Rich Mix London Audience in United States
Rich Mix London has an estimated audience of 263,150 people in United States. 79.6% are female, 20.4% are male, average age 45.2. Top regions: New York, California, Ohio. Top brand affinities: Band of Brothers, Autism Awareness, Diabetes mellitus awareness, Richard Gere, Scooby-Doo.
The average Rich Mix London fan in United States is 45.2 years old, more female, and lives primarily in New York. The audience is concentrated in New York, California, Ohio. Top brand affinities include Band of Brothers, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on Band of Brothers (28.91× the country average). Demographically, the Rich Mix London audience skews more female with an average age of 45.2, and over-indexes on personality traits such as Tradition, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 20 regions tracked by Rascasse.
Category: Arts & Culture · Type: POI · Subtype: Event venue
Demographics of Rich Mix London fans
| Metric | Value |
|---|---|
| Female | 79.6% |
| Male | 20.4% |
| Average age | 45.2 |
| Estimated audience size | 263,150 |
Audience persona
The typical Rich Mix London fan in United States is more female, around 45.2 years old, with strong Tradition tendencies and a notable affinity for Band of Brothers.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| New York | 9,597 | 0.65× |
| California | 9,557 | 0.33× |
| Ohio | 6,244 | 0.77× |
| Tennessee | 6,099 | 1.16× |
| Maryland | 5,947 | 1.31× |
| Florida | 5,670 | 0.32× |
| Texas | 5,637 | 0.25× |
| Georgia | 5,441 | 0.67× |
| Michigan | 5,439 | 0.79× |
| Wisconsin | 5,410 | 1.37× |
| Arizona | 5,210 | 0.97× |
| Pennsylvania | 5,187 | 0.59× |
| Oregon | 5,044 | 1.67× |
| Virginia | 4,981 | 0.78× |
| New Jersey | 4,944 | 0.74× |
| Illinois | 4,865 | 0.55× |
| Massachusetts | 4,784 | 0.92× |
| Washington | 4,670 | 0.88× |
| Colorado | 4,657 | 1.12× |
| Washington, District of Columbia | 3,285 | 4.15× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Band of Brothers | 28.91× | Movies & TV |
| Autism Awareness | 19.03× | Health |
| Diabetes mellitus awareness | 12.48× | Health |
| Richard Gere | 27.54× | Movies & TV |
| Scooby-Doo | 9.28× | Movies & TV |
| Peanuts | 29.36× | Literature |
| Capital One | 6.19× | Business & Career |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
| Income tax | 13.19× | Business & Career |
| Hair Extensions | 5.04× | Beauty & Wellness |
| LINE | 17.43× | Technology & Electronics |
| Hayley Williams | 13.35× | Music & Radio |
| Charles, Prince of Wales | 18.87× | Politics & Society |
| Indeed.com | 2.88× | Business & Career |
| David Tennant | 14.85× | Movies & TV |
| Mamma Mia! | 11.3× | Movies & TV |
| Google Maps | 2.47× | Internet & Social Media |
| Aubrey Plaza | 7.03× | Movies & TV |
| DuckDuckGo | 5.21× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.58 |
| Patriotism | CONSERVATISM | 1.39 |
| Individualism | JOY | 1.2 |
| Early Adopter Mentality | POWER | 1.2 |
| LGBTQ+ Identity | OPEN | 1.18 |
| Sustainability | BALANCE | 1.13 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 61.9% |
| United Kingdom | 17.2% |
| India | 17.0% |
See Rich Mix London audiences in other countries
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Frequently asked questions
How many fans does Rich Mix London have in United States?
Rich Mix London has an estimated audience of 263,150 people in United States, concentrated in New York and California.
What is the gender split and age of Rich Mix London fans?
79.6% of Rich Mix London fans are female, 20.4% are male, with an average age of 45.2 years.
Which brands do Rich Mix London fans like most?
Rich Mix London fans show strongest brand affinity for Band of Brothers (28.91×), Autism Awareness (19.03×), and Diabetes mellitus awareness (12.48×) over the country average.
Where do Rich Mix London fans live in United States?
Rich Mix London fans in United States are most concentrated in New York (reach 9,597), California (reach 9,557), and Ohio (reach 6,244). These three regions account for the largest share of the active audience.
What other brands do Rich Mix London fans also like?
Beyond Rich Mix London itself, the audience over-indexes on Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), Richard Gere (27.54×), and Scooby-Doo (9.28×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Rich Mix London. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.