Rascasse Audience Intelligence

Rambo (2008 film) Audience in United States

A data profile of the people who buy, follow and care about Rambo (2008 film) in United States — modelled from more than twelve digital signal sources. Rambo (2008 film) has an estimated audience of 1,554,057 people in United States.

#1154among Movie / TV Show / Series in United States#2844in Movies & TV

The average Rambo (2008 film) fan in United States is 38.4 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Chuck Norris, Sylvester Stallone, The Strangers (2008 film), with strongest over-indexing on Chuck Norris (9.31× the country average).

Demographically, the Rambo (2008 film) audience skews more male with an average age of 38.4, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Rambo (2008 film) fan in United States is more male, around 38.4 years old, with strong Patriotism tendencies and a notable affinity for Chuck Norris.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Rambo (2008 film) profile in United States.

Audience size
1.6M
in United States
Gender
24.1%♀
75.9% male
Age
38.4
average years
Country rank
#17275
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Rambo (2008 film) viewers

24.1% are female, 75.9% are male, average age 38.4.

Fig. 02

Gender split

24.1%
Female
75.9%
Male
Demographic split for Rambo (2008 film) audience in United States
MetricValue
Female24.1%
Male75.9%
Average age38.4
Estimated audience size1,554,057
Fig. 03

Age distribution

Ø 38.4
average years
Age distribution of the Rambo (2008 film) audience in United States
Age bracketShare%
16-1918%
20-2921%
30-3925%
40-4922%
50+14%
Fig. 04

Worldwide distribution

22.6%

of the worldwide Rambo (2008 film) audience comes from United States.

Worldwide audience distribution share by country for Rambo (2008 film)
CountryShare
United States22.6%
Brazil11.3%
Germany9.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Rambo (2008 film) audience in United States is strongest.

Fig. 05

Top regions by affinity

Rambo (2008 film) fans by region: top regions in United States
#RegionReachAffinity×
01Alabama~30K1.27×
02Arizona~40K1.23×
03Utah~20K1.16×
04West Virginia~8K1.16×
05Oklahoma~20K1.15×
06Arkansas~10K1.15×
07Idaho~9K1.14×
08Texas~100K1.13×
09Alaska~4K1.12×
10Kentucky~20K1.10×
11New Mexico~8K1.10×
12Tennessee~30K1.08×
13Mississippi~10K1.07×
14California~200K1.05×
15Illinois~50K1.05×
16North Carolina~50K1.04×
17Louisiana~20K1.04×
18Nebraska~8K1.04×
19Washington~30K1.03×
20Indiana~30K1.03×
21Georgia~50K1.02×
22North Dakota~3K1.01×
23Florida~100K1.00×
24South Carolina~20K1.00×
25Iowa~10K0.99×
26Montana~4K0.99×
27Ohio~50K0.98×
28Oregon~20K0.98×
29Missouri~20K0.97×
30Pennsylvania~50K0.96×
31South Dakota~3K0.96×
32New Jersey~40K0.95×
33Connecticut~10K0.95×
34Nevada~10K0.95×
35Kansas~10K0.95×
36Rhode Island~5K0.95×
37Virginia~40K0.94×
38Colorado~20K0.94×
39Minnesota~20K0.93×
40Michigan~40K0.92×
41Maine~5K0.91×
42New York~80K0.90×
43Wisconsin~20K0.90×
44New Hampshire~5K0.90×
45Massachusetts~30K0.89×
46Maryland~20K0.88×
47Hawaii~6K0.85×
48Vermont~2K0.85×
49Delaware~3K0.81×
50Washington, District of Columbia~4K0.77×
Fig. 06

Affinity by region

Affinity by region — Rambo (2008 film), United States
0.77×1.00×1.27×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Rambo (2008 film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Rambo (2008 film) audience
#·InterestCategoryAffinity×
01Sylvester StalloneMovies & TV12.45×
02The Strangers (2008 film)Movies & TV12.45×
03Bates Motel (TV series)Movies & TV12.45×
04Seth GreenMovies & TV9.65×
05Dolph LundgrenMovies & TV9.64×
06Chuck NorrisMovies & TV9.31×
07WaterworldMovies & TV9.31×
08Hulk HoganSports8.18×
09Seth RollinsSports7.71×
10Ric FlairSports6.08×
11Roman ReignsSports5.46×
12Assassin's CreedGames4.61×
13WWE SmackDownSports4.59×
14WWE Hall of FameSports4.11×
15Winona RyderMovies & TV4.08×
16Bruce WillisMovies & TV2.95×
17BeetlejuiceMovies & TV2.62×
18Pizza HutFood & Beverages1.70×
19Wendy'sFood & Beverages1.70×
20SubwayFood & Beverages1.64×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Rambo (2008 film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Rambo (2008 film) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.21×
Need for SecurityCONSERVATISM1.36×
Convenience OrientationPREMIUM1.20×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Rambo (2008 film) audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.61×
MindfulnessBALANCE0.67×
Luxury OrientationPREMIUM0.74×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Rambo (2008 film) have in United States?

Rambo (2008 film) has an estimated audience of 1,554,057 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Rambo (2008 film) viewers?

24.1% of Rambo (2008 film) fans are female, 75.9% are male, with an average age of 38.4 years.

03

Which brands do Rambo (2008 film) fans like most?

Rambo (2008 film) fans show strongest brand affinity for Chuck Norris (9.31×), Sylvester Stallone (12.45×), and The Strangers (2008 film) (12.45×) over the country average.

04

Where do Rambo (2008 film) fans live in United States?

Rambo (2008 film) fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Rambo (2008 film) fans also like?

Beyond Rambo (2008 film) itself, the audience over-indexes on Sylvester Stallone (12.45×), The Strangers (2008 film) (12.45×), Dolph Lundgren (9.64×), and Seth Green (9.65×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in United States

See Rambo (2008 film) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Rambo (2008 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →