Rascasse Audience Intelligence

Scottie Scheffler Audience in United States

A data profile of the people who buy, follow and care about Scottie Scheffler in United States — modelled from more than twelve digital signal sources. Scottie Scheffler has an estimated audience of 12,838,402 people in United States.

The average Scottie Scheffler fan in United States is 37.9 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, Florida, California.

Top brand affinities include Ryder Cup, Masters Tournament, PGA Tour, with strongest over-indexing on Ryder Cup (19.66× the country average).

Demographically, the Scottie Scheffler audience skews more male with an average age of 37.9, and over-indexes on personality traits such as Family Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Scottie Scheffler fan in United States is more male, around 37.9 years old, with strong Family Orientation tendencies and a notable affinity for Ryder Cup.

Category: Sports · Type: Person · Subtype: Golf

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Scottie Scheffler profile in United States.

Audience size
12.8M
in United States
Gender
28.6%
71.4% male
Age
37.9
average years
Country rank
#2770
Person in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Scottie Scheffler fans

28.6% are female, 71.4% are male, average age 37.9.

Fig. 02

Gender split

28.6%
Female
71.4%
Male
Demographic split for Scottie Scheffler audience in United States
MetricValue
Female28.6%
Male71.4%
Average age37.9
Estimated audience size12,838,402
Fig. 03

Age distribution

Ø 37.9
average years
Age distribution of the Scottie Scheffler audience in United States
Age bracketShare%
16-1925%
20-2920%
30-3917%
40-4917%
50+21%
Fig. 04

Worldwide distribution

72.3%

of the worldwide Scottie Scheffler audience comes from United States.

Worldwide audience distribution share by country for Scottie Scheffler
CountryShare
United States72.3%
United Kingdom7.1%
Canada5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Scottie Scheffler audience in United States is strongest.

Fig. 05

Top regions by affinity

Scottie Scheffler fans by region: top regions in United States
#RegionReachAffinity×
01South Carolina~300K1.65×
02Kentucky~200K1.59×
03Ohio~500K1.29×
04Minnesota~200K1.28×
05North Carolina~500K1.27×
06Iowa~100K1.26×
07Nebraska~80K1.26×
08Michigan~400K1.19×
09South Dakota~30K1.19×
10Georgia~400K1.17×
11Wisconsin~200K1.16×
12Tennessee~300K1.15×
13Indiana~300K1.15×
14Connecticut~100K1.14×
15Montana~40K1.14×
16Alabama~200K1.13×
17Massachusetts~300K1.12×
18New Hampshire~50K1.12×
19Florida~900K1.09×
20Pennsylvania~400K1.08×
21North Dakota~30K1.08×
22Arizona~300K1.07×
23Kansas~100K1.06×
24Maine~50K1.06×
25Missouri~200K1.05×
26Rhode Island~40K1.04×
27Illinois~400K0.98×
28Colorado~200K0.98×
29Idaho~60K0.98×
30Virginia~300K0.96×
31Vermont~20K0.95×
32Texas~1M0.93×
33West Virginia~50K0.92×
34Mississippi~90K0.91×
35Wyoming~20K0.90×
36Arkansas~90K0.89×
37Delaware~30K0.87×
38Oklahoma~100K0.86×
39Washington, District of Columbia~30K0.86×
40New Jersey~300K0.85×
41Utah~90K0.82×
42Louisiana~100K0.81×
43New York~600K0.80×
44Maryland~200K0.74×
45Oregon~100K0.74×
46Washington~200K0.70×
47Hawaii~40K0.70×
48Nevada~80K0.69×
49New Mexico~40K0.61×
50California~800K0.56×
Fig. 06

Affinity by region

Affinity by region — Scottie Scheffler, United States
0.56×1.00×1.65×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Scottie Scheffler audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Scottie Scheffler audience
#·InterestCategoryAffinity×
01The Players ChampionshipSports19.95×
02Ryder CupSports19.66×
03ArtStationArts & Culture17.06×
04PGA TOUR SuperstoreShopping15.33×
05Masters TournamentSports12.95×
06Justin RoseSports10.58×
07Arnold PalmerSports9.99×
08Tiger WoodsSports9.05×
09PGA TourSports7.36×
10The Tour ChampionshipSports7.06×
11Family carCars & Mobility6.14×
12LPGASports6.08×
13TopGolfSports5.69×
14Winter Olympic GamesSports5.40×
15Rory McIlroySports4.90×
16US Open (tennis)Sports4.35×
17PGA ChampionshipSports3.25×
18FedExBusiness & Career2.97×
19Golf ChannelSports2.63×
20GolfSports2.33×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Scottie Scheffler audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Scottie Scheffler audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.01×
PatriotismCONSERVATISM1.96×
Luxury OrientationPREMIUM1.45×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Scottie Scheffler audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.77×
CreativityOPEN0.80×
MindfulnessBALANCE0.83×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Scottie Scheffler have in United States?

Scottie Scheffler has an estimated audience of 12,838,402 people in United States, concentrated in Texas and Florida.

02

What is the gender split and age of Scottie Scheffler fans?

28.6% of Scottie Scheffler fans are female, 71.4% are male, with an average age of 37.9 years.

03

Which brands do Scottie Scheffler fans like most?

Scottie Scheffler fans show strongest brand affinity for Ryder Cup (19.66×), Masters Tournament (12.95×), and PGA Tour (7.36×) over the country average.

04

Where do Scottie Scheffler fans live in United States?

Scottie Scheffler fans in United States are most concentrated in Texas (reach ~1M), Florida (reach ~900K), and California (reach ~800K). These three regions account for the largest share of the active audience.

05

What other brands do Scottie Scheffler fans also like?

Beyond Scottie Scheffler itself, the audience over-indexes on Masters Tournament (12.95×), PGA Tour (7.36×), Tiger Woods (9.05×), and Golf (2.33×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Scottie Scheffler. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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