Reign (TV series) Audience in United States

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Reign (TV series) has an estimated audience of 1,387,246 people in United States. 75.6% are female, 24.4% are male, average age 46.6. Top regions: California, Texas, Florida. Top brand affinities: Home equity, Grace Slick, The Halal Guys, Historic site, headspace.

The average Reign (TV series) fan in United States is 46.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Home equity, Grace Slick, The Halal Guys, with strongest over-indexing on Home equity (41.59× the country average). Demographically, the Reign (TV series) audience skews more female with an average age of 46.6, and over-indexes on personality traits such as Community Orientation, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of Reign (TV series) fans

Demographic split for Reign (TV series) audience in United States
MetricValue
Female75.6%
Male24.4%
Average age46.6
Estimated audience size1,387,246

Audience persona

The typical Reign (TV series) fan in United States is more female, around 46.6 years old, with strong Community Orientation tendencies and a notable affinity for Home equity.

Top regions in United States

Top regions ranked by reach for Reign (TV series) in United States
RegionReachAffinity
California144,5740.95×
Texas130,0601.09×
Florida95,1611.01×
New York69,0780.89×
Georgia46,6001.09×
North Carolina45,3611.09×
Pennsylvania43,6570.93×
Illinois42,3850.92×
Ohio40,2020.94×
Michigan36,0060.99×
Virginia34,8121.03×
Washington32,6391.17×
Tennessee31,9691.15×
Arizona28,7201.01×
New Jersey27,7400.79×
Indiana25,7711.02×
Massachusetts24,1940.89×
Missouri23,9041.07×
Alabama22,6861.17×
Maryland22,5020.94×
Minnesota21,9471.1×
South Carolina21,8311.05×
Louisiana20,9871.17×
Colorado20,3430.93×
Wisconsin19,5050.93×
Kentucky19,1241.1×
Oklahoma17,8611.16×
Oregon16,6321.05×
Arkansas13,4441.18×
Utah13,2631.07×
Connecticut12,7230.91×
Mississippi12,2781.07×
Nevada11,8810.89×
Kansas11,7571.08×
Iowa11,1620.98×
Idaho7,6911.11×
Nebraska6,6440.96×
New Mexico6,6090.95×
West Virginia6,5061.01×
Hawaii6,2101.04×
New Hampshire4,8360.88×
Maine4,6670.94×
Montana3,8891.01×
Rhode Island3,7380.85×
Washington, District of Columbia3,6220.87×
Delaware3,2470.85×
Alaska3,1831.07×
South Dakota2,9820.93×
North Dakota2,6670.94×
Vermont2,1830.9×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Reign (TV series) audience
BrandAffinityCategory
Home equity41.59×Home & Garden
Grace Slick22.45×Music & Radio
The Halal Guys8.61×Food & Beverages
Historic site5.34×Arts & Culture
headspace10.61×Health
Home staging5.66×Home & Garden
Cryptic crossword16.49×Technology & Electronics
Elsword17.01×Games
Nationality2.2×Politics & Society
Steampunk4.58×Fashion & Accessoires
Wok5.91×Food & Beverages
Throne of Glass6.46×Literature
Whataburger1.55×Food & Beverages
Hitchcock (film)12.46×Movies & TV
Goop4.31×Internet & Social Media
Grinch3.21×Movies & TV
College of the Holy Cross11.73×Business & Career
Goma13.08×Travel & Leisure
Buying a House5.1×Home & Garden
Vocal harmony3.2×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Reign (TV series) audience
TraitClusterScore
Community OrientationOPEN1.58
TraditionCONSERVATISM1.54
SpiritualityBALANCE1.48
MindfulnessBALANCE1.46
Urban LifestyleOPEN1.36
IndulgenceJOY1.3

Worldwide distribution

Worldwide audience distribution share by country for Reign (TV series)
CountryShare
United States23.4%
Brazil7.2%
United Kingdom5.8%

See Reign (TV series) audiences in other countries

More TV series audiences in United States

Frequently asked questions

How many fans does Reign (TV series) have in United States?

Reign (TV series) has an estimated audience of 1,387,246 people in United States, concentrated in California and Texas.

What is the gender split and age of Reign (TV series) fans?

75.6% of Reign (TV series) fans are female, 24.4% are male, with an average age of 46.6 years.

Which brands do Reign (TV series) fans like most?

Reign (TV series) fans show strongest brand affinity for Home equity (41.59×), Grace Slick (22.45×), and The Halal Guys (8.61×) over the country average.

Where do Reign (TV series) fans live in United States?

Reign (TV series) fans in United States are most concentrated in California (reach 144,574), Texas (reach 130,060), and Florida (reach 95,161). These three regions account for the largest share of the active audience.

What other brands do Reign (TV series) fans also like?

Beyond Reign (TV series) itself, the audience over-indexes on Grace Slick (22.45×), The Halal Guys (8.61×), Historic site (5.34×), and headspace (10.61×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Reign (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.