Royal Birkdale Golf Club Audience in United States

Royal Birkdale Golf Club has an estimated audience of 1,007,877 people in United States. 23.8% are female, 76.2% are male, average age 49.2. Top regions: California, Florida, Texas. Top brand affinities: Justin Rose, Maui Jim, Brooks Koepka, Roberto Cavalli, Rolls-Royce Ghost.

The average Royal Birkdale Golf Club fan in United States is 49.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Justin Rose, Maui Jim, Brooks Koepka, with strongest over-indexing on Justin Rose (69.82× the country average). Demographically, the Royal Birkdale Golf Club audience skews more male with an average age of 49.2, and over-indexes on personality traits such as Family Orientation, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: POI

Demographics of Royal Birkdale Golf Club fans

Demographic split for Royal Birkdale Golf Club audience in United States
MetricValue
Female23.8%
Male76.2%
Average age49.2
Estimated audience size1,007,877

Audience persona

The typical Royal Birkdale Golf Club fan in United States is more male, around 49.2 years old, with strong Family Orientation tendencies and a notable affinity for Justin Rose.

Top regions in United States

Top regions ranked by reach for Royal Birkdale Golf Club in United States
RegionReachAffinity
California65,3200.59×
Florida63,7850.93×
Texas61,8490.71×
New York45,1610.8×
North Carolina40,0231.32×
Georgia37,2741.2×
Ohio32,2541.04×
Illinois31,4310.94×
Pennsylvania30,3330.89×
Virginia27,7401.13×
Massachusetts23,7131.19×
South Carolina22,9321.51×
Michigan20,9010.79×
New Jersey20,3750.79×
Tennessee18,0020.89×
Maryland16,2850.94×
Colorado14,5240.91×
Connecticut12,6061.25×
Indiana12,4860.68×
Minnesota12,3830.86×
Arizona12,1870.59×
Kentucky11,7870.93×
Wisconsin11,7510.77×
Washington11,4440.57×
Alabama11,0520.78×
Missouri10,5010.65×
Louisiana10,3420.8×
Arkansas8,0370.97×
Oklahoma7,4850.67×
Iowa7,1720.86×
Oregon7,0220.61×
Utah6,7010.74×
Kansas5,9130.74×
Mississippi5,6000.67×
Nevada5,4060.55×
Washington, District of Columbia5,3061.75×
West Virginia4,9791.06×
Idaho4,5980.91×
Maine4,5251.25×
Nebraska4,3040.85×
Hawaii4,0780.94×
Rhode Island3,9611.23×
New Hampshire3,8090.96×
Montana3,7121.33×
New Mexico3,7110.73×
South Dakota3,6641.57×
North Dakota3,5681.72×
Wyoming3,4522.31×
Vermont3,3401.89×
Delaware3,2941.18×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Royal Birkdale Golf Club audience
BrandAffinityCategory
Justin Rose69.82×Sports
Maui Jim58.87×Fashion & Accessoires
Brooks Koepka24.69×Sports
Roberto Cavalli28.36×Fashion & Accessoires
Rolls-Royce Ghost48.32×Cars & Mobility
Jean Paul Gaultier20×Fashion & Accessoires
MG Cars53.51×Cars & Mobility
MSN4.14×News
NetJets36.71×Cars & Mobility
Carolina Panthers8.92×Sports
Kia Sportage20×Cars & Mobility
TopGolf8.39×Sports
LPGA11.98×Sports
Carcare8.85×Cars & Mobility
Family car8.93×Cars & Mobility
FlightAware8.45×Travel & Leisure
Richard Mille17.82×Fashion & Accessoires
High-net-worth individual8×Business & Career
Hank Williams Jr.16.74×Music & Radio
Porsche Panamera20×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Royal Birkdale Golf Club audience
TraitClusterScore
Family OrientationCONSERVATISM2.63
Career OrientationPOWER2.29
Luxury OrientationPREMIUM2.02
IndulgenceJOY1.61
LGBTQ+ IdentityOPEN1.57
Design AffinityPREMIUM1.51

Worldwide distribution

Worldwide audience distribution share by country for Royal Birkdale Golf Club
CountryShare
United States40.0%
Japan14.8%
United Kingdom9.7%

See Royal Birkdale Golf Club audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does Royal Birkdale Golf Club have in United States?

Royal Birkdale Golf Club has an estimated audience of 1,007,877 people in United States, concentrated in California and Florida.

What is the gender split and age of Royal Birkdale Golf Club fans?

23.8% of Royal Birkdale Golf Club fans are female, 76.2% are male, with an average age of 49.2 years.

Which brands do Royal Birkdale Golf Club fans like most?

Royal Birkdale Golf Club fans show strongest brand affinity for Justin Rose (69.82×), Maui Jim (58.87×), and Brooks Koepka (24.69×) over the country average.

Where do Royal Birkdale Golf Club fans live in United States?

Royal Birkdale Golf Club fans in United States are most concentrated in California (reach 65,320), Florida (reach 63,785), and Texas (reach 61,849). These three regions account for the largest share of the active audience.

What other brands do Royal Birkdale Golf Club fans also like?

Beyond Royal Birkdale Golf Club itself, the audience over-indexes on Maui Jim (58.87×), Brooks Koepka (24.69×), Roberto Cavalli (28.36×), and Rolls-Royce Ghost (48.32×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Royal Birkdale Golf Club. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.