LPGA Audience in United States

LPGA has an estimated audience of 6,124,349 people in United States. 29.9% are female, 70.1% are male, average age 36.7. Top regions: California, Florida, Texas. Top brand affinities: Adam Scott (golfer), TopGolf, Professional Golfers Association, Rory McIlroy, Golf course.
The average LPGA fan in United States is 36.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Adam Scott (golfer), TopGolf, Professional Golfers Association, with strongest over-indexing on Adam Scott (golfer) (23.36× the country average). Demographically, the LPGA audience skews more male with an average age of 36.7, and over-indexes on personality traits such as Luxury Orientation, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: NGO / Political Party · Subtype: Golf
Demographics of LPGA fans
| Metric | Value |
|---|---|
| Female | 29.9% |
| Male | 70.1% |
| Average age | 36.7 |
| Estimated audience size | 6,124,349 |
Audience persona
The typical LPGA fan in United States is more male, around 36.7 years old, with strong Luxury Orientation tendencies and a notable affinity for Adam Scott (golfer).
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 923,398 | 1.37× |
| Florida | 468,588 | 1.13× |
| Texas | 329,571 | 0.63× |
| New York | 287,028 | 0.84× |
| Pennsylvania | 240,533 | 1.17× |
| Michigan | 222,909 | 1.39× |
| Ohio | 222,829 | 1.18× |
| Illinois | 199,394 | 0.98× |
| North Carolina | 196,372 | 1.07× |
| New Jersey | 187,627 | 1.2× |
| Arizona | 186,080 | 1.49× |
| Virginia | 164,980 | 1.11× |
| Georgia | 153,522 | 0.81× |
| Washington | 153,191 | 1.25× |
| Massachusetts | 139,557 | 1.16× |
| Hawaii | 118,871 | 4.52× |
| Indiana | 100,296 | 0.9× |
| South Carolina | 98,347 | 1.07× |
| Tennessee | 88,348 | 0.72× |
| Minnesota | 87,959 | 1× |
| Wisconsin | 87,868 | 0.95× |
| Colorado | 87,681 | 0.91× |
| Maryland | 84,765 | 0.8× |
| Oregon | 83,324 | 1.19× |
| Kentucky | 74,085 | 0.96× |
| Missouri | 73,443 | 0.74× |
| Nevada | 72,659 | 1.23× |
| Connecticut | 66,720 | 1.09× |
| Alabama | 51,605 | 0.6× |
| Iowa | 41,584 | 0.82× |
| Oklahoma | 41,380 | 0.61× |
| Arkansas | 39,598 | 0.78× |
| Louisiana | 38,588 | 0.49× |
| Utah | 38,132 | 0.7× |
| Kansas | 37,283 | 0.77× |
| Mississippi | 31,238 | 0.62× |
| New Hampshire | 28,010 | 1.16× |
| New Mexico | 27,734 | 0.9× |
| Idaho | 26,403 | 0.86× |
| Nebraska | 20,972 | 0.68× |
| West Virginia | 19,469 | 0.68× |
| Montana | 18,355 | 1.08× |
| Rhode Island | 17,801 | 0.91× |
| Maine | 17,162 | 0.78× |
| Delaware | 16,886 | 1× |
| North Dakota | 12,314 | 0.98× |
| South Dakota | 12,078 | 0.85× |
| Vermont | 10,669 | 0.99× |
| Washington, District of Columbia | 9,557 | 0.52× |
| Alaska | 7,476 | 0.57× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Adam Scott (golfer) | 23.36× | Sports |
| TopGolf | 11× | Sports |
| Professional Golfers Association | 15.89× | Sports |
| Rory McIlroy | 9.47× | Sports |
| Golf course | 5.05× | Sports |
| Ryder Cup | 8.44× | Sports |
| Backcountry skiing | 7.58× | Sports |
| FootJoy | 26.77× | Sports |
| Rickie Fowler | 12.84× | Sports |
| PGA Tour | 3.8× | Sports |
| Fox hunting | 4.61× | Sports |
| Jameis Winston | 13.56× | Sports |
| The Open Championship | 5.4× | Sports |
| Scottie Scheffler | 6.08× | Sports |
| Kirk Cousins | 9.89× | Sports |
| Mizuno Corporation | 20.09× | Fashion & Accessoires |
| Jordan Spieth | 9.91× | Sports |
| Jack Nicklaus | 12.64× | Sports |
| Pebble Beach Golf Links | 15.11× | Sports |
| PGA Championship | 4.1× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.92 |
| Family Orientation | CONSERVATISM | 1.88 |
| LGBTQ+ Identity | OPEN | 1.61 |
| Sports Activity | POWER | 1.6 |
| Early Adopter Mentality | POWER | 1.42 |
| Sustainability | BALANCE | 1.37 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 51.6% |
| United States | 22.5% |
| South Korea | 6.0% |
See LPGA audiences in other countries
More Golf audiences in United States
- PGA Tour (34,511,908)
- Australian Open (golf) (21,172,297)
- PGA Championship (19,866,669)
- The Open Championship (15,619,276)
- Rory McIlroy (12,200,700)
Frequently asked questions
How many fans does LPGA have in United States?
LPGA has an estimated audience of 6,124,349 people in United States, concentrated in California and Florida.
What is the gender split and age of LPGA fans?
29.9% of LPGA fans are female, 70.1% are male, with an average age of 36.7 years.
Which brands do LPGA fans like most?
LPGA fans show strongest brand affinity for Adam Scott (golfer) (23.36×), TopGolf (11×), and Professional Golfers Association (15.89×) over the country average.
Where do LPGA fans live in United States?
LPGA fans in United States are most concentrated in California (reach 923,398), Florida (reach 468,588), and Texas (reach 329,571). These three regions account for the largest share of the active audience.
What other brands do LPGA fans also like?
Beyond LPGA itself, the audience over-indexes on TopGolf (11×), Professional Golfers Association (15.89×), Rory McIlroy (9.47×), and Golf course (5.05×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for LPGA. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.