A data profile of the people who buy, follow and care about LPGA in United States — modelled from more than twelve digital signal sources. LPGA has an estimated audience of 6,263,151 people in United States.
The average LPGA fan in United States is 36.7 years old, more male, and lives primarily in California.
The audience is concentrated in California, Florida, Texas.
Top brand affinities include Adam Scott, Professional Golfers Association, TopGolf, with strongest over-indexing on Adam Scott (23.36× the country average).
Demographically, the LPGA audience skews more male with an average age of 36.7, and over-indexes on personality traits such as Sports Activity, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical LPGA fan in United States is more male, around 36.7 years old, with strong Sports Activity tendencies and a notable affinity for Adam Scott.
The key figures that characterise the LPGA profile in United States.
29.9% are female, 70.1% are male, average age 36.7.
| Metric | Value |
|---|---|
| Female | 29.9% |
| Male | 70.1% |
| Average age | 36.7 |
| Estimated audience size | 6,263,151 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 26% | |
| 20-29 | 21% | |
| 30-39 | 19% | |
| 40-49 | 17% | |
| 50+ | 17% |
of the worldwide LPGA audience comes from United States.
| Country | Share |
|---|---|
| Japan | 50.4% |
| United States | 22.1% |
| South Korea | 5.8% |
Where the LPGA audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hawaii | ~100K | 4.52× | |
| 02 | Arizona | ~200K | 1.46× | |
| 03 | California | ~900K | 1.31× | |
| 04 | Nevada | ~80K | 1.30× | |
| 05 | Michigan | ~200K | 1.29× | |
| 06 | Washington | ~100K | 1.21× | |
| 07 | Oregon | ~80K | 1.21× | |
| 08 | New Jersey | ~200K | 1.15× | |
| 09 | Ohio | ~200K | 1.12× | |
| 10 | New Hampshire | ~30K | 1.09× | |
| 11 | Florida | ~400K | 1.08× | |
| 12 | Massachusetts | ~100K | 1.08× | |
| 13 | Montana | ~20K | 1.08× | |
| 14 | Virginia | ~200K | 1.07× | |
| 15 | Vermont | ~10K | 1.07× | |
| 16 | Pennsylvania | ~200K | 1.05× | |
| 17 | Connecticut | ~60K | 1.05× | |
| 18 | Delaware | ~20K | 1.04× | |
| 19 | North Carolina | ~200K | 1.03× | |
| 20 | Minnesota | ~90K | 1.03× | |
| 21 | North Dakota | ~10K | 1.03× | |
| 22 | South Carolina | ~90K | 1.02× | |
| 23 | Rhode Island | ~20K | 1.02× | |
| 24 | South Dakota | ~10K | 0.98× | |
| 25 | Wisconsin | ~90K | 0.95× | |
| 26 | Illinois | ~200K | 0.94× | |
| 27 | Colorado | ~90K | 0.93× | |
| 28 | New Mexico | ~30K | 0.93× | |
| 29 | Kentucky | ~70K | 0.90× | |
| 30 | Maryland | ~90K | 0.89× | |
| 31 | Indiana | ~100K | 0.87× | |
| 32 | Maine | ~20K | 0.87× | |
| 33 | Iowa | ~40K | 0.85× | |
| 34 | Idaho | ~30K | 0.85× | |
| 35 | New York | ~300K | 0.81× | |
| 36 | Georgia | ~100K | 0.79× | |
| 37 | Arkansas | ~40K | 0.79× | |
| 38 | Kansas | ~40K | 0.76× | |
| 39 | Tennessee | ~90K | 0.72× | |
| 40 | Missouri | ~70K | 0.72× | |
| 41 | West Virginia | ~20K | 0.72× | |
| 42 | Nebraska | ~20K | 0.71× | |
| 43 | Alaska | ~9K | 0.71× | |
| 44 | Utah | ~40K | 0.68× | |
| 45 | Alabama | ~50K | 0.60× | |
| 46 | Mississippi | ~30K | 0.60× | |
| 47 | Texas | ~300K | 0.59× | |
| 48 | Oklahoma | ~40K | 0.59× | |
| 49 | Washington, District of Columbia | ~9K | 0.51× | |
| 50 | Louisiana | ~40K | 0.50× |
The strongest cross-interests of the LPGA audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | FootJoy | Sports | 26.77× | ||
| 02 | Adam Scott | Sports | 23.36× | ||
| 03 | Mizuno Corporation | Fashion & Accessoires | 20.09× | ||
| 04 | Professional Golfers Association | Sports | 15.89× | ||
| 05 | Pebble Beach Golf Links | Sports | 15.11× | ||
| 06 | Jameis Winston | Sports | 13.56× | ||
| 07 | Rickie Fowler | Sports | 12.84× | ||
| 08 | Jack Nicklaus | Sports | 12.64× | ||
| 09 | TopGolf | Sports | 11.00× | ||
| 10 | Jordan Spieth | Sports | 9.91× | ||
| 11 | Kirk Cousins | Sports | 9.89× | ||
| 12 | Rory McIlroy | Sports | 9.47× | ||
| 13 | Ryder Cup | Sports | 8.44× | ||
| 14 | Backcountry skiing | Sports | 7.58× | ||
| 15 | Scottie Scheffler | Sports | 6.08× | ||
| 16 | The Open Championship | Sports | 5.40× | ||
| 17 | Golf course | Sports | 5.05× | ||
| 18 | Fox hunting | Sports | 4.61× | ||
| 19 | PGA Championship | Sports | 4.10× | ||
| 20 | PGA Tour | Sports | 3.80× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sports Activity | POWER | 1.68× | |
| Spirituality | BALANCE | 1.25× | |
| Patriotism | CONSERVATISM | 1.23× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.65× | |
| Urban Lifestyle | OPEN | 0.79× | |
| Individualism | JOY | 0.81× |
LPGA has an estimated audience of 6,263,151 people in United States, concentrated in California and Florida.
29.9% of LPGA fans are female, 70.1% are male, with an average age of 36.7 years.
LPGA fans show strongest brand affinity for Adam Scott (23.36×), Professional Golfers Association (15.89×), and TopGolf (11×) over the country average.
LPGA fans in United States are most concentrated in California (reach ~900K), Florida (reach ~400K), and Texas (reach ~300K). These three regions account for the largest share of the active audience.
Beyond LPGA itself, the audience over-indexes on Professional Golfers Association (15.89×), TopGolf (11×), Rory McIlroy (9.47×), and Golf course (5.05×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for LPGA. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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