Presidents Cup Audience in United States

Presidents Cup has an estimated audience of 353,944 people in United States. 20.3% are female, 79.7% are male, average age 45.8. Top regions: California, Florida, Texas. Top brand affinities: Sean Payton, Dennis Rodman, Ryder Cup, Tiger Woods, LPGA.

The average Presidents Cup fan in United States is 45.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Sean Payton, Dennis Rodman, Ryder Cup, with strongest over-indexing on Sean Payton (87.49× the country average). Demographically, the Presidents Cup audience skews more male with an average age of 45.8, and over-indexes on personality traits such as Family Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Event · Subtype: Golf

Demographics of Presidents Cup fans

Demographic split for Presidents Cup audience in United States
MetricValue
Female20.3%
Male79.7%
Average age45.8
Estimated audience size353,944

Audience persona

The typical Presidents Cup fan in United States is more male, around 45.8 years old, with strong Family Orientation tendencies and a notable affinity for Sean Payton.

Top regions in United States

Top regions ranked by reach for Presidents Cup in United States
RegionReachAffinity
California25,3800.65×
Florida19,2300.8×
Texas19,1220.63×
New York16,0240.81×
Ohio14,7631.35×
North Carolina14,6431.37×
Pennsylvania13,7621.15×
Illinois13,5221.15×
Michigan11,7591.27×
Massachusetts10,4781.5×
Georgia9,7560.89×
Virginia9,1121.06×
New Jersey7,2930.81×
Tennessee7,2361.02×
South Carolina7,2311.36×
Indiana7,0321.09×
Minnesota7,0081.38×
Colorado6,7991.22×
Wisconsin6,5801.24×
Arizona6,4590.89×
Washington5,9080.83×
Missouri5,7431.01×
Maryland5,0600.83×
Connecticut5,0121.41×
Kentucky4,4391×
Alabama4,1790.85×
Iowa3,6511.25×
Utah3,3271.05×
Oregon3,3200.82×
Louisiana3,0420.67×
Oklahoma2,9510.75×
Nevada2,7030.79×
Kansas2,6060.93×
Nebraska2,2431.26×
Arkansas1,9970.68×
New Hampshire1,8651.34×
Mississippi1,8270.63×
Maine1,7771.4×
Idaho1,7210.97×
Hawaii1,3330.88×
West Virginia1,2470.76×
Rhode Island1,1961.06×
Montana1,0741.09×
Washington, District of Columbia1,0030.94×
New Mexico9880.56×
South Dakota8731.07×
Delaware8700.89×
North Dakota8391.15×
Vermont8181.32×
Wyoming4390.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Presidents Cup audience
BrandAffinityCategory
Sean Payton87.49×Sports
Dennis Rodman60.21×Sports
Ryder Cup26.26×Sports
Tiger Woods21.34×Sports
LPGA20.72×Sports
Phil Mickelson31.67×Sports
PGA Tour7.43×Sports
StubHub11.24×Travel & Leisure
Emmy Rossum18.67×Movies & TV
The Players Championship44.31×Sports
Brooks Koepka24.69×Sports
TopGolf9.14×Sports
Justin Rose15.08×Sports
Kia Sportage20×Cars & Mobility
Jack Nicklaus18.66×Sports
United States national football team14.48×Sports
Aaron Rodgers4.98×Sports
Baker Mayfield10.41×Sports
The Open Championship5.8×Sports
Family car7.23×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Presidents Cup audience
TraitClusterScore
Family OrientationCONSERVATISM2.16
Risk AppetiteTHRILL1.47
Sports ActivityPOWER1.43
LGBTQ+ IdentityOPEN1.37
TraditionCONSERVATISM1.19
SustainabilityBALANCE1.11

Worldwide distribution

Worldwide audience distribution share by country for Presidents Cup
CountryShare
United States63.7%
Australia9.9%
United Kingdom8.0%

See Presidents Cup audiences in other countries

More Golf audiences in United States

Frequently asked questions

How many fans does Presidents Cup have in United States?

Presidents Cup has an estimated audience of 353,944 people in United States, concentrated in California and Florida.

What is the gender split and age of Presidents Cup fans?

20.3% of Presidents Cup fans are female, 79.7% are male, with an average age of 45.8 years.

Which brands do Presidents Cup fans like most?

Presidents Cup fans show strongest brand affinity for Sean Payton (87.49×), Dennis Rodman (60.21×), and Ryder Cup (26.26×) over the country average.

Where do Presidents Cup fans live in United States?

Presidents Cup fans in United States are most concentrated in California (reach 25,380), Florida (reach 19,230), and Texas (reach 19,122). These three regions account for the largest share of the active audience.

What other brands do Presidents Cup fans also like?

Beyond Presidents Cup itself, the audience over-indexes on Dennis Rodman (60.21×), Ryder Cup (26.26×), Tiger Woods (21.34×), and LPGA (20.72×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Presidents Cup. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.