Rocky Marciano Audience in United States

Rocky Marciano logo

Rocky Marciano has an estimated audience of 595,043 people in United States. 36.4% are female, 63.6% are male, average age 41.6. Top regions: California, Texas, Florida. Top brand affinities: Felicity Jones, Waterworld, Antonio Gates, LibreOffice, Oscar Isaac.

The average Rocky Marciano fan in United States is 41.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Felicity Jones, Waterworld, Antonio Gates, with strongest over-indexing on Felicity Jones (93.61× the country average). Demographically, the Rocky Marciano audience skews more male with an average age of 41.6, and over-indexes on personality traits such as Pet Ownership, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Martial art

Demographics of Rocky Marciano fans

Demographic split for Rocky Marciano audience in United States
MetricValue
Female36.4%
Male63.6%
Average age41.6
Estimated audience size595,043

Audience persona

The typical Rocky Marciano fan in United States is more male, around 41.6 years old, with strong Pet Ownership tendencies and a notable affinity for Felicity Jones.

Top regions in United States

Top regions ranked by reach for Rocky Marciano in United States
RegionReachAffinity
California62,0120.95×
Texas48,3230.94×
Florida43,5201.08×
New York42,2961.27×
Pennsylvania26,3491.32×
Massachusetts23,9442.04×
Illinois21,5341.09×
Ohio19,4891.06×
New Jersey18,7431.24×
North Carolina17,909
Georgia17,2760.94×
Michigan15,7041.01×
Virginia13,4320.93×
Tennessee11,902
Arizona11,7930.97×
Indiana10,831
Missouri10,0091.04×
Maryland9,9680.97×
Washington9,6370.81×
Louisiana9,4021.23×
South Carolina8,7870.98×
Kentucky8,7081.17×
Alabama8,0940.97×
Connecticut7,5421.26×
Wisconsin7,2040.8×
Colorado7,0190.75×
Oklahoma6,6521.01×
Minnesota6,1560.72×
Nevada6,1541.07×
Oregon5,3590.79×
Mississippi5,1281.05×
Arkansas5,1081.04×
Iowa4,8520.99×
New Hampshire4,1961.79×
Kansas4,1090.88×
Utah3,3610.63×
West Virginia3,2441.17×
Rhode Island3,1121.64×
Nebraska2,5980.87×
New Mexico2,3550.79×
Idaho2,2030.74×
Maine2,134
Hawaii2,0300.79×
Delaware1,6230.99×
Washington, District of Columbia1,5520.87×
Montana1,3280.8×
Alaska1,0000.79×
South Dakota9220.67×
Vermont8490.81×
North Dakota7680.63×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Rocky Marciano audience
BrandAffinityCategory
Felicity Jones93.61×Movies & TV
Waterworld98.83×Movies & TV
Antonio Gates158.3×Sports
LibreOffice124.72×Technology & Electronics
Oscar Isaac36.16×Movies & TV
Alan Turing76.17×Politics & Society
Key Food44.61×Shopping
Tibidabo146.14×Travel & Leisure
Elie Tahari97.01×Fashion & Accessoires
Paperless Post48.12×Shopping
Blue Crush108.87×Movies & TV
Last.fm95.02×Music & Radio
Anne Klein74.94×Fashion & Accessoires
HoneyBaked Ham30.78×Food & Beverages
The UPS Store8.99×Shopping
Sylvester Stallone20.35×Movies & TV
Ladurée71.82×Food & Beverages
Phillip Lim82.5×Fashion & Accessoires
Roberto Cavalli42.05×Fashion & Accessoires
Vera Wang23.77×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Rocky Marciano audience
TraitClusterScore
Pet OwnershipJOY3.21
IndulgenceJOY3.05
Design AffinityPREMIUM2.75
TravellingTHRILL2.23
Luxury OrientationPREMIUM1.71
CreativityOPEN1.53

Worldwide distribution

Worldwide audience distribution share by country for Rocky Marciano
CountryShare
United States30.6%
Italy12.3%
United Kingdom8.1%

See Rocky Marciano audiences in other countries

More Martial art audiences in United States

Frequently asked questions

How many fans does Rocky Marciano have in United States?

Rocky Marciano has an estimated audience of 595,043 people in United States, concentrated in California and Texas.

What is the gender split and age of Rocky Marciano fans?

36.4% of Rocky Marciano fans are female, 63.6% are male, with an average age of 41.6 years.

Which brands do Rocky Marciano fans like most?

Rocky Marciano fans show strongest brand affinity for Felicity Jones (93.61×), Waterworld (98.83×), and Antonio Gates (158.3×) over the country average.

Where do Rocky Marciano fans live in United States?

Rocky Marciano fans in United States are most concentrated in California (reach 62,012), Texas (reach 48,323), and Florida (reach 43,520). These three regions account for the largest share of the active audience.

What other brands do Rocky Marciano fans also like?

Beyond Rocky Marciano itself, the audience over-indexes on Waterworld (98.83×), Antonio Gates (158.3×), LibreOffice (124.72×), and Oscar Isaac (36.16×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Rocky Marciano. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.