Rambo (2008 film) Audience in United States

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Rambo (2008 film) has an estimated audience of 1,523,468 people in United States. 24.1% are female, 75.9% are male, average age 38.4. Top regions: California, Texas, Florida. Top brand affinities: Staycation, Minnesota, Casely, Captain America (1990 film), Grinch.

The average Rambo (2008 film) fan in United States is 38.4 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Staycation, Minnesota, Casely, with strongest over-indexing on Staycation (10.11× the country average). Demographically, the Rambo (2008 film) audience skews more male with an average age of 38.4, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Rambo (2008 film) fans

Demographic split for Rambo (2008 film) audience in United States
MetricValue
Female24.1%
Male75.9%
Average age38.4
Estimated audience size1,523,468

Audience persona

The typical Rambo (2008 film) fan in United States is more male, around 38.4 years old, with strong Patriotism tendencies and a notable affinity for Staycation.

Top regions in United States

Top regions ranked by reach for Rambo (2008 film) in United States
RegionReachAffinity
California184,9061.1×
Texas155,3971.19×
Florida106,9841.04×
New York80,5230.95×
Illinois56,2031.11×
Pennsylvania50,5650.99×
North Carolina49,8861.09×
Georgia49,6511.06×
Ohio47,5571.01×
Arizona38,5781.24×
New Jersey37,8000.98×
Michigan37,5310.94×
Virginia35,7910.96×
Tennessee33,9561.11×
Washington32,7891.07×
Indiana29,0321.04×
Alabama27,1841.28×
Massachusetts26,9970.9×
Missouri24,2280.99×
South Carolina23,7101.03×
Colorado23,0990.96×
Maryland23,0360.88×
Kentucky20,9751.1×
Wisconsin20,8670.91×
Minnesota20,7740.95×
Louisiana20,5251.04×
Oklahoma19,8211.17×
Oregon17,2330.99×
Utah15,9001.17×
Connecticut14,6330.96×
Arkansas14,4411.15×
Nevada13,9730.95×
Mississippi13,0131.04×
Iowa12,1600.97×
Kansas11,2540.94×
Idaho8,4321.1×
New Mexico8,1141.06×
Nebraska7,9091.04×
West Virginia7,8881.11×
Hawaii5,4060.83×
New Hampshire5,2380.87×
Maine4,7010.86×
Rhode Island4,4790.92×
Montana3,9930.94×
Washington, District of Columbia3,4830.76×
Alaska3,3561.03×
South Dakota3,1900.91×
Delaware3,1840.76×
North Dakota2,9570.94×
Vermont2,1050.79×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Rambo (2008 film) audience
BrandAffinityCategory
Staycation10.11×Home & Garden
Minnesota2.84×Travel & Leisure
Casely9.04×Shopping
Captain America (1990 film)4.36×Movies & TV
Grinch3.53×Movies & TV
Natural rubber1.62×Cars & Mobility
Israel1.59×Travel & Leisure
Nationality1.6×Politics & Society
Hog Hunting2.56×Sports
Home staging3.84×Home & Garden
Google Photos1.78×Technology & Electronics
3D printing1.77×Technology & Electronics
Wok4.52×Food & Beverages
Goop3.63×Internet & Social Media
Vocal harmony2.99×Music & Radio
Chromebook3.4×Technology & Electronics
Jesse Plemons1.95×Movies & TV
Wikia1.91×Internet & Social Media
Grammarly2.49×Business & Career
Pro-Ject2.12×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Rambo (2008 film) audience
TraitClusterScore
PatriotismCONSERVATISM2.15
Risk AppetiteTHRILL1.46
Early Adopter MentalityPOWER1.4
LGBTQ+ IdentityOPEN1.34
Need for SecurityCONSERVATISM1.31
ExtroversionTHRILL1.19

Worldwide distribution

Worldwide audience distribution share by country for Rambo (2008 film)
CountryShare
United States23.1%
Brazil11.3%
Germany8.5%

See Rambo (2008 film) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Rambo (2008 film) have in United States?

Rambo (2008 film) has an estimated audience of 1,523,468 people in United States, concentrated in California and Texas.

What is the gender split and age of Rambo (2008 film) fans?

24.1% of Rambo (2008 film) fans are female, 75.9% are male, with an average age of 38.4 years.

Which brands do Rambo (2008 film) fans like most?

Rambo (2008 film) fans show strongest brand affinity for Staycation (10.11×), Minnesota (2.84×), and Casely (9.04×) over the country average.

Where do Rambo (2008 film) fans live in United States?

Rambo (2008 film) fans in United States are most concentrated in California (reach 184,906), Texas (reach 155,397), and Florida (reach 106,984). These three regions account for the largest share of the active audience.

What other brands do Rambo (2008 film) fans also like?

Beyond Rambo (2008 film) itself, the audience over-indexes on Minnesota (2.84×), Casely (9.04×), Captain America (1990 film) (4.36×), and Grinch (3.53×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Rambo (2008 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.