Maverik Lacrosse Audience in United States

Maverik Lacrosse logo

Maverik Lacrosse has an estimated audience of 291,148 people in United States. 30.7% are female, 69.3% are male, average age 33.7. Top regions: New York, Pennsylvania, California. Top brand affinities: Pro-Ject, Minnesota, Oliver Platt, Product design, Keen (shoe company).

The average Maverik Lacrosse fan in United States is 33.7 years old, more male, and lives primarily in New York. The audience is concentrated in New York, Pennsylvania, California. Top brand affinities include Pro-Ject, Minnesota, Oliver Platt, with strongest over-indexing on Pro-Ject (18.18× the country average). Demographically, the Maverik Lacrosse audience skews more male with an average age of 33.7, and over-indexes on personality traits such as Luxury Orientation, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Brand

Demographics of Maverik Lacrosse fans

Demographic split for Maverik Lacrosse audience in United States
MetricValue
Female30.7%
Male69.3%
Average age33.7
Estimated audience size291,148

Audience persona

The typical Maverik Lacrosse fan in United States is more male, around 33.7 years old, with strong Luxury Orientation tendencies and a notable affinity for Pro-Ject.

Top regions in United States

Top regions ranked by reach for Maverik Lacrosse in United States
RegionReachAffinity
New York29,7261.83×
Pennsylvania13,7721.4×
California12,0580.38×
Massachusetts12,0282.1×
Maryland11,3142.26×
New Jersey10,7901.46×
Florida10,7200.54×
Ohio9,3411.04×
Michigan8,9161.17×
North Carolina8,3860.96×
Virginia8,1651.15×
Connecticut6,8812.36×
Texas6,4060.26×
Georgia6,1290.68×
Illinois6,0180.62×
Colorado5,3391.16×
Utah4,4871.72×
Minnesota4,1811×
Indiana3,9160.74×
Washington3,7570.64×
New Hampshire3,6513.18×
South Carolina3,5930.82×
Tennessee3,5570.61×
Wisconsin3,1010.71×
Missouri2,9310.62×
Maine2,4002.3×
Kentucky2,3280.64×
Oregon2,0290.61×
Arizona1,7810.3×
Delaware1,5101.88×
Alabama1,4160.35×
Vermont1,4072.75×
Louisiana1,2450.33×
Idaho1,1270.77×
Rhode Island1,0221.1×
Mississippi9330.39×
Washington, District of Columbia9251.06×
Arkansas8980.37×
Oklahoma8790.27×
West Virginia8350.62×
Kansas8300.36×
Alaska7691.23×
Hawaii6800.54×
Iowa6760.28×
Montana6700.83×
Nevada6680.24×
South Dakota6620.98×
North Dakota6441.08×
Wyoming6231.44×
Nebraska6220.43×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Maverik Lacrosse audience
BrandAffinityCategory
Pro-Ject18.18×Music & Radio
Minnesota5.74×Travel & Leisure
Oliver Platt14.89×Movies & TV
Product design2.88×Business & Career
Keen (shoe company)8.47×Fashion & Accessoires
UK garage6.84×Music & Radio
Nationality2.25×Politics & Society
Urban Outfitters1.9×Shopping
Alaska1.7×Travel & Leisure
Consequence (rapper)6.05×Music & Radio
JDSU2.8×Business & Career
Hebe5.09×Home & Garden
Isometric exercise6.39×Sports
Bridget Jones: The Edge of Reason14.74×Movies & TV
Home staging3.3×Home & Garden
Nebraska1.68×Travel & Leisure
Staycation2.03×Home & Garden
Emilio Estefan8.97×Music & Radio
Stamp collecting2.72×Home & Garden
Acoustic music2.46×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Maverik Lacrosse audience
TraitClusterScore
Luxury OrientationPREMIUM1.8
Sports ActivityPOWER1.71
Family OrientationCONSERVATISM1.44
Early Adopter MentalityPOWER1.33
Healthy LifestyleBALANCE1.23
TraditionCONSERVATISM1.21

Worldwide distribution

Worldwide audience distribution share by country for Maverik Lacrosse
CountryShare
United States94.4%
Canada5.0%
Japan0.1%

See Maverik Lacrosse audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does Maverik Lacrosse have in United States?

Maverik Lacrosse has an estimated audience of 291,148 people in United States, concentrated in New York and Pennsylvania.

What is the gender split and age of Maverik Lacrosse fans?

30.7% of Maverik Lacrosse fans are female, 69.3% are male, with an average age of 33.7 years.

Which brands do Maverik Lacrosse fans like most?

Maverik Lacrosse fans show strongest brand affinity for Pro-Ject (18.18×), Minnesota (5.74×), and Oliver Platt (14.89×) over the country average.

Where do Maverik Lacrosse fans live in United States?

Maverik Lacrosse fans in United States are most concentrated in New York (reach 29,726), Pennsylvania (reach 13,772), and California (reach 12,058). These three regions account for the largest share of the active audience.

What other brands do Maverik Lacrosse fans also like?

Beyond Maverik Lacrosse itself, the audience over-indexes on Minnesota (5.74×), Oliver Platt (14.89×), Product design (2.88×), and Keen (shoe company) (8.47×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Maverik Lacrosse. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.