Persuasion Audience in United States

Persuasion logo

Persuasion has an estimated audience of 1,304,281 people in United States. 55.6% are female, 44.4% are male, average age 41.6. Top regions: Florida, California, Texas. Top brand affinities: Hebe, Who Wants to Be a Millionaire?, Israel, Stamp collecting, Product design.

The average Persuasion fan in United States is 41.6 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, California, Texas. Top brand affinities include Hebe, Who Wants to Be a Millionaire?, Israel, with strongest over-indexing on Hebe (8.83× the country average). Demographically, the Persuasion audience skews more female with an average age of 41.6, and over-indexes on personality traits such as Risk Appetite, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 37 regions tracked by Rascasse.

Category: Literature · Type: Book / Manga / Comic

Demographics of Persuasion fans

Demographic split for Persuasion audience in United States
MetricValue
Female55.6%
Male44.4%
Average age41.6
Estimated audience size1,304,281

Audience persona

The typical Persuasion fan in United States is more female, around 41.6 years old, with strong Risk Appetite tendencies and a notable affinity for Hebe.

Top regions in United States

Top regions ranked by reach for Persuasion in United States
RegionReachAffinity
Florida36,7210.42×
California36,5730.25×
Texas36,5100.33×
Louisiana22,2711.32×
Arkansas22,2522.07×
Oklahoma21,7621.5×
Kentucky21,4171.31×
Alabama20,7311.14×
Tennessee19,7490.75×
South Carolina19,608
Indiana19,1050.8×
Kansas19,1001.86×
Missouri18,5020.88×
Iowa18,1321.69×
North Carolina17,7650.45×
Ohio17,6920.44×
Georgia17,6200.44×
Michigan17,6130.52×
Wisconsin17,5190.89×
Arizona16,8710.63×
New York16,8330.23×
Pennsylvania16,7970.38×
Nebraska16,6842.55×
Connecticut16,6591.27×
New Mexico16,5972.54×
Nevada16,5431.31×
Oregon16,3321.09×
Utah16,2341.39×
Virginia16,1300.51×
Maryland16,0480.72×
New Jersey16,0100.48×
Illinois15,7550.36×
Minnesota15,6520.84×
Massachusetts15,4920.6×
Washington15,1230.58×
Colorado15,0800.73×
Washington, District of Columbia10,6382.71×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Persuasion audience
BrandAffinityCategory
Hebe8.83×Home & Garden
Who Wants to Be a Millionaire?10.26×Movies & TV
Israel2.12×Travel & Leisure
Stamp collectingHome & Garden
Product design1.52×Business & Career
Jingoism1.56×Politics & Society
Buying and Selling Real Estate5.28×Home & Garden
Kendra Scott1.79×Fashion & Accessoires
Governor of Michigan4.08×Politics & Society
Vocal harmony2.45×Music & Radio
Goop2.82×Internet & Social Media
John Havlicek7.97×Sports
Jesse Plemons1.72×Movies & TV
Wikia1.66×Internet & Social Media
Home staging2.56×Home & Garden
Grinch1.92×Movies & TV
South Asian cuisine4.07×Food & Beverages
Cam Ward1.75×Sports
Scratching post4.24×Pets & Animals
Business English2.48×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Persuasion audience
TraitClusterScore
Risk AppetiteTHRILL1.81
Career OrientationPOWER1.48
Need for SecurityCONSERVATISM1.46
SustainabilityBALANCE1.45
PatriotismCONSERVATISM1.41
Social Media UsageJOY1.4

Worldwide distribution

Worldwide audience distribution share by country for Persuasion
CountryShare
United States40.4%
India9.7%
United Kingdom8.7%

See Persuasion audiences in other countries

More Literature audiences in United States

Frequently asked questions

How many fans does Persuasion have in United States?

Persuasion has an estimated audience of 1,304,281 people in United States, concentrated in Florida and California.

What is the gender split and age of Persuasion fans?

55.6% of Persuasion fans are female, 44.4% are male, with an average age of 41.6 years.

Which brands do Persuasion fans like most?

Persuasion fans show strongest brand affinity for Hebe (8.83×), Who Wants to Be a Millionaire? (10.26×), and Israel (2.12×) over the country average.

Where do Persuasion fans live in United States?

Persuasion fans in United States are most concentrated in Florida (reach 36,721), California (reach 36,573), and Texas (reach 36,510). These three regions account for the largest share of the active audience.

What other brands do Persuasion fans also like?

Beyond Persuasion itself, the audience over-indexes on Who Wants to Be a Millionaire? (10.26×), Israel (2.12×), Stamp collecting (4×), and Product design (1.52×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Persuasion. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.