TPC at Sawgrass Audience in United States

TPC at Sawgrass logo

TPC at Sawgrass has an estimated audience of 913,644 people in United States. 27.6% are female, 72.4% are male, average age 49.3. Top regions: Florida, Texas, California. Top brand affinities: B&B Italia, Livemusic, Justin Rose, Property finder, Mulberry (company).

The average TPC at Sawgrass fan in United States is 49.3 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, Texas, California. Top brand affinities include B&B Italia, Livemusic, Justin Rose, with strongest over-indexing on B&B Italia (361.11× the country average). Demographically, the TPC at Sawgrass audience skews more male with an average age of 49.3, and over-indexes on personality traits such as Family Orientation, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: POI · Subtype: Golf

Demographics of TPC at Sawgrass fans

Demographic split for TPC at Sawgrass audience in United States
MetricValue
Female27.6%
Male72.4%
Average age49.3
Estimated audience size913,644

Audience persona

The typical TPC at Sawgrass fan in United States is more male, around 49.3 years old, with strong Family Orientation tendencies and a notable affinity for B&B Italia.

Top regions in United States

Top regions ranked by reach for TPC at Sawgrass in United States
RegionReachAffinity
Florida258,7484.18×
Texas54,9730.7×
California48,9300.49×
Georgia48,7601.73×
New York46,5960.91×
Pennsylvania34,0301.11×
North Carolina33,6551.22×
Ohio33,3411.18×
Illinois31,3071.03×
Michigan27,7431.16×
South Carolina27,3271.99×
Massachusetts24,8101.38×
Virginia22,6201.02×
New Jersey22,5720.97×
Tennessee20,0311.09×
Minnesota18,2371.39×
Indiana17,0081.02×
Colorado16,2111.13×
Wisconsin15,3441.12×
Missouri14,5140.99×
Alabama13,2121.04×
Maryland12,6200.8×
Arizona12,3260.66×
Kentucky11,478
Connecticut10,7011.17×
Washington10,6420.58×
Louisiana9,6210.82×
Iowa8,4121.12×
Oklahoma7,4520.73×
Utah6,7280.82×
Kansas6,3850.89×
Mississippi6,3820.85×
Oregon6,2270.59×
Arkansas5,3360.71×
Nebraska5,3061.16×
Nevada5,2610.6×
New Hampshire4,3841.22×
Idaho3,2160.7×
Rhode Island3,2141.11×
Maine3,1400.96×
West Virginia3,1070.73×
Washington, District of Columbia2,3110.84×
Delaware2,0660.82×
Hawaii2,0440.52×
South Dakota1,9010.9×
New Mexico1,8700.41×
Montana1,8470.73×
North Dakota1,7430.93×
Vermont1,4490.9×
Wyoming9010.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for TPC at Sawgrass audience
BrandAffinityCategory
B&B Italia361.11×Home & Garden
Livemusic23.81×Music & Radio
Justin Rose59.91×Sports
Property finder15.38×Home & Garden
Mulberry (company)53.57×Fashion & Accessoires
Financial Times40.91×News
Koenigsegg45.03×Cars & Mobility
Maui Jim48.43×Fashion & Accessoires
Tiger Woods14.57×Sports
Phil Mickelson31.67×Sports
Roberto Cavalli34.4×Fashion & Accessoires
Rolls-Royce Ghost58.25×Cars & Mobility
MG Cars64.48×Cars & Mobility
NetJets44.91×Cars & Mobility
The Players Championship44.31×Sports
Brooks Koepka24.69×Sports
Ryder Cup10.69×Sports
Jean Paul Gaultier20×Fashion & Accessoires
PGA Tour5.96×Sports
Omega14.55×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by TPC at Sawgrass audience
TraitClusterScore
Family OrientationCONSERVATISM2.57
Career OrientationPOWER2.11
IndulgenceJOY1.73
Luxury OrientationPREMIUM1.57
LGBTQ+ IdentityOPEN1.53
Sports ActivityPOWER1.37

Worldwide distribution

Worldwide audience distribution share by country for TPC at Sawgrass
CountryShare
United States52.1%
United Kingdom6.7%
Brazil5.9%

See TPC at Sawgrass audiences in other countries

More Golf audiences in United States

Frequently asked questions

How many fans does TPC at Sawgrass have in United States?

TPC at Sawgrass has an estimated audience of 913,644 people in United States, concentrated in Florida and Texas.

What is the gender split and age of TPC at Sawgrass fans?

27.6% of TPC at Sawgrass fans are female, 72.4% are male, with an average age of 49.3 years.

Which brands do TPC at Sawgrass fans like most?

TPC at Sawgrass fans show strongest brand affinity for B&B Italia (361.11×), Livemusic (23.81×), and Justin Rose (59.91×) over the country average.

Where do TPC at Sawgrass fans live in United States?

TPC at Sawgrass fans in United States are most concentrated in Florida (reach 258,748), Texas (reach 54,973), and California (reach 48,930). These three regions account for the largest share of the active audience.

What other brands do TPC at Sawgrass fans also like?

Beyond TPC at Sawgrass itself, the audience over-indexes on Livemusic (23.81×), Justin Rose (59.91×), Property finder (15.38×), and Mulberry (company) (53.57×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for TPC at Sawgrass. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.