia) fans in United States are most concentrated in California (reach 260,219), Texas (reach 137,310), and New York (reach 106,531). These three regions account for the largest share of the active audience.
What other brands do New Era (Namibia) fans also like?
Beyond New Era (Namibia) itself, the audience over-indexes on Circular economy (1.66×), Car Seat Headrest (1.63×), XCOM: Enemy Within (1.51×), and Pro Fantasy Rodeo (1.5×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for New Era (Namibia). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.