Rascasse Audience Intelligence

Roberto Cavalli Target Market in United States

A data profile of the people who buy, follow and care about Roberto Cavalli in United States — modelled from more than twelve digital signal sources. Roberto Cavalli has an estimated audience of 1,681,883 people in United States.

#43among Luxury fashion in United States#1686among Brand in United States#719in Fashion & Accessoires

The average Roberto Cavalli fan in United States is 31.9 years old, balanced, and lives primarily in California.

The audience is concentrated in California, New York, Florida.

Top brand affinities include Nike Swim, Mulberry (company), John Daly, with strongest over-indexing on Nike Swim (1689.87× the country average).

Demographically, the Roberto Cavalli audience skews balanced with an average age of 31.9, and over-indexes on personality traits such as Luxury Orientation, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Roberto Cavalli fan in United States is balanced, around 31.9 years old, with strong Luxury Orientation tendencies and a notable affinity for Nike Swim.

Category: Fashion & Accessoires · Type: Brand · Subtype: Luxury fashion

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Roberto Cavalli profile in United States.

Audience size
1.7M
in United States
Gender
52.3%♀
47.7% male
Age
31.9
average years
Country rank
#16285
Brand in United States
Fig. 01

Search interest · 12-month trend

-0%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Roberto Cavalli

52.3% are female, 47.7% are male, average age 31.9.

Fig. 02

Gender split

52.3%
Female
47.7%
Male
Demographic split for Roberto Cavalli audience in United States
MetricValue
Female52.3%
Male47.7%
Average age31.9
Estimated audience size1,681,883
Fig. 03

Age distribution

Ø 31.9
average years
Age distribution of the Roberto Cavalli audience in United States
Age bracketShare%
16-1942%
20-2921%
30-3914%
40-4912%
50+11%
Fig. 04

Worldwide distribution

21.2%

of the worldwide Roberto Cavalli audience comes from United States.

Worldwide audience distribution share by country for Roberto Cavalli
CountryShare
United States21.2%
Italy12.2%
United Kingdom6.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Roberto Cavalli audience in United States is strongest.

Fig. 05

Top regions by affinity

Roberto Cavalli customers by region in United States
#RegionReachAffinity×
01New York~300K2.67×
02Florida~200K2.16×
03Washington, District of Columbia~10K2.07×
04New Jersey~90K1.99×
05Maryland~50K1.77×
06California~300K1.75×
07Nevada~30K1.68×
08Georgia~80K1.60×
09Connecticut~30K1.50×
10Illinois~80K1.36×
11Texas~200K1.33×
12Massachusetts~40K1.33×
13Delaware~6K1.26×
14Louisiana~30K1.24×
15Pennsylvania~70K1.16×
16Virginia~50K1.14×
17Rhode Island~6K1.14×
18Arizona~40K1.07×
19Washington~30K0.96×
20Michigan~40K0.95×
21North Carolina~50K0.94×
22South Carolina~20K0.92×
23Hawaii~7K0.92×
24Alabama~20K0.91×
25Mississippi~10K0.87×
26Missouri~20K0.84×
27Tennessee~30K0.83×
28New Mexico~7K0.80×
29Montana~4K0.79×
30Indiana~20K0.78×
31Colorado~20K0.78×
32Alaska~3K0.78×
33Vermont~2K0.78×
34Ohio~40K0.77×
35Minnesota~20K0.77×
36Oregon~10K0.77×
37North Dakota~3K0.75×
38Kentucky~20K0.74×
39New Hampshire~5K0.74×
40Arkansas~10K0.73×
41Maine~4K0.72×
42South Dakota~3K0.72×
43Wisconsin~20K0.68×
44Kansas~9K0.68×
45Nebraska~6K0.67×
46Oklahoma~10K0.66×
47West Virginia~5K0.66×
48Idaho~5K0.64×
49Utah~9K0.63×
50Iowa~8K0.60×
Fig. 06

Affinity by region

Affinity by region — Roberto Cavalli, United States
0.60×1.00×2.67×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Roberto Cavalli audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Roberto Cavalli audience
#·InterestCategoryAffinity×
01Nike SwimSports1689.87×
02Antonio GatesSports64.80×
03Mulberry (company)Fashion & Accessoires58.58×
04Behati PrinslooFashion & Accessoires52.96×
05Nicole RichieMovies & TV49.24×
06Proenza SchoulerFashion & Accessoires40.83×
07Felicity JonesMovies & TV39.84×
08Royal Birkdale Golf ClubSports39.28×
09WaterworldMovies & TV39.04×
10TPC at SawgrassSports38.73×
11Shane LowrySports35.65×
12KoenigseggCars & Mobility34.26×
13Jean Paul GaultierFashion & Accessoires30.77×
14John DalySports29.94×
15Justin RoseSports29.80×
16Oscar de la RentaFashion & Accessoires28.64×
17Vera WangFashion & Accessoires23.95×
18Purple (magazine)Arts & Culture20.20×
19Christmas GiftKids & Family13.51×
20Anne HathawayMovies & TV10.45×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Roberto Cavalli audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Roberto Cavalli audience · What stands out
TraitClusterDeviationScore
Luxury OrientationPREMIUM2.41×
IndulgenceJOY2.24×
Early Adopter MentalityPOWER1.93×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Roberto Cavalli audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY1.05×
Healthy LifestyleBALANCE1.22×
Urban LifestyleOPEN1.25×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Roberto Cavalli's target market in United States?

Roberto Cavalli's target market in United States covers an estimated 1,681,883 people, concentrated in California and New York.

02

What is the gender split and age of Roberto Cavalli customers?

52.3% of the Roberto Cavalli audience are female, 47.7% are male, with an average age of 31.9 years.

03

Which brands do Roberto Cavalli fans like most?

Roberto Cavalli fans show strongest brand affinity for Nike Swim (1689.87×), Mulberry (company) (58.58×), and John Daly (29.94×) over the country average.

04

Where do Roberto Cavalli fans live in United States?

Roberto Cavalli fans in United States are most concentrated in California (reach ~300K), New York (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Roberto Cavalli fans also like?

Beyond Roberto Cavalli itself, the audience over-indexes on Mulberry (company) (58.58×), John Daly (29.94×), Purple (magazine) (20.2×), and Jean Paul Gaultier (30.77×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Roberto Cavalli audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Roberto Cavalli. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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