A data profile of the people who buy, follow and care about TPC at Sawgrass in United States — modelled from more than twelve digital signal sources. TPC at Sawgrass has an estimated audience of 913,644 people in United States.
The average TPC at Sawgrass fan in United States is 49.3 years old, more male, and lives primarily in Florida.
The audience is concentrated in Florida, Texas, California.
Top brand affinities include B&B Italia, Justin Rose, Mulberry (company), with strongest over-indexing on B&B Italia (232.62× the country average).
Demographically, the TPC at Sawgrass audience skews more male with an average age of 49.3, and over-indexes on personality traits such as Career Orientation, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical TPC at Sawgrass fan in United States is more male, around 49.3 years old, with strong Career Orientation tendencies and a notable affinity for B&B Italia.
The key figures that characterise the TPC at Sawgrass profile in United States.
27.6% are female, 72.4% are male, average age 49.3.
| Metric | Value |
|---|---|
| Female | 27.6% |
| Male | 72.4% |
| Average age | 49.3 |
| Estimated audience size | 913,644 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 4% | |
| 20-29 | 11% | |
| 30-39 | 14% | |
| 40-49 | 20% | |
| 50+ | 51% |
of the worldwide TPC at Sawgrass audience comes from United States.
| Country | Share |
|---|---|
| United States | 52.1% |
| United Kingdom | 6.7% |
| Brazil | 5.9% |
Where the TPC at Sawgrass audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Florida | ~300K | 4.51× | |
| 02 | South Carolina | ~30K | 1.85× | |
| 03 | Georgia | ~40K | 1.55× | |
| 04 | Minnesota | ~20K | 1.29× | |
| 05 | Massachusetts | ~20K | 1.28× | |
| 06 | New Hampshire | ~5K | 1.27× | |
| 07 | Connecticut | ~10K | 1.19× | |
| 08 | North Carolina | ~30K | 1.18× | |
| 09 | Alabama | ~10K | 1.14× | |
| 10 | Nebraska | ~5K | 1.13× | |
| 11 | Ohio | ~30K | 1.12× | |
| 12 | Wisconsin | ~20K | 1.11× | |
| 13 | Pennsylvania | ~30K | 1.09× | |
| 14 | Iowa | ~8K | 1.09× | |
| 15 | Rhode Island | ~3K | 1.09× | |
| 16 | Michigan | ~30K | 1.07× | |
| 17 | Tennessee | ~20K | 1.07× | |
| 18 | North Dakota | ~2K | 1.05× | |
| 19 | Colorado | ~10K | 1.03× | |
| 20 | Kentucky | ~10K | 1.02× | |
| 21 | Illinois | ~30K | 1.00× | |
| 22 | South Dakota | ~2K | 1.00× | |
| 23 | Missouri | ~10K | 0.98× | |
| 24 | Indiana | ~20K | 0.97× | |
| 25 | Virginia | ~20K | 0.96× | |
| 26 | Maine | ~3K | 0.96× | |
| 27 | Vermont | ~2K | 0.96× | |
| 28 | Kansas | ~7K | 0.93× | |
| 29 | New Jersey | ~20K | 0.90× | |
| 30 | Delaware | ~2K | 0.90× | |
| 31 | Mississippi | ~6K | 0.86× | |
| 32 | Montana | ~2K | 0.86× | |
| 33 | New York | ~40K | 0.85× | |
| 34 | Washington, District of Columbia | ~2K | 0.85× | |
| 35 | Arizona | ~20K | 0.83× | |
| 36 | Maryland | ~10K | 0.82× | |
| 37 | Utah | ~7K | 0.82× | |
| 38 | Louisiana | ~9K | 0.80× | |
| 39 | West Virginia | ~3K | 0.79× | |
| 40 | Oklahoma | ~8K | 0.77× | |
| 41 | Idaho | ~3K | 0.75× | |
| 42 | Arkansas | ~6K | 0.73× | |
| 43 | Alaska | ~1K | 0.67× | |
| 44 | Texas | ~50K | 0.65× | |
| 45 | Hawaii | ~2K | 0.63× | |
| 46 | Oregon | ~7K | 0.62× | |
| 47 | Nevada | ~5K | 0.59× | |
| 48 | Washington | ~10K | 0.58× | |
| 49 | New Mexico | ~3K | 0.55× | |
| 50 | California | ~50K | 0.48× |
The strongest cross-interests of the TPC at Sawgrass audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | B&B Italia | Home & Garden | 232.62× | ||
| 02 | MG Cars | Cars & Mobility | 72.27× | ||
| 03 | Justin Rose | Sports | 67.73× | ||
| 04 | Mulberry (company) | Fashion & Accessoires | 64.81× | ||
| 05 | Goodwood Festival of Speed | Sports | 63.63× | ||
| 06 | Rolls-Royce Ghost | Cars & Mobility | 63.21× | ||
| 07 | NetJets | Cars & Mobility | 54.71× | ||
| 08 | The Players Championship | Sports | 46.29× | ||
| 09 | Koenigsegg | Cars & Mobility | 44.99× | ||
| 10 | Maui Jim | Fashion & Accessoires | 43.32× | ||
| 11 | Roberto Cavalli | Fashion & Accessoires | 38.73× | ||
| 12 | Pebble Beach Golf Links | Sports | 33.19× | ||
| 13 | Phil Mickelson | Sports | 29.48× | ||
| 14 | Arnold Palmer | Sports | 25.93× | ||
| 15 | Goyard | Fashion & Accessoires | 21.04× | ||
| 16 | Ryder Cup | Sports | 18.85× | ||
| 17 | Masters Tournament | Sports | 13.79× | ||
| 18 | Tiger Woods | Sports | 13.68× | ||
| 19 | Property finder | Home & Garden | 11.87× | ||
| 20 | Livemusic | Music & Radio | 8.25× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 2.90× | |
| Family Orientation | CONSERVATISM | 2.82× | |
| Indulgence | JOY | 2.27× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.65× | |
| Pet Ownership | JOY | 0.68× | |
| Mindfulness | BALANCE | 0.79× |
TPC at Sawgrass has an estimated audience of 913,644 people in United States, concentrated in Florida and Texas.
27.6% of TPC at Sawgrass fans are female, 72.4% are male, with an average age of 49.3 years.
TPC at Sawgrass fans show strongest brand affinity for B&B Italia (232.62×), Justin Rose (67.73×), and Mulberry (company) (64.81×) over the country average.
TPC at Sawgrass fans in United States are most concentrated in Florida (reach ~300K), Texas (reach ~50K), and California (reach ~50K). These three regions account for the largest share of the active audience.
Beyond TPC at Sawgrass itself, the audience over-indexes on Justin Rose (67.73×), Mulberry (company) (64.81×), Masters Tournament (13.79×), and Ryder Cup (18.85×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for TPC at Sawgrass. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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