Rascasse Audience Intelligence

Ryder Cup Audience in United States

A data profile of the people who buy, follow and care about Ryder Cup in United States — modelled from more than twelve digital signal sources. Ryder Cup has an estimated audience of 11,260,070 people in United States.

#8among Golf in United States#33among Event in United States#245in Sports

The average Ryder Cup fan in United States is 36.8 years old, more male, and lives primarily in New York.

The audience is concentrated in New York, California, Texas.

Top brand affinities include PGA Championship, Rory McIlroy, Masters Tournament, with strongest over-indexing on PGA Championship (40.47× the country average).

Demographically, the Ryder Cup audience skews more male with an average age of 36.8, and over-indexes on personality traits such as Sports Activity, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Ryder Cup fan in United States is more male, around 36.8 years old, with strong Sports Activity tendencies and a notable affinity for PGA Championship.

Category: Sports · Type: Event · Subtype: Golf

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ryder Cup profile in United States.

Audience size
11.3M
in United States
Gender
29.2%♀
70.8% male
Age
36.8
average years
Country rank
#3182
Event in United States
Fig. 01

Search interest · 12-month trend

-38%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ryder Cup fans

29.2% are female, 70.8% are male, average age 36.8.

Fig. 02

Gender split

29.2%
Female
70.8%
Male
Demographic split for Ryder Cup audience in United States
MetricValue
Female29.2%
Male70.8%
Average age36.8
Estimated audience size11,260,070
Fig. 03

Age distribution

Ø 36.8
average years
Age distribution of the Ryder Cup audience in United States
Age bracketShare%
16-1927%
20-2920%
30-3918%
40-4917%
50+17%
Fig. 04

Worldwide distribution

49.9%

of the worldwide Ryder Cup audience comes from United States.

Worldwide audience distribution share by country for Ryder Cup
CountryShare
United States49.9%
United Kingdom10.6%
Canada5.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ryder Cup audience in United States is strongest.

Fig. 05

Top regions by affinity

Ryder Cup fans by region: top regions in United States
#RegionReachAffinity×
01Massachusetts~400K1.72×
02New York~1M1.68×
03Connecticut~200K1.66×
04Maine~60K1.38×
05Washington, District of Columbia~50K1.37×
06Minnesota~200K1.36×
07New Hampshire~60K1.34×
08Vermont~30K1.31×
09Rhode Island~50K1.30×
10North Dakota~30K1.23×
11Iowa~100K1.22×
12Michigan~400K1.20×
13Wisconsin~200K1.17×
14Colorado~200K1.15×
15New Jersey~300K1.13×
16South Carolina~200K1.13×
17Pennsylvania~400K1.10×
18Montana~30K1.10×
19South Dakota~30K1.10×
20North Carolina~400K1.07×
21Illinois~400K1.05×
22Ohio~400K1.04×
23Nebraska~60K1.04×
24Indiana~200K1.02×
25Utah~100K0.99×
26Virginia~300K0.98×
27Tennessee~200K0.98×
28Missouri~200K0.95×
29Kentucky~100K0.95×
30Kansas~80K0.92×
31Delaware~30K0.91×
32Wyoming~20K0.90×
33Georgia~300K0.87×
34Alabama~100K0.84×
35Hawaii~40K0.83×
36Maryland~200K0.80×
37Idaho~50K0.80×
38West Virginia~40K0.78×
39Florida~600K0.76×
40Washington~200K0.75×
41Oklahoma~90K0.73×
42Arizona~200K0.71×
43Texas~700K0.69×
44Arkansas~60K0.69×
45Oregon~90K0.67×
46Louisiana~100K0.66×
47Mississippi~60K0.66×
48Nevada~70K0.64×
49California~800K0.63×
50New Mexico~30K0.50×
Fig. 06

Affinity by region

Affinity by region — Ryder Cup, United States
0.50×1.00×1.72×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ryder Cup audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ryder Cup audience
#·InterestCategoryAffinity×
01Maverik LacrosseSports93.79×
02Scotty CameronSports84.80×
03Women's British OpenSports78.56×
04Golf WorldSports74.67×
05Spyglass Hill Golf CourseSports68.54×
06PUMA GolfSports61.99×
07Shane LowrySports61.00×
08Presidents CupSports47.91×
09Rory McIlroySports45.22×
10PGA ChampionshipSports40.47×
11U.S. Open (golf)Sports34.09×
12Brooks KoepkaSports33.86×
13Jordan SpiethSports32.68×
14Rickie FowlerSports28.99×
15Scottie SchefflerSports19.66×
16Masters TournamentSports18.14×
17Golf ChannelSports15.34×
18Golf ballSports12.47×
19Golf equipmentSports12.29×
20Golf clubSports10.67×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ryder Cup audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Ryder Cup audience · What stands out
TraitClusterDeviationScore
Sports ActivityPOWER2.46×
Quality AwarenessPREMIUM1.92×
Career OrientationPOWER1.38×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Ryder Cup audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.43×
MindfulnessBALANCE0.45×
CreativityOPEN0.59×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Ryder Cup have in United States?

Ryder Cup has an estimated audience of 11,260,070 people in United States, concentrated in New York and California.

02

What is the gender split and age of Ryder Cup fans?

29.2% of Ryder Cup fans are female, 70.8% are male, with an average age of 36.8 years.

03

Which brands do Ryder Cup fans like most?

Ryder Cup fans show strongest brand affinity for PGA Championship (40.47×), Rory McIlroy (45.22×), and Masters Tournament (18.14×) over the country average.

04

Where do Ryder Cup fans live in United States?

Ryder Cup fans in United States are most concentrated in New York (reach ~1M), California (reach ~800K), and Texas (reach ~700K). These three regions account for the largest share of the active audience.

05

What other brands do Ryder Cup fans also like?

Beyond Ryder Cup itself, the audience over-indexes on Rory McIlroy (45.22×), Masters Tournament (18.14×), Golf Channel (15.34×), and Scotty Cameron (84.8×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Golf audiences in United States

See Ryder Cup audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Ryder Cup. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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