Rascasse Audience Intelligence

Rakim Audience in United States

A data profile of the people who buy, follow and care about Rakim in United States — modelled from more than twelve digital signal sources. Rakim has an estimated audience of 360,993 people in United States.

#328among Hip hop in United States#10921among Person in United States#6303in Music & Radio

The average Rakim fan in United States is 37.4 years old, more male, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Fetty Wap, Vanilla Ice, Jaden Smith, with strongest over-indexing on Fetty Wap (149.61× the country average).

Demographically, the Rakim audience skews more male with an average age of 37.4, and over-indexes on personality traits such as Patriotism, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Rakim fan in United States is more male, around 37.4 years old, with strong Patriotism tendencies and a notable affinity for Fetty Wap.

Category: Music & Radio · Type: Person · Subtype: Hip hop

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Rakim profile in United States.

Audience size
361K
in United States
Gender
39.1%♀
60.9% male
Age
37.4
average years
Country rank
#43914
Person in United States
Fig. 01

Search interest · 12-month trend

-6%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Rakim fans

39.1% are female, 60.9% are male, average age 37.4.

Fig. 02

Gender split

39.1%
Female
60.9%
Male
Demographic split for Rakim audience in United States
MetricValue
Female39.1%
Male60.9%
Average age37.4
Estimated audience size360,993
Fig. 03

Age distribution

Ø 37.4
average years
Age distribution of the Rakim audience in United States
Age bracketShare%
16-1919%
20-2921%
30-3926%
40-4925%
50+9%
Fig. 04

Worldwide distribution

54.8%

of the worldwide Rakim audience comes from United States.

Worldwide audience distribution share by country for Rakim
CountryShare
United States54.8%
United Kingdom5.7%
Brazil4.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Rakim audience in United States is strongest.

Fig. 05

Top regions by affinity

Rakim fans by region: top regions in United States
#RegionReachAffinity×
01New York~40K2.02×
02Maryland~10K1.93×
03Washington, District of Columbia~2K1.76×
04Georgia~20K1.58×
05New Jersey~10K1.56×
06Connecticut~6K1.55×
07Delaware~2K1.50×
08Pennsylvania~20K1.44×
09North Carolina~20K1.43×
10Louisiana~7K1.41×
11Virginia~10K1.37×
12South Carolina~7K1.24×
13Rhode Island~1K1.23×
14Illinois~10K1.18×
15Massachusetts~9K1.18×
16Michigan~10K1.16×
17California~50K1.13×
18Nevada~4K1.13×
19Mississippi~3K1.11×
20Ohio~10K1.08×
21Alabama~6K1.08×
22Florida~30K1.05×
23Missouri~6K0.97×
24Indiana~6K0.95×
25Tennessee~7K0.94×
26Texas~30K0.93×
27Vermont<1K0.90×
28Kentucky~4K0.87×
29Arkansas~3K0.85×
30Arizona~6K0.84×
31New Hampshire~1K0.83×
32Maine~1K0.83×
33Alaska<1K0.83×
34Washington~6K0.81×
35North Dakota<1K0.81×
36Oregon~3K0.80×
37Oklahoma~3K0.80×
38West Virginia~1K0.79×
39Hawaii~1K0.79×
40South Dakota<1K0.79×
41Minnesota~4K0.78×
42New Mexico~1K0.78×
43Wisconsin~4K0.77×
44Kansas~2K0.77×
45Montana<1K0.77×
46Colorado~4K0.76×
47Nebraska~1K0.74×
48Idaho~1K0.69×
49Iowa~2K0.68×
50Utah~2K0.63×
Fig. 06

Affinity by region

Affinity by region — Rakim, United States
0.63×1.00×2.02×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Rakim audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Rakim audience
#·InterestCategoryAffinity×
01Fetty WapMusic & Radio149.61×
02Grandmaster FlashMusic & Radio54.80×
03Vanilla IceMusic & Radio47.59×
04Ghostface KillahMusic & Radio26.93×
05Tech N9neMusic & Radio25.54×
06Method ManMusic & Radio25.38×
07Jaden SmithMovies & TV22.96×
08Dean MartinMusic & Radio21.32×
09Will.i.amMusic & Radio19.79×
10Faith EvansMusic & Radio17.32×
11Lil PeepMusic & Radio15.92×
12Queen LatifahMusic & Radio13.80×
13Eazy-EMusic & Radio13.65×
14Nipsey HussleMusic & Radio13.60×
15Joe JonasMusic & Radio13.43×
16LL Cool JMusic & Radio13.35×
17Ice-TMusic & Radio12.77×
1821 SavageMusic & Radio10.92×
19Phil CollinsMusic & Radio7.83×
20Internet celebrityInternet & Social Media3.62×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Rakim audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Rakim audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.67×
Career OrientationPOWER1.60×
IndulgenceJOY1.53×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Rakim audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.61×
Pet OwnershipJOY0.64×
SustainabilityBALANCE0.72×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Rakim have in United States?

Rakim has an estimated audience of 360,993 people in United States, concentrated in California and New York.

02

What is the gender split and age of Rakim fans?

39.1% of Rakim fans are female, 60.9% are male, with an average age of 37.4 years.

03

Which brands do Rakim fans like most?

Rakim fans show strongest brand affinity for Fetty Wap (149.61×), Vanilla Ice (47.59×), and Jaden Smith (22.96×) over the country average.

04

Where do Rakim fans live in United States?

Rakim fans in United States are most concentrated in California (reach ~50K), New York (reach ~40K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Rakim fans also like?

Beyond Rakim itself, the audience over-indexes on Vanilla Ice (47.59×), Jaden Smith (22.96×), Method Man (25.38×), and Dean Martin (21.32×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Rakim audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Rakim. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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