Rascasse Audience Intelligence

Jordan Spieth Audience in United States

A data profile of the people who buy, follow and care about Jordan Spieth in United States — modelled from more than twelve digital signal sources. Jordan Spieth has an estimated audience of 4,337,082 people in United States.

#17among Golf in United States#895among Person in United States#647in Sports

The average Jordan Spieth fan in United States is 34.7 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, Florida, California.

Top brand affinities include Golf cart, MLB, PGA Tour, with strongest over-indexing on Golf cart (4.54× the country average).

Demographically, the Jordan Spieth audience skews more male with an average age of 34.7, and over-indexes on personality traits such as Luxury Orientation, Sports Activity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Jordan Spieth fan in United States is more male, around 34.7 years old, with strong Luxury Orientation tendencies and a notable affinity for Golf cart.

Category: Sports · Type: Person · Subtype: Golf

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Jordan Spieth profile in United States.

Audience size
4.3M
in United States
Gender
31.1%♀
68.9% male
Age
34.7
average years
Country rank
#7512
Person in United States
Fig. 01

Search interest · 12-month trend

+12%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Jordan Spieth fans

31.1% are female, 68.9% are male, average age 34.7.

Fig. 02

Gender split

31.1%
Female
68.9%
Male
Demographic split for Jordan Spieth audience in United States
MetricValue
Female31.1%
Male68.9%
Average age34.7
Estimated audience size4,337,082
Fig. 03

Age distribution

Ø 34.7
average years
Age distribution of the Jordan Spieth audience in United States
Age bracketShare%
16-1934%
20-2920%
30-3916%
40-4915%
50+15%
Fig. 04

Worldwide distribution

76.1%

of the worldwide Jordan Spieth audience comes from United States.

Worldwide audience distribution share by country for Jordan Spieth
CountryShare
United States76.1%
United Kingdom6.0%
Canada5.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Jordan Spieth audience in United States is strongest.

Fig. 05

Top regions by affinity

Jordan Spieth fans by region: top regions in United States
#RegionReachAffinity×
01South Carolina~100K1.72×
02Montana~20K1.56×
03Iowa~50K1.48×
04Texas~500K1.36×
05North Carolina~200K1.36×
06South Dakota~10K1.36×
07Idaho~30K1.25×
08Wisconsin~80K1.21×
09Florida~300K1.20×
10Arizona~100K1.18×
11Minnesota~70K1.18×
12Nebraska~20K1.17×
13Connecticut~50K1.16×
14Pennsylvania~200K1.14×
15Michigan~100K1.14×
16Wyoming~7K1.13×
17Ohio~100K1.11×
18Indiana~80K1.09×
19Kentucky~50K1.06×
20New Hampshire~20K1.06×
21Tennessee~90K1.05×
22North Dakota~9K1.02×
23Alabama~60K1.01×
24Rhode Island~10K1.01×
25Missouri~70K0.98×
26West Virginia~20K0.98×
27Georgia~100K0.97×
28Massachusetts~80K0.97×
29Mississippi~30K0.96×
30Maine~10K0.96×
31Illinois~100K0.94×
32Virginia~90K0.91×
33Colorado~60K0.91×
34Delaware~10K0.90×
35Kansas~30K0.89×
36Arkansas~30K0.88×
37Washington~70K0.84×
38Oklahoma~40K0.83×
39Oregon~40K0.80×
40New Jersey~80K0.78×
41Louisiana~40K0.78×
42Utah~30K0.78×
43New Mexico~20K0.76×
44Maryland~50K0.72×
45Hawaii~10K0.70×
46New York~200K0.68×
47Nevada~30K0.68×
48Alaska~6K0.68×
49Washington, District of Columbia~7K0.58×
50California~200K0.48×
Fig. 06

Affinity by region

Affinity by region — Jordan Spieth, United States
0.48×1.00×1.72×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jordan Spieth audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jordan Spieth audience
#·InterestCategoryAffinity×
01Golf cartSports4.54×
02Masters TournamentSports2.49×
03OutdoorsTravel & Leisure2.37×
04Cars (film)Movies & TV2.35×
05Golf ballSports2.31×
06Golf equipmentSports2.27×
07DeerPets & Animals2.27×
08DrillHome & Garden2.23×
09PGA TourSports2.22×
10Golf ChannelSports2.22×
11REIFashion & Accessoires2.09×
12NBA playoffsSports1.99×
13Golf clubSports1.97×
14Golden State WarriorsSports1.87×
15NBA FinalsSports1.83×
16Los Angeles LakersSports1.83×
17Real Madrid C.F.Sports1.81×
18Golf courseSports1.81×
19Electric guitarMusic & Radio1.76×
20MLBSports1.63×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jordan Spieth audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Jordan Spieth audience · What stands out
TraitClusterDeviationScore
Luxury OrientationPREMIUM1.22×
Sports ActivityPOWER1.19×
Pet OwnershipJOY1.08×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Jordan Spieth audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.58×
CreativityOPEN0.60×
IndividualismJOY0.60×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Jordan Spieth have in United States?

Jordan Spieth has an estimated audience of 4,337,082 people in United States, concentrated in Texas and Florida.

02

What is the gender split and age of Jordan Spieth fans?

31.1% of Jordan Spieth fans are female, 68.9% are male, with an average age of 34.7 years.

03

Which brands do Jordan Spieth fans like most?

Jordan Spieth fans show strongest brand affinity for Golf cart (4.54×), MLB (1.63×), and PGA Tour (2.22×) over the country average.

04

Where do Jordan Spieth fans live in United States?

Jordan Spieth fans in United States are most concentrated in Texas (reach ~500K), Florida (reach ~300K), and California (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Jordan Spieth fans also like?

Beyond Jordan Spieth itself, the audience over-indexes on MLB (1.63×), PGA Tour (2.22×), Cars (film) (2.35×), and NBA playoffs (1.99×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Golf audiences in United States

See Jordan Spieth audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Jordan Spieth. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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