Rascasse Audience Intelligence

Circus Audience in United States

A data profile of the people who buy, follow and care about Circus in United States — modelled from more than twelve digital signal sources. Circus has an estimated audience of 10,857,740 people in United States.

#87among Touchpoint in United States#96in Kids & Family

The average Circus fan in United States is 39.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Acrobatics, Trapeze, Aerial dance, with strongest over-indexing on Acrobatics (7.73× the country average).

Demographically, the Circus audience skews more female with an average age of 39.3, and over-indexes on personality traits such as Extroversion, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Circus fan in United States is more female, around 39.3 years old, with strong Extroversion tendencies and a notable affinity for Acrobatics.

Category: Kids & Family · Type: Touchpoint

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Circus profile in United States.

Audience size
10.9M
in United States
Gender
59.6%♀
40.4% male
Age
39.3
average years
Country rank
#3305
Touchpoint in United States
Fig. 01

Search interest · 12-month trend

+6%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Circus fans

59.6% are female, 40.4% are male, average age 39.3.

Fig. 02

Gender split

59.6%
Female
40.4%
Male
Demographic split for Circus audience in United States
MetricValue
Female59.6%
Male40.4%
Average age39.3
Estimated audience size10,857,740
Fig. 03

Age distribution

Ø 39.3
average years
Age distribution of the Circus audience in United States
Age bracketShare%
16-1918%
20-2920%
30-3921%
40-4921%
50+19%
Fig. 04

Worldwide distribution

30.1%

of the worldwide Circus audience comes from United States.

Worldwide audience distribution share by country for Circus
CountryShare
United States30.1%
United Kingdom6.5%
Italy4.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Circus audience in United States is strongest.

Fig. 05

Top regions by affinity

Circus fans by region: top regions in United States
#RegionReachAffinity×
01Nevada~100K1.41×
02South Dakota~40K1.40×
03North Dakota~30K1.24×
04Georgia~400K1.22×
05New York~700K1.16×
06Ohio~400K1.16×
07California~1.5M1.14×
08Texas~1M1.14×
09Virginia~300K1.14×
10Louisiana~200K1.12×
11Rhode Island~40K1.10×
12New Jersey~300K1.09×
13Massachusetts~200K1.09×
14Alabama~200K1.09×
15Arizona~200K1.08×
16Florida~800K1.07×
17Maryland~200K1.07×
18Missouri~200K1.05×
19Connecticut~100K1.05×
20Illinois~400K1.04×
21Tennessee~200K1.02×
22Pennsylvania~400K1.01×
23Kentucky~100K1.01×
24Minnesota~200K1.00×
25Utah~100K0.99×
26Indiana~200K0.98×
27South Carolina~200K0.97×
28Oklahoma~100K0.97×
29Kansas~80K0.97×
30New Mexico~50K0.97×
31Michigan~300K0.96×
32Washington~200K0.96×
33Arkansas~90K0.96×
34West Virginia~50K0.96×
35Colorado~200K0.95×
36North Carolina~300K0.93×
37Nebraska~50K0.92×
38Mississippi~80K0.91×
39Iowa~80K0.89×
40New Hampshire~40K0.89×
41Montana~30K0.89×
42Delaware~30K0.88×
43Idaho~50K0.87×
44Washington, District of Columbia~30K0.87×
45Oregon~100K0.86×
46Maine~30K0.86×
47Alaska~20K0.84×
48Wisconsin~100K0.81×
49Hawaii~40K0.81×
50Vermont~10K0.77×
Fig. 06

Affinity by region

Affinity by region — Circus, United States
0.77×1.00×1.41×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Circus audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Circus audience
#·InterestCategoryAffinity×
01Aerial silkFashion & Accessoires14.67×
02Aerial danceMusic & Radio13.22×
03TrapezeSports12.33×
04Contemporary circusTravel & Leisure11.84×
05Acrobatic gymnasticsSports9.32×
06AcrobaticsSports7.73×
07Cirque du SoleilMusic & Radio4.73×
08ClownKids & Family4.32×
09Quinceañera (telenovela)Movies & TV2.97×
10UnivisionMovies & TV2.42×
11TelemundoMovies & TV2.23×
12Magic (illusion)Kids & Family1.84×
13Latin music (genre)Music & Radio1.75×
14New MexicoTravel & Leisure1.71×
15Spanish languagePolitics & Society1.66×
16Pacific OceanTravel & Leisure1.65×
17BurlingtonFashion & Accessoires1.64×
18ThanksgivingKids & Family1.60×
19Electronic publishingNews1.59×
20WingstopFood & Beverages1.58×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Circus audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Circus audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.31×
Urban LifestyleOPEN1.28×
SpiritualityBALANCE1.25×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Circus audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.90×
DIY MentalityTHRILL0.91×
Early Adopter MentalityPOWER0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Circus have in United States?

Circus has an estimated audience of 10,857,740 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Circus fans?

59.6% of Circus fans are female, 40.4% are male, with an average age of 39.3 years.

03

Which brands do Circus fans like most?

Circus fans show strongest brand affinity for Acrobatics (7.73×), Trapeze (12.33×), and Aerial dance (13.22×) over the country average.

04

Where do Circus fans live in United States?

Circus fans in United States are most concentrated in California (reach ~1.5M), Texas (reach ~1M), and Florida (reach ~800K). These three regions account for the largest share of the active audience.

05

What other brands do Circus fans also like?

Beyond Circus itself, the audience over-indexes on Trapeze (12.33×), Aerial dance (13.22×), Aerial silk (14.67×), and Quinceañera (telenovela) (2.97×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Kids & Family audiences in United States

See Circus audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Circus. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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