Rascasse Audience Intelligence

Presidents Cup Audience in United States

A data profile of the people who buy, follow and care about Presidents Cup in United States — modelled from more than twelve digital signal sources. Presidents Cup has an estimated audience of 1,069,269 people in United States.

#48among Golf in United States#257among Event in United States#2083in Sports

The average Presidents Cup fan in United States is 45.8 years old, more male, and lives primarily in California.

The audience is concentrated in California, Illinois, Florida.

Top brand affinities include PGA TOUR Superstore, PGA Championship, Ryder Cup, with strongest over-indexing on PGA TOUR Superstore (102.66× the country average).

Demographically, the Presidents Cup audience skews more male with an average age of 45.8, and over-indexes on personality traits such as Family Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Presidents Cup fan in United States is more male, around 45.8 years old, with strong Family Orientation tendencies and a notable affinity for PGA TOUR Superstore.

Category: Sports · Type: Event · Subtype: Golf

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Presidents Cup profile in United States.

Audience size
1.1M
in United States
Gender
20.3%♀
79.7% male
Age
45.8
average years
Country rank
#22662
Event in United States
Fig. 01

Search interest · 12-month trend

+61%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Presidents Cup fans

20.3% are female, 79.7% are male, average age 45.8.

Fig. 02

Gender split

20.3%
Female
79.7%
Male
Demographic split for Presidents Cup audience in United States
MetricValue
Female20.3%
Male79.7%
Average age45.8
Estimated audience size1,069,269
Fig. 03

Age distribution

Ø 45.8
average years
Age distribution of the Presidents Cup audience in United States
Age bracketShare%
16-197%
20-2916%
30-3919%
40-4921%
50+38%
Fig. 04

Worldwide distribution

63.0%

of the worldwide Presidents Cup audience comes from United States.

Worldwide audience distribution share by country for Presidents Cup
CountryShare
United States63.0%
Australia9.7%
United Kingdom7.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Presidents Cup audience in United States is strongest.

Fig. 05

Top regions by affinity

Presidents Cup fans by region: top regions in United States
#RegionReachAffinity×
01Illinois~70K1.96×
02Massachusetts~30K1.43×
03Connecticut~10K1.38×
04Maine~5K1.38×
05Minnesota~20K1.33×
06New Hampshire~6K1.33×
07Vermont~2K1.33×
08Ohio~40K1.31×
09South Carolina~20K1.31×
10North Carolina~40K1.30×
11Wisconsin~20K1.30×
12Iowa~10K1.27×
13Nebraska~7K1.27×
14Michigan~30K1.22×
15North Dakota~3K1.19×
16Colorado~20K1.17×
17South Dakota~3K1.12×
18Pennsylvania~40K1.11×
19Montana~3K1.11×
20Indiana~20K1.09×
21Rhode Island~4K1.08×
22Virginia~30K1.04×
23Utah~10K1.04×
24Missouri~20K1.01×
25Kentucky~10K1.01×
26Tennessee~20K0.99×
27Washington, District of Columbia~3K0.99×
28Idaho~5K0.97×
29Kansas~8K0.94×
30Arizona~20K0.92×
31Delaware~3K0.92×
32Washington~20K0.90×
33Hawaii~4K0.89×
34Georgia~30K0.86×
35Alabama~10K0.85×
36Maryland~20K0.84×
37Oregon~10K0.83×
38Florida~60K0.82×
39West Virginia~4K0.82×
40New York~50K0.79×
41New Jersey~20K0.79×
42Nevada~8K0.78×
43Oklahoma~9K0.75×
44Arkansas~6K0.72×
45Louisiana~10K0.69×
46Mississippi~6K0.68×
47Alaska~1K0.65×
48New Mexico~3K0.63×
49California~70K0.61×
50Texas~60K0.61×
Fig. 06

Affinity by region

Affinity by region — Presidents Cup, United States
0.61×1.00×1.96×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Presidents Cup audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Presidents Cup audience
#·InterestCategoryAffinity×
01PGA TOUR SuperstoreShopping102.66×
02Scotty CameronSports22.38×
03PUMA GolfSports19.69×
04Ryder CupSports13.66×
05Rory McIlroySports12.03×
06Brooks KoepkaSports11.73×
07PGA ChampionshipSports10.49×
08Jordan SpiethSports10.33×
09U.S. Open (golf)Sports8.86×
10Scottie SchefflerSports8.27×
11Masters TournamentSports6.16×
12Tiger WoodsSports5.18×
13Golf ChannelSports5.06×
14Golf equipmentSports4.99×
15Golf ballSports4.94×
16PGA TourSports4.72×
17Golf clubSports4.46×
18Golf courseSports3.48×
19Lindsey GrahamPolitics & Society2.13×
20GolfSports2.04×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Presidents Cup audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Presidents Cup audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.74×
PatriotismCONSERVATISM2.05×
Risk AppetiteTHRILL1.46×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Presidents Cup audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.62×
MindfulnessBALANCE0.66×
Pet OwnershipJOY0.67×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Presidents Cup have in United States?

Presidents Cup has an estimated audience of 1,069,269 people in United States, concentrated in California and Illinois.

02

What is the gender split and age of Presidents Cup fans?

20.3% of Presidents Cup fans are female, 79.7% are male, with an average age of 45.8 years.

03

Which brands do Presidents Cup fans like most?

Presidents Cup fans show strongest brand affinity for PGA TOUR Superstore (102.66×), PGA Championship (10.49×), and Ryder Cup (13.66×) over the country average.

04

Where do Presidents Cup fans live in United States?

Presidents Cup fans in United States are most concentrated in California (reach ~70K), Illinois (reach ~70K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Presidents Cup fans also like?

Beyond Presidents Cup itself, the audience over-indexes on PGA Championship (10.49×), Ryder Cup (13.66×), Rory McIlroy (12.03×), and Scottie Scheffler (8.27×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Golf audiences in United States

See Presidents Cup audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Presidents Cup. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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