Rascasse Audience Intelligence

Rambo (film series) Audience in United States

A data profile of the people who buy, follow and care about Rambo (film series) in United States — modelled from more than twelve digital signal sources. Rambo (film series) has an estimated audience of 2,035,031 people in United States.

#856among Movie / TV Show / Series in United States#2172in Movies & TV

The average Rambo (film series) fan in United States is 41.6 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Banshee (TV series), Chuck Norris, Lethal Weapon (TV series), with strongest over-indexing on Banshee (TV series) (89.05× the country average).

Demographically, the Rambo (film series) audience skews more male with an average age of 41.6, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Rambo (film series) fan in United States is more male, around 41.6 years old, with strong Patriotism tendencies and a notable affinity for Banshee (TV series).

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Rambo (film series) profile in United States.

Audience size
2M
in United States
Gender
26.2%♀
73.8% male
Age
41.6
average years
Country rank
#14038
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Rambo (film series) viewers

26.2% are female, 73.8% are male, average age 41.6.

Fig. 02

Gender split

26.2%
Female
73.8%
Male
Demographic split for Rambo (film series) audience in United States
MetricValue
Female26.2%
Male73.8%
Average age41.6
Estimated audience size2,035,031
Fig. 03

Age distribution

Ø 41.6
average years
Age distribution of the Rambo (film series) audience in United States
Age bracketShare%
16-1912%
20-2917%
30-3925%
40-4926%
50+20%
Fig. 04

Worldwide distribution

23.6%

of the worldwide Rambo (film series) audience comes from United States.

Worldwide audience distribution share by country for Rambo (film series)
CountryShare
United States23.6%
Brazil14.7%
Germany7.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Rambo (film series) audience in United States is strongest.

Fig. 05

Top regions by affinity

Rambo (film series) fans by region: top regions in United States
#RegionReachAffinity×
01Alabama~40K1.27×
02Arizona~50K1.23×
03Utah~20K1.16×
04West Virginia~10K1.16×
05Oklahoma~30K1.15×
06Arkansas~20K1.15×
07Idaho~10K1.14×
08Texas~200K1.13×
09Alaska~5K1.12×
10Kentucky~30K1.10×
11New Mexico~10K1.10×
12Tennessee~40K1.08×
13Mississippi~20K1.07×
14California~200K1.05×
15Illinois~70K1.05×
16North Carolina~60K1.04×
17Louisiana~30K1.04×
18Nebraska~10K1.04×
19Washington~40K1.03×
20Indiana~40K1.03×
21Georgia~60K1.02×
22North Dakota~4K1.01×
23Florida~100K1.00×
24South Carolina~30K1.00×
25Iowa~20K0.99×
26Montana~5K0.99×
27Ohio~60K0.98×
28Oregon~20K0.98×
29Missouri~30K0.97×
30Pennsylvania~60K0.96×
31South Dakota~4K0.96×
32New Jersey~50K0.95×
33Connecticut~20K0.95×
34Nevada~20K0.95×
35Kansas~10K0.95×
36Rhode Island~6K0.95×
37Virginia~50K0.94×
38Colorado~30K0.94×
39Minnesota~30K0.93×
40Michigan~50K0.92×
41Maine~7K0.91×
42New York~100K0.90×
43Wisconsin~30K0.90×
44New Hampshire~7K0.90×
45Massachusetts~30K0.89×
46Maryland~30K0.88×
47Hawaii~7K0.85×
48Vermont~3K0.85×
49Delaware~4K0.81×
50Washington, District of Columbia~5K0.77×
Fig. 06

Affinity by region

Affinity by region — Rambo (film series), United States
0.77×1.00×1.27×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Rambo (film series) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Rambo (film series) audience
#·InterestCategoryAffinity×
01Lethal Weapon (TV series)Movies & TV92.59×
02Banshee (TV series)Movies & TV89.05×
03Martin StarrMovies & TV73.03×
04Machete (film)Movies & TV60.88×
05The Expendables (film series)Movies & TV54.49×
06Night at the MuseumMovies & TV51.96×
07Air Force One (film)Movies & TV49.10×
08Ronin (film)Movies & TV46.06×
09Crank (film)Movies & TV45.69×
10Tye SheridanMovies & TV45.62×
11Guy RitchieMovies & TV40.21×
12Miami ViceMovies & TV36.74×
13Eiza GonzálezMovies & TV35.83×
14Full Metal JacketMovies & TV29.54×
15Jake GyllenhaalMovies & TV26.37×
16Chuck NorrisMovies & TV25.83×
17The Rock (film)Movies & TV23.08×
18Animal Kingdom (film)Movies & TV20.37×
19Sylvester StalloneMovies & TV17.18×
20PeacemakerMovies & TV10.14×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Rambo (film series) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Rambo (film series) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.06×
SpiritualityBALANCE1.58×
Need for SecurityCONSERVATISM1.44×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Rambo (film series) audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.86×
Pet OwnershipJOY0.97×
Luxury OrientationPREMIUM0.97×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Rambo (film series) have in United States?

Rambo (film series) has an estimated audience of 2,035,031 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Rambo (film series) viewers?

26.2% of Rambo (film series) fans are female, 73.8% are male, with an average age of 41.6 years.

03

Which brands do Rambo (film series) fans like most?

Rambo (film series) fans show strongest brand affinity for Banshee (TV series) (89.05×), Chuck Norris (25.83×), and Lethal Weapon (TV series) (92.59×) over the country average.

04

Where do Rambo (film series) fans live in United States?

Rambo (film series) fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Rambo (film series) fans also like?

Beyond Rambo (film series) itself, the audience over-indexes on Chuck Norris (25.83×), Lethal Weapon (TV series) (92.59×), Peacemaker (10.14×), and Night at the Museum (51.96×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Rambo (film series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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