Proverbs 31 Audience in United States

Proverbs 31 has an estimated audience of 2,385,711 people in United States. 91.1% are female, 8.9% are male, average age 44.0. Top regions: Texas, California, Florida. Top brand affinities: Pillow, Saving, Jack White, WFTS-TV, Cachorro.
The average Proverbs 31 fan in United States is 44.0 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Pillow, Saving, Jack White, with strongest over-indexing on Pillow (1.88× the country average). Demographically, the Proverbs 31 audience skews more female with an average age of 44.0, and over-indexes on personality traits such as Spirituality, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Literature · Type: Topic
Demographics of Proverbs 31 fans
| Metric | Value |
|---|---|
| Female | 91.1% |
| Male | 8.9% |
| Average age | 44.0 |
| Estimated audience size | 2,385,711 |
Audience persona
The typical Proverbs 31 fan in United States is more female, around 44.0 years old, with strong Spirituality tendencies and a notable affinity for Pillow.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 298,968 | 1.46× |
| California | 215,903 | 0.82× |
| Florida | 195,982 | 1.21× |
| Georgia | 123,240 | 1.68× |
| North Carolina | 108,880 | 1.52× |
| New York | 84,065 | 0.63× |
| Tennessee | 81,617 | 1.71× |
| Ohio | 69,937 | 0.95× |
| Illinois | 69,302 | 0.87× |
| Alabama | 67,875 | 2.04× |
| Pennsylvania | 67,739 | 0.84× |
| Virginia | 66,120 | 1.14× |
| Michigan | 61,652 | 0.99× |
| South Carolina | 58,197 | 1.62× |
| Louisiana | 52,465 | 1.71× |
| Indiana | 50,092 | 1.15× |
| Maryland | 47,205 | 1.15× |
| Missouri | 46,050 | 1.2× |
| Mississippi | 42,172 | 2.15× |
| Arizona | 41,429 | 0.85× |
| New Jersey | 40,379 | 0.67× |
| Kentucky | 39,479 | 1.32× |
| Oklahoma | 36,929 | 1.39× |
| Washington | 36,129 | 0.75× |
| Arkansas | 31,986 | 1.63× |
| Colorado | 29,304 | 0.78× |
| Minnesota | 25,520 | 0.75× |
| Wisconsin | 25,299 | 0.7× |
| Massachusetts | 24,433 | 0.52× |
| Kansas | 20,209 | 1.07× |
| Oregon | 17,933 | 0.66× |
| Nevada | 17,835 | 0.77× |
| Iowa | 16,362 | 0.83× |
| Connecticut | 14,700 | 0.61× |
| New Mexico | 12,006 | 1× |
| West Virginia | 11,821 | 1.06× |
| Nebraska | 10,781 | 0.9× |
| Idaho | 10,585 | 0.88× |
| Hawaii | 10,075 | 0.98× |
| Utah | 9,021 | 0.42× |
| Delaware | 5,942 | 0.9× |
| Washington, District of Columbia | 5,713 | 0.8× |
| Montana | 5,159 | 0.78× |
| South Dakota | 4,856 | 0.88× |
| Alaska | 4,449 | 0.87× |
| New Hampshire | 4,320 | 0.46× |
| Maine | 4,256 | 0.5× |
| Rhode Island | 4,106 | 0.54× |
| North Dakota | 3,866 | 0.79× |
| Wyoming | 2,727 | 0.77× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Pillow | 1.88× | Home & Garden |
| Saving | 1.65× | Business & Career |
| Jack White | 1.84× | Movies & TV |
| WFTS-TV | 2.27× | Movies & TV |
| Cachorro | 1.95× | Pets & Animals |
| Necktie | 1.74× | Fashion & Accessoires |
| English literature | 2.29× | Literature |
| Fox & Friends | 1.56× | Movies & TV |
| South Asian cuisine | 2.64× | Food & Beverages |
| Brunello Cucinelli | 1.92× | Fashion & Accessoires |
| Layne Staley | 1.57× | Music & Radio |
| Solo climbing | 1.63× | Sports |
| Hattiesburg, Mississippi | 2.25× | Travel & Leisure |
| Vacaville, California | 2.26× | Travel & Leisure |
| Certified diabetes educator | 2.64× | Business & Career |
| Cantù | 1.84× | Travel & Leisure |
| Bounce (film) | 2.35× | Movies & TV |
| Buenavista (Madrid) | 1.64× | Travel & Leisure |
| Further education | 1.77× | Kids & Family |
| Final Fantasy VII (Famicom) | 2.42× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.72 |
| Family Orientation | CONSERVATISM | 1.56 |
| Community Orientation | OPEN | 1.48 |
| Price Sensitivity | PREMIUM | 1.39 |
| DIY Mentality | THRILL | 1.27 |
| Creativity | OPEN | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 89.4% |
| Canada | 1.5% |
| Spain | 1.2% |
See Proverbs 31 audiences in other countries
More Literature audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Proverbs 31 have in United States?
Proverbs 31 has an estimated audience of 2,385,711 people in United States, concentrated in Texas and California.
What is the gender split and age of Proverbs 31 fans?
91.1% of Proverbs 31 fans are female, 8.9% are male, with an average age of 44.0 years.
Which brands do Proverbs 31 fans like most?
Proverbs 31 fans show strongest brand affinity for Pillow (1.88×), Saving (1.65×), and Jack White (1.84×) over the country average.
Where do Proverbs 31 fans live in United States?
Proverbs 31 fans in United States are most concentrated in Texas (reach 298,968), California (reach 215,903), and Florida (reach 195,982). These three regions account for the largest share of the active audience.
What other brands do Proverbs 31 fans also like?
Beyond Proverbs 31 itself, the audience over-indexes on Saving (1.65×), Jack White (1.84×), WFTS-TV (2.27×), and Cachorro (1.95×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Proverbs 31. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.